--- title: "Potato peeler brands in New Zealand: Which are searched most?" description: "Compare the potato peeler brands people buy. Share of Search among Tupperware, Victorinox and OXO, the potato peeler brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-potato-peeler-brands" publisher: "Brandwave" --- # Potato peeler brands in New Zealand: Which are searched most? Compare the potato peeler brands people buy. Share of Search among Tupperware, Victorinox and OXO, the potato peeler brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Potato peeler brands - **Market**: New Zealand - **Brands compared**: 3 - **Month measured**: Sep 2026 - **Highest Share of Search**: Tupperware, 70.5% ## Which brand is most popular in search among potato peeler brands in New Zealand? - In September 2026, Tupperware was the most searched among potato peeler brands in New Zealand, with an estimated 2.8K branded searches, 70.5% of all searches for the three we track. - Victorinox is in 2nd place, 45.2 percentage points behind at 25.3%. - Across the 12 months ending September 2026, Tupperware’s share of searches among potato peeler brands in New Zealand increased from 60.2% to 70.5%. - Across the 12 months ending September 2026, Victorinox’s share of searches among potato peeler brands in New Zealand decreased from 35.2% to 25.3%. - Across the 12 months ending September 2026, Tupperware’s share of searches among potato peeler brands in New Zealand peaked at 75.9% in August 2026 and was lowest at 55.3% in December 2025. - Across the 12 months ending September 2026, Victorinox’s share of searches among potato peeler brands in New Zealand peaked at 39.5% in December 2025 and was lowest at 20.7% in August 2026. - Across the 12 months ending September 2026, OXO’s share of searches among potato peeler brands in New Zealand peaked at 6% in April 2026 and was lowest at 3.3% in August 2026. - Across the 12 months ending September 2026, OXO held steady: its share of searches among potato peeler brands in New Zealand moved less than 0.5 percentage points. ## Top potato peeler brands in ChatGPT and Google AI Overviews In Brandwave's three ChatGPT questions and two Google AI Overviews, OXO appeared every time. Victorinox was recommended most often, coming first in two out of three answers that gave a list. OXO was second. Tupperware, which ranked first in searches, was not mentioned at all. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Victorinox | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | OXO | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Tupperware | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about potato peeler brands - Asked ChatGPT "Which potato peeler brand should I buy in New Zealand?": 1. Victorinox, 2. OXO - Asked ChatGPT "What are the best potato peeler brands in New Zealand?": 1. Victorinox, 2. OXO - Asked ChatGPT "What's the best potato peeler brand in New Zealand for easy peeling?": 1. OXO, 2. Victorinox - Searched Google, AI Overview "vegetable peeler nz": 1. OXO - Searched Google, AI Overview "potato peeler": 1. Victorinox, 2. OXO Not named in any answer: Tupperware. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## Compare search popularity between leading brands - [Tupperware vs Victorinox: compare search popularity](/demand/nz/compare/tupperware-vs-victorinox): 70.5% against 25.3% Share of Search. - [Tupperware vs OXO: compare search popularity](/demand/nz/compare/oxo-vs-tupperware): 70.5% against 4.3% Share of Search. - [Victorinox vs OXO: compare search popularity](/demand/nz/compare/oxo-vs-victorinox): 25.3% against 4.3% Share of Search. ## How did search popularity change for New Zealand potato peeler brands in September 2026? - In September 2026, Victorinox gained share of searches among potato peeler brands in New Zealand, from 20.7% to 25.3%. - In September 2026, OXO gained share of searches among potato peeler brands in New Zealand, from 3.3% to 4.3%. - In September 2026, Tupperware lost share of searches among potato peeler brands in New Zealand, from 75.9% to 70.5%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Tupperware | 70.5% | 2.8K | -41.4% | Tupperware | | 2 | Victorinox | 25.3% | 1K | -23.1% | Victorinox | | 3 | OXO | 4.3% | 170 | -19.0% | Oxo | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Tupperware | 2.2K | 60.2% | 1 | | Oct 2025 | Victorinox | 1.3K | 35.2% | 2 | | Oct 2025 | OXO | 170 | 4.6% | 3 | | Nov 2025 | Tupperware | 1.9K | 57.5% | 1 | | Nov 2025 | Victorinox | 1.3K | 38.3% | 2 | | Nov 2025 | OXO | 140 | 4.1% | 3 | | Dec 2025 | Tupperware | 2.2K | 55.3% | 1 | | Dec 2025 | Victorinox | 1.6K | 39.5% | 2 | | Dec 2025 | OXO | 210 | 5.2% | 3 | | Jan 2026 | Tupperware | 3.2K | 67.3% | 1 | | Jan 2026 | Victorinox | 1.3K | 27.3% | 2 | | Jan 2026 | OXO | 260 | 5.5% | 3 | | Feb 2026 | Tupperware | 2.2K | 67.8% | 1 | | Feb 2026 | Victorinox | 880 | 27% | 2 | | Feb 2026 | OXO | 170 | 5.2% | 3 | | Mar 2026 | Tupperware | 2.3K | 65.8% | 1 | | Mar 2026 | Victorinox | 1K | 28.2% | 2 | | Mar 2026 | OXO | 210 | 5.9% | 3 | | Apr 2026 | Tupperware | 2.3K | 65.6% | 1 | | Apr 2026 | Victorinox | 1K | 28.4% | 2 | | Apr 2026 | OXO | 210 | 6% | 3 | | May 2026 | Tupperware | 2.4K | 67.2% | 1 | | May 2026 | Victorinox | 1K | 28% | 2 | | May 2026 | OXO | 170 | 4.8% | 3 | | Jun 2026 | Tupperware | 2.6K | 69.2% | 1 | | Jun 2026 | Victorinox | 1K | 26.3% | 2 | | Jun 2026 | OXO | 170 | 4.5% | 3 | | Jul 2026 | Tupperware | 2.4K | 62.2% | 1 | | Jul 2026 | Victorinox | 1.3K | 33.4% | 2 | | Jul 2026 | OXO | 170 | 4.4% | 3 | | Aug 2026 | Tupperware | 4.8K | 75.9% | 1 | | Aug 2026 | Victorinox | 1.3K | 20.7% | 2 | | Aug 2026 | OXO | 210 | 3.3% | 3 | | Sep 2026 | Tupperware | 2.8K | 70.5% | 1 | | Sep 2026 | Victorinox | 1K | 25.3% | 2 | | Sep 2026 | OXO | 170 | 4.3% | 3 | ## What is being compared - **OXO**: Measured on the search term “oxo good grips”. - **Tupperware**: Measured on the search terms “glass tupperware”, “tupperware”, “tupperware aus”, “tupperware can opener”, “tupperware drink bottles”, “tupperware party”, “tupperware pressure cooker”, “tupperware rice cooker” and “tupperware shape sorter”, summed into one figure. - **Victorinox**: Measured on the search term “victorinox”. - [OXO](/demand/nz/brands/oxo) - [Tupperware](/demand/nz/brands/tupperware) - [Victorinox](/demand/nz/brands/victorinox) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among potato peeler brands in New Zealand? In September 2026, Tupperware was the most searched among potato peeler brands in New Zealand, with an estimated 2.8K branded searches, 70.5% of all searches for the three we track. ## Cite this page Brandwave. "Potato peeler brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-potato-peeler-brands This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-potato-peeler-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.