---
title: "Property developers in New Zealand: Which are most popular?"
description: "Compare the property developers building homes and commercial space in New Zealand. Share of Search among Mike Greer Homes, Fletcher Living, Precinct Properties, Kiwi Property, Oakridge Homes, Goodman and Todd Property, the property developers Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-property-developers"
publisher: "Brandwave"
---

# Property developers in New Zealand: Which are most popular?

Compare the property developers building homes and commercial space in New Zealand. Share of Search among Mike Greer Homes, Fletcher Living, Precinct Properties, Kiwi Property, Oakridge Homes, Goodman and Todd Property, the property developers Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Property developers
- **Market**: New Zealand
- **Brands compared**: 7
- **Month measured**: Oct 2026
- **Highest Share of Search**: Mike Greer Homes, 28.3%

## Which brand is most popular in search among property developers in New Zealand?

- In October 2026, Mike Greer Homes was the most searched among property developer brands in New Zealand, with an estimated 1.9K branded searches, 28.3% of all searches for the seven tracked by the Brandwave Brand Demand Index.
- Fletcher Living is in 2nd place, 4.5 percentage points behind at 23.8%.
- Across the 12 months ending October 2026, Fletcher Living’s share of searches among property developers in New Zealand increased from 22.2% to 23.8%.
- Across the 12 months ending October 2026, Precinct Properties’ share of searches among property developers in New Zealand increased from 15.2% to 19.4%.
- Across the 12 months ending October 2026, Kiwi Property’s share of searches among property developers in New Zealand decreased from 22.2% to 13.1%.
- Across the 12 months ending October 2026, Oakridge Homes’ share of searches among property developers in New Zealand increased from 6.9% to 8.8%.
- Across the 12 months ending October 2026, Goodman’s share of searches among property developers in New Zealand increased from 4.6% to 5.8%.
- Across the 12 months ending October 2026, Mike Greer Homes’ share of searches among property developers in New Zealand peaked at 41.7% in May 2026 and was lowest at 28.1% in November 2025.
- Across the 12 months ending October 2026, Fletcher Living’s share of searches among property developers in New Zealand peaked at 31.2% in January 2026 and was lowest at 18.5% in August 2026.
- Across the 12 months ending October 2026, Precinct Properties’ share of searches among property developers in New Zealand peaked at 19.4% in October 2026 and was lowest at 11.6% in May 2026.
- Across the 12 months ending October 2026, Kiwi Property’s share of searches among property developers in New Zealand peaked at 22.2% in November 2025 and was lowest at 10.9% in June 2026.
- Across the 12 months ending October 2026, Oakridge Homes’ share of searches among property developers in New Zealand peaked at 10.9% in June 2026 and was lowest at 6.9% in November 2025.
- Across the 12 months ending October 2026, Goodman’s share of searches among property developers in New Zealand peaked at 7% in September 2026 and was lowest at 3.4% in January 2026.
- Across the 12 months ending October 2026, Precinct Properties rose from 4th to 3rd among property developers in New Zealand.
- Across the 12 months ending October 2026, Kiwi Property fell from 3rd to 4th among property developers in New Zealand.
- Across the 12 months ending October 2026, Mike Greer Homes and Todd Property held steady: their share of searches among property developers in New Zealand each moved less than 0.5 percentage points.

## Top property developers in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and one Google AI Overview, Mike Greer Homes, Oakridge Homes and Todd Property were mentioned most often, in two of the four answers. Todd Property was recommended most often, coming first in one out of two answers that gave a list. Fletcher Living was second, and Mike Greer Homes was third. Precinct Properties, which ranked third in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Todd Property | 1st | 1 of 3 | 1 of 1 | 2 of 4 |
| Fletcher Living | 2nd | 1 of 3 | 0 of 1 | 1 of 4 |
| Mike Greer Homes | 3rd | 1 of 3 | 1 of 1 | 2 of 4 |
| Oakridge Homes | 4th | 2 of 3 | 0 of 1 | 2 of 4 |
| Precinct Properties | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Kiwi Property | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Goodman | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about property developers

- Asked ChatGPT "Which property developer should I buy in New Zealand?": named none of the brands we track
- Asked ChatGPT "What are the best property developer brands in New Zealand?": 1. Fletcher Living, 2. Todd Property, 3. Oakridge Homes, 4. Mike Greer Homes
- Asked ChatGPT "What's the best property developer in New Zealand for a new home?": 1. Oakridge Homes
- Searched Google, AI Overview "property developers nz": 1. Todd Property, 2. Mike Greer Homes

Not named in any answer: Precinct Properties, Kiwi Property and Goodman.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [Mike Greer Homes vs Fletcher Living: compare search popularity](/demand/nz/compare/fletcher-living-vs-mike-greer-homes): 28.3% against 23.8% Share of Search.
- [Mike Greer Homes vs Precinct Properties: compare search popularity](/demand/nz/compare/mike-greer-homes-vs-precinct-properties): 28.3% against 19.4% Share of Search.
- [Mike Greer Homes vs Kiwi Property: compare search popularity](/demand/nz/compare/kiwi-property-vs-mike-greer-homes): 28.3% against 13.1% Share of Search.
- [Mike Greer Homes vs Oakridge Homes: compare search popularity](/demand/nz/compare/mike-greer-homes-vs-oakridge-homes): 28.3% against 8.8% Share of Search.
- [Fletcher Living vs Precinct Properties: compare search popularity](/demand/nz/compare/fletcher-living-vs-precinct-properties): 23.8% against 19.4% Share of Search.
- [Fletcher Living vs Kiwi Property: compare search popularity](/demand/nz/compare/fletcher-living-vs-kiwi-property): 23.8% against 13.1% Share of Search.
- [Fletcher Living vs Oakridge Homes: compare search popularity](/demand/nz/compare/fletcher-living-vs-oakridge-homes): 23.8% against 8.8% Share of Search.
- [Precinct Properties vs Kiwi Property: compare search popularity](/demand/nz/compare/kiwi-property-vs-precinct-properties): 19.4% against 13.1% Share of Search.
- [Precinct Properties vs Oakridge Homes: compare search popularity](/demand/nz/compare/oakridge-homes-vs-precinct-properties): 19.4% against 8.8% Share of Search.
- [Kiwi Property vs Oakridge Homes: compare search popularity](/demand/nz/compare/kiwi-property-vs-oakridge-homes): 13.1% against 8.8% Share of Search.

## How did search popularity change for New Zealand property developers in October 2026?

- In October 2026, Precinct Properties overtook Kiwi Property to rank 3rd among property developers in New Zealand, with 19.4% of the searches.
- In October 2026, Fletcher Living gained share of searches among property developers in New Zealand, from 23.3% to 23.8%.
- In October 2026, Mike Greer Homes lost share of searches among property developers in New Zealand, from 34.9% to 28.3%.
- In October 2026, Goodman lost share of searches among property developers in New Zealand, from 7% to 5.8%.
- Estimated monthly branded searches for Kiwi Property in New Zealand fell 53.7% over 12 measured months, from 1.9K to 880 in October 2026.
- Estimated monthly branded searches for Todd Property in New Zealand fell 28.6% over 12 measured months, from 70 to 50 in October 2026.

## Which property developers do people search for most?

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Mike Greer Homes | 28.3% | 1.9K | -20.8% | Mike Greer Homes |
| 2 | Fletcher Living | 23.8% | 1.6K | 0.0% | Fletcher Building |
| 3 | Precinct Properties | 19.4% | 1.3K | +47.7% | Precinct Properties |
| 4 | Kiwi Property | 13.1% | 880 | 0.0% | Kiwi Property |
| 5 | Oakridge Homes | 8.8% | 590 | 0.0% | Oakridge Homes |
| 6 | Goodman | 5.8% | 390 | -18.8% | Goodman |
| 7 | Todd Property | 0.75% | 50 | 0.0% | Todd Property |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Nov 2025 | Mike Greer Homes | 2.4K | 28.1% | 1 |
| Nov 2025 | Fletcher Living | 1.9K | 22.2% | 2 |
| Nov 2025 | Kiwi Property | 1.9K | 22.2% | 3 |
| Nov 2025 | Precinct Properties | 1.3K | 15.2% | 4 |
| Nov 2025 | Oakridge Homes | 590 | 6.9% | 5 |
| Nov 2025 | Goodman | 390 | 4.6% | 6 |
| Nov 2025 | Todd Property | 70 | 0.82% | 7 |
| Dec 2025 | Mike Greer Homes | 1.9K | 31.4% | 1 |
| Dec 2025 | Fletcher Living | 1.6K | 26.4% | 2 |
| Dec 2025 | Kiwi Property | 880 | 14.5% | 3 |
| Dec 2025 | Precinct Properties | 880 | 14.5% | 4 |
| Dec 2025 | Oakridge Homes | 480 | 7.9% | 5 |
| Dec 2025 | Goodman | 260 | 4.3% | 6 |
| Dec 2025 | Todd Property | 50 | 0.83% | 7 |
| Jan 2026 | Fletcher Living | 2.4K | 31.2% | 1 |
| Jan 2026 | Mike Greer Homes | 2.4K | 31.2% | 2 |
| Jan 2026 | Precinct Properties | 1K | 13% | 3 |
| Jan 2026 | Kiwi Property | 880 | 11.4% | 4 |
| Jan 2026 | Oakridge Homes | 720 | 9.4% | 5 |
| Jan 2026 | Goodman | 260 | 3.4% | 6 |
| Jan 2026 | Todd Property | 40 | 0.52% | 7 |
| Feb 2026 | Mike Greer Homes | 2.4K | 33.3% | 1 |
| Feb 2026 | Fletcher Living | 1.9K | 26.4% | 2 |
| Feb 2026 | Precinct Properties | 1K | 13.9% | 3 |
| Feb 2026 | Kiwi Property | 880 | 12.2% | 4 |
| Feb 2026 | Oakridge Homes | 590 | 8.2% | 5 |
| Feb 2026 | Goodman | 390 | 5.4% | 6 |
| Feb 2026 | Todd Property | 40 | 0.56% | 7 |
| Mar 2026 | Fletcher Living | 2.4K | 29.8% | 1 |
| Mar 2026 | Mike Greer Homes | 2.4K | 29.8% | 2 |
| Mar 2026 | Kiwi Property | 1K | 12.4% | 3 |
| Mar 2026 | Precinct Properties | 1K | 12.4% | 4 |
| Mar 2026 | Oakridge Homes | 720 | 8.9% | 5 |
| Mar 2026 | Goodman | 480 | 6% | 6 |
| Mar 2026 | Todd Property | 50 | 0.62% | 7 |
| Apr 2026 | Mike Greer Homes | 2.4K | 33.2% | 1 |
| Apr 2026 | Fletcher Living | 1.9K | 26.3% | 2 |
| Apr 2026 | Precinct Properties | 1K | 13.8% | 3 |
| Apr 2026 | Kiwi Property | 880 | 12.2% | 4 |
| Apr 2026 | Oakridge Homes | 590 | 8.2% | 5 |
| Apr 2026 | Goodman | 390 | 5.4% | 6 |
| Apr 2026 | Todd Property | 70 | 0.97% | 7 |
| May 2026 | Mike Greer Homes | 3.6K | 41.7% | 1 |
| May 2026 | Fletcher Living | 1.9K | 22% | 2 |
| May 2026 | Kiwi Property | 1K | 11.6% | 3 |
| May 2026 | Precinct Properties | 1K | 11.6% | 4 |
| May 2026 | Oakridge Homes | 720 | 8.3% | 5 |
| May 2026 | Goodman | 390 | 4.5% | 6 |
| May 2026 | Todd Property | 30 | 0.35% | 7 |
| Jun 2026 | Mike Greer Homes | 2.9K | 35.9% | 1 |
| Jun 2026 | Fletcher Living | 1.9K | 23.5% | 2 |
| Jun 2026 | Precinct Properties | 1K | 12.4% | 3 |
| Jun 2026 | Kiwi Property | 880 | 10.9% | 4 |
| Jun 2026 | Oakridge Homes | 880 | 10.9% | 5 |
| Jun 2026 | Goodman | 480 | 5.9% | 6 |
| Jun 2026 | Todd Property | 40 | 0.5% | 7 |
| Jul 2026 | Mike Greer Homes | 2.9K | 37.1% | 1 |
| Jul 2026 | Fletcher Living | 1.6K | 20.5% | 2 |
| Jul 2026 | Precinct Properties | 1.3K | 16.6% | 3 |
| Jul 2026 | Kiwi Property | 880 | 11.3% | 4 |
| Jul 2026 | Oakridge Homes | 720 | 9.2% | 5 |
| Jul 2026 | Goodman | 390 | 5% | 6 |
| Jul 2026 | Todd Property | 30 | 0.38% | 7 |
| Aug 2026 | Mike Greer Homes | 2.9K | 33.5% | 1 |
| Aug 2026 | Fletcher Living | 1.6K | 18.5% | 2 |
| Aug 2026 | Precinct Properties | 1.6K | 18.5% | 3 |
| Aug 2026 | Kiwi Property | 1.3K | 15% | 4 |
| Aug 2026 | Oakridge Homes | 720 | 8.3% | 5 |
| Aug 2026 | Goodman | 480 | 5.5% | 6 |
| Aug 2026 | Todd Property | 50 | 0.58% | 7 |
| Sep 2026 | Mike Greer Homes | 2.4K | 34.9% | 1 |
| Sep 2026 | Fletcher Living | 1.6K | 23.3% | 2 |
| Sep 2026 | Kiwi Property | 880 | 12.8% | 3 |
| Sep 2026 | Precinct Properties | 880 | 12.8% | 4 |
| Sep 2026 | Oakridge Homes | 590 | 8.6% | 5 |
| Sep 2026 | Goodman | 480 | 7% | 6 |
| Sep 2026 | Todd Property | 50 | 0.73% | 7 |
| Oct 2026 | Mike Greer Homes | 1.9K | 28.3% | 1 |
| Oct 2026 | Fletcher Living | 1.6K | 23.8% | 2 |
| Oct 2026 | Precinct Properties | 1.3K | 19.4% | 3 |
| Oct 2026 | Kiwi Property | 880 | 13.1% | 4 |
| Oct 2026 | Oakridge Homes | 590 | 8.8% | 5 |
| Oct 2026 | Goodman | 390 | 5.8% | 6 |
| Oct 2026 | Todd Property | 50 | 0.75% | 7 |

## How are branded searches counted for property developers?

- **Fletcher Living**: Measured on the search term “fletcher living”.
- **Goodman**: Measured on the search term “goodman property”.
- **Kiwi Property**: Measured on the search term “kiwi property”.
- **Mike Greer Homes**: Measured on the search term “mike greer homes”.
- **Oakridge Homes**: Measured on the search term “oakridge homes”.
- **Precinct Properties**: Measured on the search term “precinct properties”.
- **Todd Property**: Measured on the search term “todd property”.

- [Fletcher Living](/demand/nz/brands/fletcher-living)
- [Goodman](/demand/nz/brands/goodman-property)
- [Kiwi Property](/demand/nz/brands/kiwi-property)
- [Mike Greer Homes](/demand/nz/brands/mike-greer-homes)
- [Oakridge Homes](/demand/nz/brands/oakridge-homes)
- [Precinct Properties](/demand/nz/brands/precinct-properties)
- [Todd Property](/demand/nz/brands/todd-property)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among property developers in New Zealand?

In October 2026, Mike Greer Homes was the most searched among property developer brands in New Zealand, with an estimated 1.9K branded searches, 28.3% of all searches for the seven tracked by the Brandwave Brand Demand Index.

## Cite this page

Brandwave. "Property developers in New Zealand: Which are most popular?". https://gobrandwave.com/demand/nz/categories/nz-property-developers

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-property-developers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.