---
title: "Shopify POS vs Square: Which is searched more in New Zealand?"
description: "Is Shopify POS or Square more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the POS systems set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-pos-systems/compare/shopify-pos-vs-square"
publisher: "Brandwave"
---

# Shopify POS vs Square: Which is searched more in New Zealand?

Is Shopify POS or Square more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the POS systems set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Shopify POS and Square
- **Competitive set**: POS systems
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Shopify POS Share of Search**: 3.9%
- **Square Share of Search**: 11.8%

## Is Shopify POS or Square more popular in search?

- In September 2026, Square had more branded searches than Shopify POS among POS systems in New Zealand. Square had about 870 branded searches, while Shopify POS had 290. Square made up 11.8% of all POS system searches we track, and Shopify POS accounted for 3.9%.
- The lead changed hands 2 times in the 12 months ending September 2026: Shopify POS took it in December 2025, Square took it in January 2026.
- Across the 12 months ending September 2026, Shopify POS’s share of searches among POS systems in New Zealand moved from 5.4% to 3.9%, and its estimated monthly branded searches moved from 460 to 290.
- Across the 12 months ending September 2026, Square’s share of searches among POS systems in New Zealand moved from 6.7% to 11.8%, and its estimated monthly branded searches moved from 570 to 870.

## Top POS systems in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Shopify POS was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Square was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Shopify POS was listed before Square in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Lightspeed | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Shopify POS | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Hike POS | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Bustle | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Square | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Kounta | 5th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about POS systems

- Asked ChatGPT "Which POS system should I use in New Zealand?": 1. Lightspeed, 2. Shopify POS, 3. Hike POS, 4. Bustle, 5. Square
- Asked ChatGPT "What are the best POS systems in New Zealand?": 1. Lightspeed, 2. Shopify POS, 3. Bustle, 4. Hike POS, 5. Kounta
- Asked ChatGPT "What's the best POS system in New Zealand for retail store?": 1. Lightspeed, 2. Shopify POS, 3. Hike POS
- Searched Google, AI Overview "pos systems nz": 1. Lightspeed
- Searched Google, AI Overview "point of sale system": named none of the brands we track

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand POS systems in September 2026?

- In September 2026, Square lost share of searches among POS systems in New Zealand, from 13.5% to 11.8%.
- Shopify POS’s share of searches among POS systems in New Zealand has lost ground for 3 months in a row, from 6.6% to 3.9% in September 2026.

## Month by month

| Month | Shopify POS estimated searches | Shopify POS Share of Search | Shopify POS rank | Square estimated searches | Square Share of Search | Square rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 460 | 5.4% | 4 | 570 | 6.7% | 3 |
| Nov 2025 | 490 | 5.8% | 4 | 550 | 6.5% | 3 |
| Dec 2025 | 450 | 6.5% | 3 | 430 | 6.3% | 4 |
| Jan 2026 | 580 | 7.9% | 4 | 630 | 8.6% | 3 |
| Feb 2026 | 700 | 8.9% | 4 | 760 | 9.7% | 3 |
| Mar 2026 | 880 | 9.5% | 4 | 930 | 10.1% | 3 |
| Apr 2026 | 580 | 6.7% | 4 | 950 | 10.9% | 3 |
| May 2026 | 700 | 8.1% | 4 | 1.2K | 14.3% | 3 |
| Jun 2026 | 550 | 6.6% | 4 | 1.4K | 16.2% | 3 |
| Jul 2026 | 450 | 6.2% | 4 | 1.1K | 14.9% | 3 |
| Aug 2026 | 320 | 4.3% | 5 | 1K | 13.5% | 3 |
| Sep 2026 | 290 | 3.9% | 5 | 870 | 11.8% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Shopify POS’s and Square’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Shopify POS**: Measured on the search terms “shopify pos app”, “shopify pos fee”, “shopify pos payments”, “shopify pos pro”, “shopify pos system” and “shopifypos”, summed into one figure.
- **Square**: Measured on the search terms “square appointments”, “square it”, “square pos”, “square pos system”, “square reader”, “square restaurant”, “square space site” and “square terminal”, summed into one figure.

- [Shopify POS profile](/demand/nz/brands/shopify-pos)
- [Square profile](/demand/nz/brands/square)
- [All POS systems in New Zealand](/demand/nz/categories/nz-pos-systems): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Shopify POS or Square more popular in search?

In September 2026, Square had more branded searches than Shopify POS among POS systems in New Zealand. Square had about 870 branded searches, while Shopify POS had 290. Square made up 11.8% of all POS system searches we track, and Shopify POS accounted for 3.9%.

## Cite this page

Brandwave. "Shopify POS vs Square: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-pos-systems/compare/shopify-pos-vs-square

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-pos-systems/compare/shopify-pos-vs-square. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
