---
title: "Print-on-demand platforms in New Zealand: Which brands are most popular in search?"
description: "Compare the print-on-demand marketplaces and fulfilment platforms New Zealand artists and stores sell through. Share of Search among Redbubble, Printify, Zazzle, Society6 and Printful, the print-on-demand platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-print-on-demand-platforms"
publisher: "Brandwave"
---

# Print-on-demand platforms in New Zealand: Which brands are most popular in search?

Compare the print-on-demand marketplaces and fulfilment platforms New Zealand artists and stores sell through. Share of Search among Redbubble, Printify, Zazzle, Society6 and Printful, the print-on-demand platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Print-on-demand platforms
- **Market**: New Zealand
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Redbubble, 48%

## Which brand is most popular in search among print-on-demand platforms in New Zealand?

- In August 2026, Redbubble was the most searched among print-on-demand platforms in New Zealand, with an estimated 5.2K branded searches and 48% estimated Share of Search within this set.
- Printify is in 2nd place, 27.4 percentage points behind at 20.5% Share of Search.
- Across the 11 months ending August 2026, Redbubble’s estimated Share of Search among print-on-demand platforms in New Zealand decreased from 49.6% to 48%.
- Across the 11 months ending August 2026, Printify’s estimated Share of Search among print-on-demand platforms in New Zealand decreased from 24.2% to 20.5%.
- Across the 11 months ending August 2026, Zazzle’s estimated Share of Search among print-on-demand platforms in New Zealand decreased from 14.5% to 12.8%.
- Across the 11 months ending August 2026, Society6’s estimated Share of Search among print-on-demand platforms in New Zealand increased from 4.1% to 11.1%.
- Across the 11 months ending August 2026, Redbubble’s estimated Share of Search among print-on-demand platforms in New Zealand peaked at 57.9% in December 2025 and was lowest at 45.9% in May 2026.
- Across the 11 months ending August 2026, Printify’s estimated Share of Search among print-on-demand platforms in New Zealand peaked at 27.9% in January 2026 and was lowest at 17.8% in December 2025.
- Across the 11 months ending August 2026, Zazzle’s estimated Share of Search among print-on-demand platforms in New Zealand peaked at 15.8% in December 2025 and was lowest at 9.5% in July 2026.
- Across the 11 months ending August 2026, Society6’s estimated Share of Search among print-on-demand platforms in New Zealand peaked at 13.5% in July 2026 and was lowest at 3% in December 2025.
- Across the 11 months ending August 2026, Printful’s estimated Share of Search among print-on-demand platforms in New Zealand peaked at 10.2% in March 2026 and was lowest at 5.5% in December 2025.
- Across the 11 months ending August 2026, Society6 rose from 5th to 4th among print-on-demand platforms in New Zealand.
- Across the 11 months ending August 2026, Printful fell from 4th to 5th among print-on-demand platforms in New Zealand.

## Compare search popularity between leading brands

- [Redbubble vs Printify: compare search popularity](/demand/nz/compare/printify-vs-redbubble): 48% against 20.5% Share of Search.
- [Redbubble vs Zazzle: compare search popularity](/demand/nz/compare/redbubble-vs-zazzle): 48% against 12.8% Share of Search.
- [Redbubble vs Society6: compare search popularity](/demand/nz/compare/redbubble-vs-society6): 48% against 11.1% Share of Search.
- [Redbubble vs Printful: compare search popularity](/demand/nz/compare/printful-vs-redbubble): 48% against 7.6% Share of Search.
- [Printify vs Zazzle: compare search popularity](/demand/nz/compare/printify-vs-zazzle): 20.5% against 12.8% Share of Search.
- [Printify vs Society6: compare search popularity](/demand/nz/compare/printify-vs-society6): 20.5% against 11.1% Share of Search.
- [Printify vs Printful: compare search popularity](/demand/nz/compare/printful-vs-printify): 20.5% against 7.6% Share of Search.
- [Zazzle vs Society6: compare search popularity](/demand/nz/compare/society6-vs-zazzle): 12.8% against 11.1% Share of Search.
- [Zazzle vs Printful: compare search popularity](/demand/nz/compare/printful-vs-zazzle): 12.8% against 7.6% Share of Search.
- [Society6 vs Printful: compare search popularity](/demand/nz/compare/printful-vs-society6): 11.1% against 7.6% Share of Search.

## How did search popularity change for New Zealand print-on-demand platforms in August 2026?

- In August 2026, Zazzle overtook Society6 to rank 3rd among print-on-demand platforms in New Zealand, at 12.8%.
- In August 2026, Society6 lost estimated Share of Search among print-on-demand platforms in New Zealand, from 13.5% to 11.1%.
- In August 2026, Redbubble lost estimated Share of Search among print-on-demand platforms in New Zealand, from 48.5% to 48%.
- Estimated monthly branded searches for Printify in New Zealand fell 29.9% over 11 measured months, from 3.2K to 2.2K in August 2026.
- Estimated monthly branded searches for Printful in New Zealand fell 18% over 11 measured months, from 1K to 820 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Redbubble | 48% | 5.2K | +1.4% | Redbubble |
| 2 | Printify | 20.5% | 2.2K | +2.3% | Printify |
| 3 | Zazzle | 12.8% | 1.4K | +37.6% | Zazzle |
| 4 | Society6 | 11.1% | 1.2K | -15.4% | Society6 |
| 5 | Printful | 7.6% | 820 | -2.4% | Printful |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Redbubble | 6.5K | 49.6% | 1 |
| Oct 2025 | Printify | 3.2K | 24.2% | 2 |
| Oct 2025 | Zazzle | 1.9K | 14.5% | 3 |
| Oct 2025 | Printful | 1K | 7.6% | 4 |
| Oct 2025 | Society6 | 540 | 4.1% | 5 |
| Nov 2025 | Redbubble | 8.6K | 54.9% | 1 |
| Nov 2025 | Printify | 3.2K | 20.4% | 2 |
| Nov 2025 | Zazzle | 2.3K | 14.8% | 3 |
| Nov 2025 | Printful | 990 | 6.3% | 4 |
| Nov 2025 | Society6 | 570 | 3.6% | 5 |
| Dec 2025 | Redbubble | 8.6K | 57.9% | 1 |
| Dec 2025 | Printify | 2.6K | 17.8% | 2 |
| Dec 2025 | Zazzle | 2.3K | 15.8% | 3 |
| Dec 2025 | Printful | 810 | 5.5% | 4 |
| Dec 2025 | Society6 | 440 | 3% | 5 |
| Jan 2026 | Redbubble | 6.6K | 47.5% | 1 |
| Jan 2026 | Printify | 3.9K | 27.9% | 2 |
| Jan 2026 | Zazzle | 1.7K | 12.6% | 3 |
| Jan 2026 | Printful | 1.1K | 8.1% | 4 |
| Jan 2026 | Society6 | 540 | 3.9% | 5 |
| Feb 2026 | Redbubble | 5.3K | 48.7% | 1 |
| Feb 2026 | Printify | 2.6K | 24% | 2 |
| Feb 2026 | Zazzle | 1.4K | 12.9% | 3 |
| Feb 2026 | Printful | 1.1K | 10.1% | 4 |
| Feb 2026 | Society6 | 460 | 4.3% | 5 |
| Mar 2026 | Redbubble | 5.2K | 48.2% | 1 |
| Mar 2026 | Printify | 2.6K | 24.2% | 2 |
| Mar 2026 | Zazzle | 1.4K | 12.9% | 3 |
| Mar 2026 | Printful | 1.1K | 10.2% | 4 |
| Mar 2026 | Society6 | 480 | 4.4% | 5 |
| Apr 2026 | Redbubble | 5.3K | 46.1% | 1 |
| Apr 2026 | Printify | 2.6K | 23% | 2 |
| Apr 2026 | Society6 | 1.3K | 11% | 3 |
| Apr 2026 | Zazzle | 1.3K | 10.9% | 4 |
| Apr 2026 | Printful | 1.1K | 9.1% | 5 |
| May 2026 | Redbubble | 5.2K | 45.9% | 1 |
| May 2026 | Printify | 2.7K | 23.7% | 2 |
| May 2026 | Zazzle | 1.2K | 10.8% | 3 |
| May 2026 | Printful | 1.1K | 9.9% | 4 |
| May 2026 | Society6 | 1.1K | 9.8% | 5 |
| Jun 2026 | Redbubble | 5.2K | 47.1% | 1 |
| Jun 2026 | Printify | 2.7K | 24.5% | 2 |
| Jun 2026 | Zazzle | 1.2K | 10.5% | 3 |
| Jun 2026 | Society6 | 1.1K | 9.9% | 4 |
| Jun 2026 | Printful | 870 | 7.9% | 5 |
| Jul 2026 | Redbubble | 5.1K | 48.5% | 1 |
| Jul 2026 | Printify | 2.2K | 20.6% | 2 |
| Jul 2026 | Society6 | 1.4K | 13.5% | 3 |
| Jul 2026 | Zazzle | 1K | 9.5% | 4 |
| Jul 2026 | Printful | 840 | 7.9% | 5 |
| Aug 2026 | Redbubble | 5.2K | 48% | 1 |
| Aug 2026 | Printify | 2.2K | 20.5% | 2 |
| Aug 2026 | Zazzle | 1.4K | 12.8% | 3 |
| Aug 2026 | Society6 | 1.2K | 11.1% | 4 |
| Aug 2026 | Printful | 820 | 7.6% | 5 |
| Sep 2026 | Printful | — | — | — |
| Sep 2026 | Printify | — | — | — |
| Sep 2026 | Redbubble | — | — | — |
| Sep 2026 | Society6 | — | — | — |
| Sep 2026 | Zazzle | — | — | — |

## What is being compared

- **Printful**: Measured on the search terms “printful”, “printful com”, “printful custom t shirts”, “printful merch”, “printful near me”, “printful nz”, “printful print on demand” and “printful printing”, summed into one figure.
- **Printify**: Measured on the search terms “printify”, “printify com”, “printify custom t shirts”, “printify merch”, “printify near me”, “printify new zealand”, “printify nz”, “printify online”, “printify print on demand” and “printify printing”, summed into one figure.
- **Redbubble**: Measured on the search terms “redbubble”, “redbubble com”, “redbubble custom t shirts”, “redbubble merch”, “redbubble near me”, “redbubble new zealand”, “redbubble nz”, “redbubble online”, “redbubble posters”, “redbubble print on demand”, “redbubble printing”, “redbubble shirts” and “redbubble stickers”, summed into one figure.
- **Society6**: Measured on the search terms “society6”, “society6 art prints”, “society6 com”, “society6 nz”, “society6 print on demand”, “society6 printing” and “society6 wall art”, summed into one figure.
- **Zazzle**: Measured on the search terms “zazzle”, “zazzle com”, “zazzle custom t shirts”, “zazzle near me”, “zazzle nz”, “zazzle online” and “zazzle print on demand”, summed into one figure.

- [Printful](/demand/nz/brands/printful)
- [Printify](/demand/nz/brands/printify)
- [Redbubble](/demand/nz/brands/redbubble)
- [Society6](/demand/nz/brands/society6)
- [Zazzle](/demand/nz/brands/zazzle)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among print-on-demand platforms in New Zealand?

In August 2026, Redbubble was the most searched among print-on-demand platforms in New Zealand, with an estimated 5.2K branded searches and 48% estimated Share of Search within this set.

## Cite this page

Brandwave. "Print-on-demand platforms in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-print-on-demand-platforms

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-print-on-demand-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.