---
title: "Honda Power Equipment vs John Deere: Which is searched more in New Zealand?"
description: "Is Honda Power Equipment or John Deere more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Push mower brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-push-mower-brands/compare/honda-power-equipment-vs-john-deere"
publisher: "Brandwave"
---

# Honda Power Equipment vs John Deere: Which is searched more in New Zealand?

Is Honda Power Equipment or John Deere more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Push mower brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Honda Power Equipment and John Deere
- **Competitive set**: Push mower brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Honda Power Equipment Share of Search**: 3.7%
- **John Deere Share of Search**: 17.3%

## Is Honda Power Equipment or John Deere more popular in search?

- In September 2026, John Deere had more branded searches than Honda Power Equipment among push mower brands in New Zealand. John Deere had about 3,590 branded searches, while Honda Power Equipment had 770. John Deere made up 17.3% of all push mower brand searches we track, and Honda Power Equipment accounted for 3.7%.
- John Deere was ahead of Honda Power Equipment in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Honda Power Equipment’s share of searches among push mower brands in New Zealand moved from 4.1% to 3.7%, and its estimated monthly branded searches moved from 970 to 770.
- Across the 12 months ending September 2026, John Deere’s share of searches among push mower brands in New Zealand moved from 19.3% to 17.3%, and its estimated monthly branded searches moved from 4.6K to 3.6K.

## Top push mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Honda Power Equipment was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. John Deere did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Masport | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Victa | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Makita | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Honda Power Equipment | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Husqvarna | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| John Deere | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Greenworks | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Milwaukee | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about push mower brands

- Asked ChatGPT "Which push mower brand should I buy in New Zealand?": 1. Masport, 2. Victa, 3. Makita, 4. Honda Power Equipment
- Asked ChatGPT "What are the best push mower brands in New Zealand?": 1. Victa, 2. Masport, 3. Makita
- Asked ChatGPT "What's the best push mower brand in New Zealand for a small lawn?": 1. Makita, 2. Masport, 3. Victa
- Searched Google, AI Overview "push mower nz": named none of the brands we track
- Searched Google, AI Overview "mower for small lawn": named none of the brands we track

Not named in any answer: Husqvarna, John Deere, Greenworks and Milwaukee.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand push mower brands in September 2026?

- In September 2026, Honda Power Equipment gained share of searches among push mower brands in New Zealand, from 3.2% to 3.7%.
- In September 2026, John Deere lost share of searches among push mower brands in New Zealand, from 19% to 17.3%.

## Month by month

| Month | Honda Power Equipment estimated searches | Honda Power Equipment Share of Search | Honda Power Equipment rank | John Deere estimated searches | John Deere Share of Search | John Deere rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 970 | 4.1% | 5 | 4.6K | 19.3% | 3 |
| Nov 2025 | 1.1K | 4.4% | 5 | 4.4K | 18.4% | 3 |
| Dec 2025 | 860 | 4% | 5 | 4.5K | 20.9% | 3 |
| Jan 2026 | 790 | 3.8% | 5 | 3.7K | 17.9% | 3 |
| Feb 2026 | 1K | 5% | 4 | 3.6K | 17.1% | 3 |
| Mar 2026 | 740 | 3.6% | 5 | 3.6K | 17.8% | 3 |
| Apr 2026 | 600 | 3% | 5 | 3.5K | 17.4% | 3 |
| May 2026 | 590 | 3% | 5 | 3.6K | 18% | 3 |
| Jun 2026 | 570 | 3.1% | 5 | 3.5K | 19.1% | 3 |
| Jul 2026 | 500 | 2.9% | 5 | 3K | 16.9% | 3 |
| Aug 2026 | 580 | 3.2% | 5 | 3.5K | 19% | 3 |
| Sep 2026 | 770 | 3.7% | 5 | 3.6K | 17.3% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Honda Power Equipment’s and John Deere’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Honda Power Equipment**: Measured on the search terms “honda lawn mower”, “honda mower”, “honda power equipment” and “honda water blaster”, summed into one figure.
- **John Deere**: Measured on the search terms “brandt john deere”, “john deere”, “john deere caps”, “john deere excavators”, “john deere gator”, “john deere mowers” and “johndeere”, summed into one figure.

- [Honda Power Equipment profile](/demand/nz/brands/honda-power-equipment)
- [John Deere profile](/demand/nz/brands/john-deere)
- [All push mower brands in New Zealand](/demand/nz/categories/nz-push-mower-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Honda Power Equipment or John Deere more popular in search?

In September 2026, John Deere had more branded searches than Honda Power Equipment among push mower brands in New Zealand. John Deere had about 3,590 branded searches, while Honda Power Equipment had 770. John Deere made up 17.3% of all push mower brand searches we track, and Honda Power Equipment accounted for 3.7%.

## Cite this page

Brandwave. "Honda Power Equipment vs John Deere: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-push-mower-brands/compare/honda-power-equipment-vs-john-deere

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-push-mower-brands/compare/honda-power-equipment-vs-john-deere. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
