--- title: "Bondi Sands vs Loving Tan: Which is searched more in New Zealand?" description: "Is Bondi Sands or Loving Tan more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Self tanner brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-self-tanner-brands/compare/bondi-sands-vs-loving-tan" publisher: "Brandwave" --- # Bondi Sands vs Loving Tan: Which is searched more in New Zealand? Is Bondi Sands or Loving Tan more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Self tanner brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bondi Sands and Loving Tan - **Competitive set**: Self tanner brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Bondi Sands Share of Search**: 64% - **Loving Tan Share of Search**: 22.7% ## Is Bondi Sands or Loving Tan more popular in search? - In September 2026, Bondi Sands had more branded searches than Loving Tan among self tanner brands in New Zealand. Bondi Sands had about 4,180 branded searches, while Loving Tan had 1,480. Bondi Sands made up 64% of all self tanner brand searches we track, and Loving Tan accounted for 22.7%. - Bondi Sands was ahead of Loving Tan in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bondi Sands’ share of searches among self tanner brands in New Zealand moved from 74.2% to 64%, and its estimated monthly branded searches moved from 4.7K to 4.2K. - Across the 12 months ending September 2026, Loving Tan’s share of searches among self tanner brands in New Zealand moved from 15.8% to 22.7%, and its estimated monthly branded searches moved from 1K to 1.5K. ## Top self tanner brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Bondi Sands appeared in all five answers. Loving Tan was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Bondi Sands was listed before Loving Tan in two out of three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bondi Sands | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Loving Tan | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Isle of Paradise | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Coco & Eve | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about self tanner brands - Asked ChatGPT "Which self tanner brand should I buy in New Zealand?": 1. Bondi Sands, 2. Loving Tan - Asked ChatGPT "What are the best self tanner brands in New Zealand?": 1. Bondi Sands, 2. Loving Tan - Asked ChatGPT "What's the best self tanner brand in New Zealand for a natural glow?": 1. Bondi Sands - Searched Google, AI Overview "best self tanner": 1. Loving Tan, 2. Bondi Sands - Searched Google, AI Overview "fake tan for pale skin": 1. Bondi Sands Not named in any answer: Isle of Paradise and Coco & Eve. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand self tanner brands in September 2026? - In September 2026, Bondi Sands lost share of searches among self tanner brands in New Zealand, from 70% to 64%. - In September 2026, Loving Tan lost share of searches among self tanner brands in New Zealand, from 24.1% to 22.7%. ## Month by month | Month | Bondi Sands estimated searches | Bondi Sands Share of Search | Bondi Sands rank | Loving Tan estimated searches | Loving Tan Share of Search | Loving Tan rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.7K | 74.2% | 1 | 1K | 15.8% | 2 | | Nov 2025 | 5.5K | 76.5% | 1 | 1.1K | 15.7% | 2 | | Dec 2025 | 4.7K | 76.1% | 1 | 960 | 15.5% | 2 | | Jan 2026 | 3.1K | 70.9% | 1 | 820 | 18.8% | 2 | | Feb 2026 | 2.6K | 59.6% | 1 | 1.4K | 32% | 2 | | Mar 2026 | 2.5K | 64.5% | 1 | 980 | 25.6% | 2 | | Apr 2026 | 2.5K | 59% | 1 | 1.4K | 33% | 2 | | May 2026 | 2.6K | 64% | 1 | 1.1K | 27.7% | 2 | | Jun 2026 | 2.7K | 64.4% | 1 | 1.1K | 27.3% | 2 | | Jul 2026 | 2.9K | 67% | 1 | 1.1K | 25.6% | 2 | | Aug 2026 | 3.3K | 70% | 1 | 1.1K | 24.1% | 2 | | Sep 2026 | 4.2K | 64% | 1 | 1.5K | 22.7% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Bondi Sands’ and Loving Tan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bondi Sands**: Measured on the search terms “Bondi Sands”, “bondi sands aero”, “bondi sands dark”, “bondi sands express”, “bondi sands foam”, “bondi sands foam tanner”, “bondi sands pure”, “bondi sands tan”, “bondi sands tanner” and “bondi sands tanning foam”, summed into one figure. - **Loving Tan**: Measured on the search terms “Loving Tan”, “loving tan at sephora”, “loving tan dark”, “loving tan deluxe”, “loving tan express”, “loving tan express tan”, “loving tan mousse”, “loving tan platinum” and “loving tan sephora”, summed into one figure. - [Bondi Sands profile](/demand/nz/brands/bondi-sands) - [Loving Tan profile](/demand/nz/brands/loving-tan) - [All self tanner brands in New Zealand](/demand/nz/categories/nz-self-tanner-brands): The set both shares are measured inside, 4 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bondi Sands or Loving Tan more popular in search? In September 2026, Bondi Sands had more branded searches than Loving Tan among self tanner brands in New Zealand. Bondi Sands had about 4,180 branded searches, while Loving Tan had 1,480. Bondi Sands made up 64% of all self tanner brand searches we track, and Loving Tan accounted for 22.7%. ## Cite this page Brandwave. "Bondi Sands vs Loving Tan: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-self-tanner-brands/compare/bondi-sands-vs-loving-tan This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-self-tanner-brands/compare/bondi-sands-vs-loving-tan. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.