---
title: "QR code management platforms in New Zealand: Which are most popular?"
description: "Compare services and tools used to create and manage QR codes for campaigns and customer touchpoints. Share of Search among QR TIGER, Hovercode, Uniqode, QR Planet, QRCodeChimp and Scanova, the QR code management platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-qr-code-management-platforms"
publisher: "Brandwave"
---

# QR code management platforms in New Zealand: Which are most popular?

Compare services and tools used to create and manage QR codes for campaigns and customer touchpoints. Share of Search among QR TIGER, Hovercode, Uniqode, QR Planet, QRCodeChimp and Scanova, the QR code management platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: QR code management platforms
- **Market**: New Zealand
- **Brands compared**: 6
- **Month measured**: Oct 2026
- **Highest Share of Search**: QR TIGER, 41.7%

## Which brand is most popular in search among QR code management platforms in New Zealand?

- In October 2026, QR TIGER was the most searched among QR code management platforms in New Zealand, with an estimated 100 branded searches, 41.7% of all searches for the six tracked by the Brandwave Brand Demand Index.
- Hovercode is in 2nd place, 25 percentage points behind at 16.7%.
- Across the 12 months ending October 2026, QR TIGER’s share of searches among QR code management platforms in New Zealand increased from 40% to 41.7%.
- Across the 12 months ending October 2026, Hovercode’s share of searches among QR code management platforms in New Zealand increased from 8% to 16.7%.
- Across the 12 months ending October 2026, Uniqode’s share of searches among QR code management platforms in New Zealand decreased from 24% to 16.7%.
- Across the 12 months ending October 2026, QR Planet’s share of searches among QR code management platforms in New Zealand increased from 8% to 12.5%.
- Across the 12 months ending October 2026, QRCodeChimp’s share of searches among QR code management platforms in New Zealand decreased from 16% to 8.3%.
- Across the 12 months ending October 2026, QR TIGER’s share of searches among QR code management platforms in New Zealand peaked at 50% in February 2026 and was lowest at 31.6% in January 2026.
- Across the 12 months ending October 2026, Hovercode’s share of searches among QR code management platforms in New Zealand peaked at 20% in April 2026 and was lowest at 8% in November 2025.
- Across the 12 months ending October 2026, Uniqode’s share of searches among QR code management platforms in New Zealand peaked at 24% in November 2025 and was lowest at 16% in April 2026.
- Across the 12 months ending October 2026, QR Planet’s share of searches among QR code management platforms in New Zealand peaked at 12.5% in October 2026 and was lowest at 4% in April 2026.
- Across the 12 months ending October 2026, QRCodeChimp’s share of searches among QR code management platforms in New Zealand peaked at 21.1% in January 2026 and was lowest at 8.3% in October 2026.
- Across the 12 months ending October 2026, Scanova’s share of searches among QR code management platforms in New Zealand peaked at 5.9% in December 2025 and was lowest at 3.6% in February 2026.
- Across the 12 months ending October 2026, Hovercode rose from 4th to 2nd among QR code management platforms in New Zealand.
- Across the 12 months ending October 2026, Uniqode fell from 2nd to 3rd among QR code management platforms in New Zealand.
- Across the 12 months ending October 2026, QR Planet rose from 5th to 4th among QR code management platforms in New Zealand.
- Across the 12 months ending October 2026, QRCodeChimp fell from 3rd to 5th among QR code management platforms in New Zealand.
- Across the 12 months ending October 2026, Scanova held steady: its share of searches among QR code management platforms in New Zealand moved less than 0.5 percentage points.

## Top QR code management platforms in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, QR TIGER and Uniqode were mentioned most often, in four of the five answers. Uniqode was recommended most often, coming first in two out of four answers that gave a list. QR TIGER was second, and Hovercode was third. QR Planet, which ranked fourth in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Uniqode | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| QR TIGER | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Hovercode | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| QRCodeChimp | 4th | 0 of 3 | 2 of 2 | 2 of 5 |
| Scanova | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| QR Planet | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about QR code management platforms

- Asked ChatGPT "Which qR code management platform should I use in New Zealand?": 1. QR TIGER, 2. Uniqode, 3. Hovercode
- Asked ChatGPT "What are the best qR code management platforms in New Zealand?": 1. QR TIGER, 2. Uniqode, 3. Hovercode, 4. Scanova
- Asked ChatGPT "What's the best qR code management platform in New Zealand for campaign tracking?": 1. Uniqode, 2. QR TIGER
- Searched Google, AI Overview "qr code platform": 1. QRCodeChimp
- Searched Google, AI Overview "qr code management": 1. Uniqode, 2. QR TIGER, 3. QRCodeChimp

Not named in any answer: QR Planet.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [QR TIGER vs Hovercode: compare search popularity](/demand/nz/compare/hovercode-vs-qr-tiger): 41.7% against 16.7% Share of Search.
- [QR TIGER vs Uniqode: compare search popularity](/demand/nz/compare/qr-tiger-vs-uniqode): 41.7% against 16.7% Share of Search.
- [QR TIGER vs QR Planet: compare search popularity](/demand/nz/compare/qr-planet-vs-qr-tiger): 41.7% against 12.5% Share of Search.
- [QR TIGER vs QRCodeChimp: compare search popularity](/demand/nz/compare/qr-tiger-vs-qrcodechimp): 41.7% against 8.3% Share of Search.
- [Hovercode vs Uniqode: compare search popularity](/demand/nz/compare/hovercode-vs-uniqode): 16.7% Share of Search each.
- [Hovercode vs QR Planet: compare search popularity](/demand/nz/compare/hovercode-vs-qr-planet): 16.7% against 12.5% Share of Search.
- [Hovercode vs QRCodeChimp: compare search popularity](/demand/nz/compare/hovercode-vs-qrcodechimp): 16.7% against 8.3% Share of Search.
- [Uniqode vs QR Planet: compare search popularity](/demand/nz/compare/qr-planet-vs-uniqode): 16.7% against 12.5% Share of Search.
- [Uniqode vs QRCodeChimp: compare search popularity](/demand/nz/compare/qrcodechimp-vs-uniqode): 16.7% against 8.3% Share of Search.
- [QR Planet vs QRCodeChimp: compare search popularity](/demand/nz/compare/qr-planet-vs-qrcodechimp): 12.5% against 8.3% Share of Search.

## How did search popularity change for New Zealand QR code management platforms in October 2026?

- In October 2026, QR Planet overtook QRCodeChimp to rank 4th among QR code management platforms in New Zealand, with 12.5% of the searches.
- In October 2026, Hovercode overtook Uniqode to rank 2nd among QR code management platforms in New Zealand, with 16.7% of the searches.
- In October 2026, QR TIGER gained share of searches among QR code management platforms in New Zealand, from 36.4% to 41.7%.
- In October 2026, Uniqode lost share of searches among QR code management platforms in New Zealand, from 22.7% to 16.7%.
- In October 2026, QRCodeChimp lost share of searches among QR code management platforms in New Zealand, from 13.6% to 8.3%.

## Which QR code management platforms do people search for most?

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | QR TIGER | 41.7% | 100 | +25.0% | QR TIGER |
| 2 | Hovercode | 16.7% | 40 | +33.3% | Hovercode |
| 3 | Uniqode | 16.7% | 40 | -20.0% | Uniqode |
| 4 | QR Planet | 12.5% | 30 | +50.0% | QR Planet |
| 5 | QRCodeChimp | 8.3% | 20 | -33.3% | QRCodeChimp |
| 6 | Scanova | 4.2% | 10 | 0.0% | Scanova |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Nov 2025 | QR TIGER | 100 | 40% | 1 |
| Nov 2025 | Uniqode | 60 | 24% | 2 |
| Nov 2025 | QRCodeChimp | 40 | 16% | 3 |
| Nov 2025 | Hovercode | 20 | 8% | 4 |
| Nov 2025 | QR Planet | 20 | 8% | 5 |
| Nov 2025 | Scanova | 10 | 4% | 6 |
| Dec 2025 | QR TIGER | 80 | 47.1% | 1 |
| Dec 2025 | Uniqode | 30 | 17.6% | 2 |
| Dec 2025 | Hovercode | 20 | 11.8% | 3 |
| Dec 2025 | QRCodeChimp | 20 | 11.8% | 4 |
| Dec 2025 | QR Planet | 10 | 5.9% | 5 |
| Dec 2025 | Scanova | 10 | 5.9% | 6 |
| Jan 2026 | QR TIGER | 60 | 31.6% | 1 |
| Jan 2026 | QRCodeChimp | 40 | 21.1% | 2 |
| Jan 2026 | Uniqode | 40 | 21.1% | 3 |
| Jan 2026 | Hovercode | 20 | 10.5% | 4 |
| Jan 2026 | QR Planet | 20 | 10.5% | 5 |
| Jan 2026 | Scanova | 10 | 5.3% | 6 |
| Feb 2026 | QR TIGER | 140 | 50% | 1 |
| Feb 2026 | Uniqode | 50 | 17.9% | 2 |
| Feb 2026 | Hovercode | 30 | 10.7% | 3 |
| Feb 2026 | QRCodeChimp | 30 | 10.7% | 4 |
| Feb 2026 | QR Planet | 20 | 7.1% | 5 |
| Feb 2026 | Scanova | 10 | 3.6% | 6 |
| Mar 2026 | QR TIGER | 100 | 38.5% | 1 |
| Mar 2026 | Uniqode | 60 | 23.1% | 2 |
| Mar 2026 | Hovercode | 40 | 15.4% | 3 |
| Mar 2026 | QRCodeChimp | 30 | 11.5% | 4 |
| Mar 2026 | QR Planet | 20 | 7.7% | 5 |
| Mar 2026 | Scanova | 10 | 3.8% | 6 |
| Apr 2026 | QR TIGER | 100 | 40% | 1 |
| Apr 2026 | Hovercode | 50 | 20% | 2 |
| Apr 2026 | QRCodeChimp | 40 | 16% | 3 |
| Apr 2026 | Uniqode | 40 | 16% | 4 |
| Apr 2026 | QR Planet | 10 | 4% | 5 |
| Apr 2026 | Scanova | 10 | 4% | 6 |
| May 2026 | QR TIGER | 100 | 40% | 1 |
| May 2026 | Uniqode | 50 | 20% | 2 |
| May 2026 | QRCodeChimp | 40 | 16% | 3 |
| May 2026 | Hovercode | 30 | 12% | 4 |
| May 2026 | QR Planet | 20 | 8% | 5 |
| May 2026 | Scanova | 10 | 4% | 6 |
| Jun 2026 | QR TIGER | 100 | 40% | 1 |
| Jun 2026 | Uniqode | 60 | 24% | 2 |
| Jun 2026 | Hovercode | 30 | 12% | 3 |
| Jun 2026 | QRCodeChimp | 30 | 12% | 4 |
| Jun 2026 | QR Planet | 20 | 8% | 5 |
| Jun 2026 | Scanova | 10 | 4% | 6 |
| Jul 2026 | QR TIGER | 100 | 40% | 1 |
| Jul 2026 | Uniqode | 60 | 24% | 2 |
| Jul 2026 | Hovercode | 40 | 16% | 3 |
| Jul 2026 | QRCodeChimp | 30 | 12% | 4 |
| Jul 2026 | QR Planet | 10 | 4% | 5 |
| Jul 2026 | Scanova | 10 | 4% | 6 |
| Aug 2026 | QR TIGER | 100 | 40% | 1 |
| Aug 2026 | Uniqode | 60 | 24% | 2 |
| Aug 2026 | QRCodeChimp | 40 | 16% | 3 |
| Aug 2026 | Hovercode | 30 | 12% | 4 |
| Aug 2026 | QR Planet | 10 | 4% | 5 |
| Aug 2026 | Scanova | 10 | 4% | 6 |
| Sep 2026 | QR TIGER | 80 | 36.4% | 1 |
| Sep 2026 | Uniqode | 50 | 22.7% | 2 |
| Sep 2026 | Hovercode | 30 | 13.6% | 3 |
| Sep 2026 | QRCodeChimp | 30 | 13.6% | 4 |
| Sep 2026 | QR Planet | 20 | 9.1% | 5 |
| Sep 2026 | Scanova | 10 | 4.5% | 6 |
| Oct 2026 | QR TIGER | 100 | 41.7% | 1 |
| Oct 2026 | Hovercode | 40 | 16.7% | 2 |
| Oct 2026 | Uniqode | 40 | 16.7% | 3 |
| Oct 2026 | QR Planet | 30 | 12.5% | 4 |
| Oct 2026 | QRCodeChimp | 20 | 8.3% | 5 |
| Oct 2026 | Scanova | 10 | 4.2% | 6 |

## How are branded searches counted for QR code management platforms?

- **Hovercode**: Measured on the search term “hovercode”.
- **QR Planet**: Measured on the search terms “qr planet” and “qrplanet”, summed into one figure.
- **QR TIGER**: Measured on the search terms “qr tiger” and “qrtiger”, summed into one figure.
- **QRCodeChimp**: Measured on the search term “qrcodechimp”.
- **Scanova**: Measured on the search term “scanova”.
- **Uniqode**: Measured on the search terms “beaconstac” and “uniqode”, summed into one figure.

- [Hovercode](/demand/nz/brands/hovercode)
- [QR Planet](/demand/nz/brands/qr-planet)
- [QR TIGER](/demand/nz/brands/qr-tiger)
- [QRCodeChimp](/demand/nz/brands/qrcodechimp)
- [Scanova](/demand/nz/brands/scanova)
- [Uniqode](/demand/nz/brands/uniqode)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among QR code management platforms in New Zealand?

In October 2026, QR TIGER was the most searched among QR code management platforms in New Zealand, with an estimated 100 branded searches, 41.7% of all searches for the six tracked by the Brandwave Brand Demand Index.

## Cite this page

Brandwave. "QR code management platforms in New Zealand: Which are most popular?". https://gobrandwave.com/demand/nz/categories/nz-qr-code-management-platforms

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-qr-code-management-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.