---
title: "Rotorua restaurants in New Zealand: Which brands are most popular in search?"
description: "Compare restaurants in Rotorua, New Zealand. Share of Search among Atticus Finch, Sabroso, Urbano Bistro and Poco, the rotorua restaurants Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-rotorua-restaurants"
publisher: "Brandwave"
---

# Rotorua restaurants in New Zealand: Which brands are most popular in search?

Compare restaurants in Rotorua, New Zealand. Share of Search among Atticus Finch, Sabroso, Urbano Bistro and Poco, the rotorua restaurants Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Rotorua restaurants
- **Market**: New Zealand
- **Brands compared**: 4
- **Month measured**: Aug 2026
- **Highest Share of Search**: Atticus Finch, 46.8%

## Which brand is most popular in search among rotorua restaurants in New Zealand?

- In August 2026, Atticus Finch was the most searched among rotorua restaurants in New Zealand, with an estimated 3.2K branded searches and 46.8% estimated Share of Search within this set.
- Sabroso is in 2nd place, 25.2 percentage points behind at 21.6% Share of Search.
- Across the 11 months ending August 2026, Atticus Finch’s estimated Share of Search among rotorua restaurants in New Zealand decreased from 49.5% to 46.8%.
- Across the 11 months ending August 2026, Sabroso’s estimated Share of Search among rotorua restaurants in New Zealand decreased from 24% to 21.6%.
- Across the 11 months ending August 2026, Urbano Bistro’s estimated Share of Search among rotorua restaurants in New Zealand increased from 14.7% to 17.2%.
- Across the 11 months ending August 2026, Poco’s estimated Share of Search among rotorua restaurants in New Zealand increased from 11.8% to 14.3%.
- Across the 11 months ending August 2026, Atticus Finch’s estimated Share of Search among rotorua restaurants in New Zealand peaked at 58.7% in July 2026 and was lowest at 46.8% in August 2026.
- Across the 11 months ending August 2026, Sabroso’s estimated Share of Search among rotorua restaurants in New Zealand peaked at 27.4% in January 2026 and was lowest at 16.9% in June 2026.
- Across the 11 months ending August 2026, Urbano Bistro’s estimated Share of Search among rotorua restaurants in New Zealand peaked at 18% in May 2026 and was lowest at 11.9% in July 2026.
- Across the 11 months ending August 2026, Poco’s estimated Share of Search among rotorua restaurants in New Zealand peaked at 14.3% in August 2026 and was lowest at 9.3% in March 2026.

## Compare search popularity between leading brands

- [Atticus Finch vs Sabroso: compare search popularity](/demand/nz/compare/atticus-finch-vs-sabroso): 46.8% against 21.6% Share of Search.
- [Atticus Finch vs Urbano Bistro: compare search popularity](/demand/nz/compare/atticus-finch-vs-urbano-bistro): 46.8% against 17.2% Share of Search.
- [Atticus Finch vs Poco: compare search popularity](/demand/nz/compare/atticus-finch-vs-poco): 46.8% against 14.3% Share of Search.
- [Sabroso vs Urbano Bistro: compare search popularity](/demand/nz/compare/sabroso-vs-urbano-bistro): 21.6% against 17.2% Share of Search.
- [Sabroso vs Poco: compare search popularity](/demand/nz/compare/poco-vs-sabroso): 21.6% against 14.3% Share of Search.
- [Urbano Bistro vs Poco: compare search popularity](/demand/nz/compare/poco-vs-urbano-bistro): 17.2% against 14.3% Share of Search.

## How did search popularity change for New Zealand rotorua restaurants in August 2026?

- In August 2026, Urbano Bistro gained estimated Share of Search among rotorua restaurants in New Zealand, from 11.9% to 17.2%.
- In August 2026, Sabroso gained estimated Share of Search among rotorua restaurants in New Zealand, from 18.1% to 21.6%.
- In August 2026, Poco gained estimated Share of Search among rotorua restaurants in New Zealand, from 11.3% to 14.3%.
- In August 2026, Atticus Finch lost estimated Share of Search among rotorua restaurants in New Zealand, from 58.7% to 46.8%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Atticus Finch | 46.8% | 3.2K | -44.8% | Atticus Finch |
| 2 | Sabroso | 21.6% | 1.5K | -17.2% | Sabroso |
| 3 | Urbano Bistro | 17.2% | 1.2K | 0.0% | Urbano Bistro |
| 4 | Poco | 14.3% | 990 | -12.4% | Poco |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Atticus Finch | 3.3K | 49.5% | 1 |
| Oct 2025 | Sabroso | 1.6K | 24% | 2 |
| Oct 2025 | Urbano Bistro | 970 | 14.7% | 3 |
| Oct 2025 | Poco | 780 | 11.8% | 4 |
| Nov 2025 | Atticus Finch | 3.9K | 49.2% | 1 |
| Nov 2025 | Sabroso | 1.9K | 24.2% | 2 |
| Nov 2025 | Poco | 1.1K | 14.1% | 3 |
| Nov 2025 | Urbano Bistro | 980 | 12.5% | 4 |
| Dec 2025 | Atticus Finch | 4.9K | 50.4% | 1 |
| Dec 2025 | Sabroso | 2.6K | 26.9% | 2 |
| Dec 2025 | Urbano Bistro | 1.2K | 12.5% | 3 |
| Dec 2025 | Poco | 990 | 10.2% | 4 |
| Jan 2026 | Atticus Finch | 4.8K | 49.1% | 1 |
| Jan 2026 | Sabroso | 2.7K | 27.4% | 2 |
| Jan 2026 | Urbano Bistro | 1.2K | 12.2% | 3 |
| Jan 2026 | Poco | 1.1K | 11.2% | 4 |
| Feb 2026 | Atticus Finch | 4.8K | 48% | 1 |
| Feb 2026 | Sabroso | 2.7K | 26.6% | 2 |
| Feb 2026 | Urbano Bistro | 1.5K | 14.5% | 3 |
| Feb 2026 | Poco | 1.1K | 10.9% | 4 |
| Mar 2026 | Atticus Finch | 5.9K | 53.8% | 1 |
| Mar 2026 | Sabroso | 2.6K | 23.5% | 2 |
| Mar 2026 | Urbano Bistro | 1.5K | 13.4% | 3 |
| Mar 2026 | Poco | 1K | 9.3% | 4 |
| Apr 2026 | Atticus Finch | 4.8K | 51.8% | 1 |
| Apr 2026 | Sabroso | 2.1K | 22.1% | 2 |
| Apr 2026 | Urbano Bistro | 1.5K | 15.6% | 3 |
| Apr 2026 | Poco | 980 | 10.5% | 4 |
| May 2026 | Atticus Finch | 3.8K | 47.3% | 1 |
| May 2026 | Sabroso | 1.8K | 22.3% | 2 |
| May 2026 | Urbano Bistro | 1.5K | 18% | 3 |
| May 2026 | Poco | 1K | 12.4% | 4 |
| Jun 2026 | Atticus Finch | 3.8K | 55.3% | 1 |
| Jun 2026 | Sabroso | 1.2K | 16.9% | 2 |
| Jun 2026 | Urbano Bistro | 970 | 14% | 3 |
| Jun 2026 | Poco | 960 | 13.9% | 4 |
| Jul 2026 | Atticus Finch | 5.8K | 58.7% | 1 |
| Jul 2026 | Sabroso | 1.8K | 18.1% | 2 |
| Jul 2026 | Urbano Bistro | 1.2K | 11.9% | 3 |
| Jul 2026 | Poco | 1.1K | 11.3% | 4 |
| Aug 2026 | Atticus Finch | 3.2K | 46.8% | 1 |
| Aug 2026 | Sabroso | 1.5K | 21.6% | 2 |
| Aug 2026 | Urbano Bistro | 1.2K | 17.2% | 3 |
| Aug 2026 | Poco | 990 | 14.3% | 4 |
| Sep 2026 | Atticus Finch | — | — | — |
| Sep 2026 | Poco | — | — | — |
| Sep 2026 | Sabroso | — | — | — |
| Sep 2026 | Urbano Bistro | — | — | — |

## What is being compared

- **Atticus Finch**: Measured on the search terms “atticus finch cafe”, “atticus finch menu”, “atticus finch restaurant” and “atticus finch rotorua”, summed into one figure.
- **Poco**: Measured on the search terms “poco nz”, “poco restaurant rotorua”, “poco rotorua” and “poco tapas rotorua”, summed into one figure.
- **Sabroso**: Measured on the search terms “sabroso cafe”, “sabroso menu”, “sabroso restaurant”, “sabroso restaurant rotorua” and “sabroso rotorua”, summed into one figure.
- **Urbano Bistro**: Measured on the search terms “urbano bistro”, “urbano bistro menu” and “urbano bistro rotorua”, summed into one figure.

- [Atticus Finch](/demand/nz/brands/atticus-finch)
- [Poco](/demand/nz/brands/poco)
- [Sabroso](/demand/nz/brands/sabroso)
- [Urbano Bistro](/demand/nz/brands/urbano-bistro)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among rotorua restaurants in New Zealand?

In August 2026, Atticus Finch was the most searched among rotorua restaurants in New Zealand, with an estimated 3.2K branded searches and 46.8% estimated Share of Search within this set.

## Cite this page

Brandwave. "Rotorua restaurants in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-rotorua-restaurants

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-rotorua-restaurants. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.