---
title: "Promotional product suppliers in New Zealand: Which brands are most popular in search?"
description: "Compare branded merchandise suppliers New Zealand marketing teams source promotional products from. Share of Search among Dynamic Gift, Custom Gear and PromoWorld, the promotional product suppliers Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-promotional-product-suppliers"
publisher: "Brandwave"
---

# Promotional product suppliers in New Zealand: Which brands are most popular in search?

Compare branded merchandise suppliers New Zealand marketing teams source promotional products from. Share of Search among Dynamic Gift, Custom Gear and PromoWorld, the promotional product suppliers Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Promotional product suppliers
- **Market**: New Zealand
- **Brands compared**: 3
- **Month measured**: Aug 2026
- **Highest Share of Search**: Dynamic Gift, 73.2%

## Which brand is most popular in search among promotional product suppliers in New Zealand?

- In August 2026, Dynamic Gift was the most searched among promotional product suppliers in New Zealand, with an estimated 710 branded searches and 73.2% estimated Share of Search within this set.
- Custom Gear is in 2nd place, 47.4 percentage points behind at 25.8% Share of Search.
- Across the 11 months ending August 2026, Dynamic Gift’s estimated Share of Search among promotional product suppliers in New Zealand decreased from 76.9% to 73.2%.
- Across the 11 months ending August 2026, Custom Gear’s estimated Share of Search among promotional product suppliers in New Zealand increased from 21.5% to 25.8%.
- Across the 11 months ending August 2026, PromoWorld’s estimated Share of Search among promotional product suppliers in New Zealand decreased from 1.7% to 1%.
- Across the 11 months ending August 2026, Dynamic Gift’s estimated Share of Search among promotional product suppliers in New Zealand peaked at 78.1% in November 2025 and was lowest at 66.1% in January 2026.
- Across the 11 months ending August 2026, Custom Gear’s estimated Share of Search among promotional product suppliers in New Zealand peaked at 33.9% in January 2026 and was lowest at 21% in November 2025.
- Across the 11 months ending August 2026, PromoWorld’s estimated Share of Search among promotional product suppliers in New Zealand peaked at 1.7% in October 2025 and was lowest at 0% in December 2025.

## Compare search popularity between leading brands

- [Dynamic Gift vs Custom Gear: compare search popularity](/demand/nz/compare/custom-gear-vs-dynamic-gift): 73.2% against 25.8% Share of Search.

## How did search popularity change for New Zealand promotional product suppliers in August 2026?

- In August 2026, Dynamic Gift gained estimated Share of Search among promotional product suppliers in New Zealand, from 70.9% to 73.2%.
- In August 2026, Custom Gear lost estimated Share of Search among promotional product suppliers in New Zealand, from 27.8% to 25.8%.
- Estimated monthly branded searches for PromoWorld in New Zealand fell 50% over 11 measured months, from 20 to 10 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Dynamic Gift | 73.2% | 710 | +26.8% | Dynamic Gift |
| 2 | Custom Gear | 25.8% | 250 | +13.6% | Custom Gear |
| 3 | PromoWorld | 1% | 10 | 0.0% | PromoWorld |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Dynamic Gift | 930 | 76.9% | 1 |
| Oct 2025 | Custom Gear | 260 | 21.5% | 2 |
| Oct 2025 | PromoWorld | 20 | 1.7% | 3 |
| Nov 2025 | Dynamic Gift | 820 | 78.1% | 1 |
| Nov 2025 | Custom Gear | 220 | 21% | 2 |
| Nov 2025 | PromoWorld | 10 | 0.95% | 3 |
| Dec 2025 | Dynamic Gift | 470 | 68.1% | 1 |
| Dec 2025 | Custom Gear | 220 | 31.9% | 2 |
| Dec 2025 | PromoWorld | 0 | 0% | 3 |
| Jan 2026 | Dynamic Gift | 390 | 66.1% | 1 |
| Jan 2026 | Custom Gear | 200 | 33.9% | 2 |
| Jan 2026 | PromoWorld | 0 | 0% | 3 |
| Feb 2026 | Dynamic Gift | 550 | 67.1% | 1 |
| Feb 2026 | Custom Gear | 260 | 31.7% | 2 |
| Feb 2026 | PromoWorld | 10 | 1.2% | 3 |
| Mar 2026 | Dynamic Gift | 710 | 72.4% | 1 |
| Mar 2026 | Custom Gear | 260 | 26.5% | 2 |
| Mar 2026 | PromoWorld | 10 | 1% | 3 |
| Apr 2026 | Dynamic Gift | 520 | 73.2% | 1 |
| Apr 2026 | Custom Gear | 190 | 26.8% | 2 |
| Apr 2026 | PromoWorld | 0 | 0% | 3 |
| May 2026 | Dynamic Gift | 550 | 71.4% | 1 |
| May 2026 | Custom Gear | 210 | 27.3% | 2 |
| May 2026 | PromoWorld | 10 | 1.3% | 3 |
| Jun 2026 | Dynamic Gift | 630 | 68.5% | 1 |
| Jun 2026 | Custom Gear | 280 | 30.4% | 2 |
| Jun 2026 | PromoWorld | 10 | 1.1% | 3 |
| Jul 2026 | Dynamic Gift | 560 | 70.9% | 1 |
| Jul 2026 | Custom Gear | 220 | 27.8% | 2 |
| Jul 2026 | PromoWorld | 10 | 1.3% | 3 |
| Aug 2026 | Dynamic Gift | 710 | 73.2% | 1 |
| Aug 2026 | Custom Gear | 250 | 25.8% | 2 |
| Aug 2026 | PromoWorld | 10 | 1% | 3 |
| Sep 2026 | Custom Gear | — | — | — |
| Sep 2026 | Dynamic Gift | — | — | — |
| Sep 2026 | PromoWorld | — | — | — |

## What is being compared

- **Custom Gear**: Measured on the search terms “custom gear”, “custom gear near me”, “custom gear nz” and “customgear”, summed into one figure.
- **Dynamic Gift**: Measured on the search terms “dynamic gift”, “dynamic gift box”, “dynamic gift lanyards”, “dynamic gift near me”, “dynamic gift nz”, “dynamic gift promotions” and “dynamicgift”, summed into one figure.
- **PromoWorld**: Measured on the search terms “promoworld” and “promoworld nz”, summed into one figure.

- [Custom Gear](/demand/nz/brands/custom-gear)
- [Dynamic Gift](/demand/nz/brands/dynamic-gift)
- [PromoWorld](/demand/nz/brands/promoworld)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among promotional product suppliers in New Zealand?

In August 2026, Dynamic Gift was the most searched among promotional product suppliers in New Zealand, with an estimated 710 branded searches and 73.2% estimated Share of Search within this set.

## Cite this page

Brandwave. "Promotional product suppliers in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-promotional-product-suppliers

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-promotional-product-suppliers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
