---
title: "Resistance band brands in New Zealand: Which are searched most?"
description: "Compare the resistance band brands New Zealanders buy. Share of Search among Anko, PTP, Theraband, Rogue Fitness and Bodylastics, the resistance band brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-resistance-band-brands"
publisher: "Brandwave"
---

# Resistance band brands in New Zealand: Which are searched most?

Compare the resistance band brands New Zealanders buy. Share of Search among Anko, PTP, Theraband, Rogue Fitness and Bodylastics, the resistance band brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Resistance band brands
- **Market**: New Zealand
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Anko, 59.5%

## Which brand is most popular in search among resistance band brands in New Zealand?

- In September 2026, Anko was the most searched among resistance band brands in New Zealand, with an estimated 1.6K branded searches, 59.5% of all searches for the five we track.
- PTP is in 2nd place, 41.6 percentage points behind at 17.8%.
- Across the 12 months ending September 2026, Anko’s share of searches among resistance band brands in New Zealand decreased from 64.3% to 59.5%.
- Across the 12 months ending September 2026, PTP’s share of searches among resistance band brands in New Zealand increased from 15.7% to 17.8%.
- Across the 12 months ending September 2026, Theraband’s share of searches among resistance band brands in New Zealand increased from 13.3% to 16.4%.
- Across the 12 months ending September 2026, Anko’s share of searches among resistance band brands in New Zealand peaked at 71.4% in December 2025 and was lowest at 53.5% in June 2026.
- Across the 12 months ending September 2026, PTP’s share of searches among resistance band brands in New Zealand peaked at 17.8% in September 2026 and was lowest at 11.3% in July 2026.
- Across the 12 months ending September 2026, Theraband’s share of searches among resistance band brands in New Zealand peaked at 22.3% in March 2026 and was lowest at 11.7% in April 2026.
- Across the 12 months ending September 2026, Rogue Fitness’ share of searches among resistance band brands in New Zealand peaked at 21.4% in June 2026 and was lowest at 3.8% in December 2025.
- Across the 12 months ending September 2026, Rogue Fitness and Bodylastics held steady: their share of searches among resistance band brands in New Zealand each moved less than 0.5 percentage points.

## Top resistance band brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Anko was mentioned most often, in four of the five answers. PTP was recommended most often, coming first in both answers that gave a list. Theraband was second, and Anko was third. Bodylastics, which ranked fifth in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| PTP | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Theraband | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Anko | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Rogue Fitness | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Bodylastics | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about resistance band brands

- Asked ChatGPT "Which resistance band brand should I buy in New Zealand?": 1. PTP, 2. Theraband, 3. Rogue Fitness, 4. Anko
- Asked ChatGPT "What are the best resistance band brands in New Zealand?": 1. PTP, 2. Theraband, 3. Anko
- Asked ChatGPT "What's the best resistance band brand in New Zealand for home workouts?": 1. PTP
- Searched Google, AI Overview "resistance bands nz": 1. Anko
- Searched Google, AI Overview "exercise bands nz": 1. Anko

Not named in any answer: Bodylastics.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [Anko vs PTP: compare search popularity](/demand/nz/compare/anko-vs-ptp): 59.5% against 17.8% Share of Search.
- [Anko vs Theraband: compare search popularity](/demand/nz/compare/anko-vs-theraband): 59.5% against 16.4% Share of Search.
- [Anko vs Rogue Fitness: compare search popularity](/demand/nz/compare/anko-vs-rogue-fitness): 59.5% against 5.9% Share of Search.
- [PTP vs Theraband: compare search popularity](/demand/nz/compare/ptp-vs-theraband): 17.8% against 16.4% Share of Search.
- [PTP vs Rogue Fitness: compare search popularity](/demand/nz/compare/ptp-vs-rogue-fitness): 17.8% against 5.9% Share of Search.
- [Theraband vs Rogue Fitness: compare search popularity](/demand/nz/compare/rogue-fitness-vs-theraband): 16.4% against 5.9% Share of Search.

## How did search popularity change for New Zealand resistance band brands in September 2026?

- In September 2026, PTP overtook Theraband to rank 2nd among resistance band brands in New Zealand, with 17.8% of the searches.
- In September 2026, Anko lost share of searches among resistance band brands in New Zealand, from 60.8% to 59.5%.
- In September 2026, Rogue Fitness lost share of searches among resistance band brands in New Zealand, from 7.2% to 5.9%.
- Estimated monthly branded searches for Theraband in New Zealand rose 33.3% over 12 measured months, from 330 to 440 in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Anko | 59.5% | 1.6K | 0.0% | Anko |
| 2 | PTP | 17.8% | 480 | +23.1% | PTP |
| 3 | Theraband | 16.4% | 440 | 0.0% | Theraband |
| 4 | Rogue Fitness | 5.9% | 160 | -15.8% | Rogue Fitness |
| 5 | Bodylastics | 0.37% | 10 | 0.0% | Bodylastics |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Anko | 1.6K | 64.3% | 1 |
| Oct 2025 | PTP | 390 | 15.7% | 2 |
| Oct 2025 | Theraband | 330 | 13.3% | 3 |
| Oct 2025 | Rogue Fitness | 160 | 6.4% | 4 |
| Oct 2025 | Bodylastics | 10 | 0.4% | 5 |
| Nov 2025 | Anko | 1.9K | 68.8% | 1 |
| Nov 2025 | PTP | 390 | 14.1% | 2 |
| Nov 2025 | Theraband | 330 | 12% | 3 |
| Nov 2025 | Rogue Fitness | 130 | 4.7% | 4 |
| Nov 2025 | Bodylastics | 10 | 0.36% | 5 |
| Dec 2025 | Anko | 1.9K | 71.4% | 1 |
| Dec 2025 | Theraband | 330 | 12.4% | 2 |
| Dec 2025 | PTP | 320 | 12% | 3 |
| Dec 2025 | Rogue Fitness | 100 | 3.8% | 4 |
| Dec 2025 | Bodylastics | 10 | 0.38% | 5 |
| Jan 2026 | Anko | 1.9K | 70.6% | 1 |
| Jan 2026 | Theraband | 330 | 12.3% | 2 |
| Jan 2026 | PTP | 320 | 11.9% | 3 |
| Jan 2026 | Rogue Fitness | 130 | 4.8% | 4 |
| Jan 2026 | Bodylastics | 10 | 0.37% | 5 |
| Feb 2026 | Anko | 1.3K | 60.5% | 1 |
| Feb 2026 | Theraband | 350 | 16.3% | 2 |
| Feb 2026 | PTP | 320 | 14.9% | 3 |
| Feb 2026 | Rogue Fitness | 170 | 7.9% | 4 |
| Feb 2026 | Bodylastics | 10 | 0.47% | 5 |
| Mar 2026 | Anko | 1.6K | 55% | 1 |
| Mar 2026 | Theraband | 650 | 22.3% | 2 |
| Mar 2026 | PTP | 390 | 13.4% | 3 |
| Mar 2026 | Rogue Fitness | 260 | 8.9% | 4 |
| Mar 2026 | Bodylastics | 10 | 0.34% | 5 |
| Apr 2026 | Anko | 1.6K | 62.3% | 1 |
| Apr 2026 | PTP | 390 | 15.2% | 2 |
| Apr 2026 | Theraband | 300 | 11.7% | 3 |
| Apr 2026 | Rogue Fitness | 270 | 10.5% | 4 |
| Apr 2026 | Bodylastics | 10 | 0.39% | 5 |
| May 2026 | Anko | 1.9K | 57.2% | 1 |
| May 2026 | Theraband | 600 | 18.1% | 2 |
| May 2026 | Rogue Fitness | 420 | 12.7% | 3 |
| May 2026 | PTP | 390 | 11.7% | 4 |
| May 2026 | Bodylastics | 10 | 0.3% | 5 |
| Jun 2026 | Anko | 1.6K | 53.5% | 1 |
| Jun 2026 | Rogue Fitness | 640 | 21.4% | 2 |
| Jun 2026 | PTP | 390 | 13% | 3 |
| Jun 2026 | Theraband | 350 | 11.7% | 4 |
| Jun 2026 | Bodylastics | 10 | 0.33% | 5 |
| Jul 2026 | Anko | 1.6K | 56.3% | 1 |
| Jul 2026 | Rogue Fitness | 540 | 19% | 2 |
| Jul 2026 | Theraband | 370 | 13% | 3 |
| Jul 2026 | PTP | 320 | 11.3% | 4 |
| Jul 2026 | Bodylastics | 10 | 0.35% | 5 |
| Aug 2026 | Anko | 1.6K | 60.8% | 1 |
| Aug 2026 | Theraband | 440 | 16.7% | 2 |
| Aug 2026 | PTP | 390 | 14.8% | 3 |
| Aug 2026 | Rogue Fitness | 190 | 7.2% | 4 |
| Aug 2026 | Bodylastics | 10 | 0.38% | 5 |
| Sep 2026 | Anko | 1.6K | 59.5% | 1 |
| Sep 2026 | PTP | 480 | 17.8% | 2 |
| Sep 2026 | Theraband | 440 | 16.4% | 3 |
| Sep 2026 | Rogue Fitness | 160 | 5.9% | 4 |
| Sep 2026 | Bodylastics | 10 | 0.37% | 5 |

## What is being compared

- **Anko**: Measured on the search term “anko”.
- **Bodylastics**: Measured on the search term “bodylastics”.
- **PTP**: Measured on the search term “ptp”.
- **Rogue Fitness**: Measured on the search terms “rogue fitness”, “rogue fitness kettlebell”, “rogue fitness supplier” and “roguefitness”, summed into one figure.
- **Theraband**: Measured on the search terms “theraband” and “theraband resistance bands”, summed into one figure.

- [Anko](/demand/nz/brands/anko)
- [Bodylastics](/demand/nz/brands/bodylastics)
- [PTP](/demand/nz/brands/ptp)
- [Rogue Fitness](/demand/nz/brands/rogue-fitness)
- [Theraband](/demand/nz/brands/theraband)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among resistance band brands in New Zealand?

In September 2026, Anko was the most searched among resistance band brands in New Zealand, with an estimated 1.6K branded searches, 59.5% of all searches for the five we track.

## Cite this page

Brandwave. "Resistance band brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-resistance-band-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-resistance-band-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.