--- title: "Portable charger brands in New Zealand: Which are searched most?" description: "Compare the portable charger brands people buy. Share of Search among Belkin, Anker, UGREEN, Samsung, Cygnett, Jackery and mophie, the portable charger brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-portable-charger-brands" publisher: "Brandwave" --- # Portable charger brands in New Zealand: Which are searched most? Compare the portable charger brands people buy. Share of Search among Belkin, Anker, UGREEN, Samsung, Cygnett, Jackery and mophie, the portable charger brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Portable charger brands - **Market**: New Zealand - **Brands compared**: 7 - **Month measured**: Sep 2026 - **Highest Share of Search**: Belkin, 43.2% ## Which brand is most popular in search among portable charger brands in New Zealand? - In September 2026, Belkin was the most searched among portable charger brands in New Zealand, with an estimated 3K branded searches, 43.2% of all searches for the seven we track. - Anker is in 2nd place, 15.8 percentage points behind at 27.3%. - Across the 12 months ending September 2026, Belkin’s share of searches among portable charger brands in New Zealand decreased from 44.1% to 43.2%. - Across the 12 months ending September 2026, Anker’s share of searches among portable charger brands in New Zealand increased from 21.5% to 27.3%. - Across the 12 months ending September 2026, Samsung’s share of searches among portable charger brands in New Zealand decreased from 7.2% to 5.6%. - Across the 12 months ending September 2026, Cygnett’s share of searches among portable charger brands in New Zealand decreased from 4.8% to 3.7%. - Across the 12 months ending September 2026, Jackery’s share of searches among portable charger brands in New Zealand decreased from 3.9% to 3%. - Across the 12 months ending September 2026, mophie’s share of searches among portable charger brands in New Zealand decreased from 4% to 2.9%. - Across the 12 months ending September 2026, Belkin’s share of searches among portable charger brands in New Zealand peaked at 50.2% in December 2025 and was lowest at 39.7% in March 2026. - Across the 12 months ending September 2026, Anker’s share of searches among portable charger brands in New Zealand peaked at 27.3% in September 2026 and was lowest at 18.6% in December 2025. - Across the 12 months ending September 2026, UGREEN’s share of searches among portable charger brands in New Zealand peaked at 17.9% in March 2026 and was lowest at 13.8% in December 2025. - Across the 12 months ending September 2026, Samsung’s share of searches among portable charger brands in New Zealand peaked at 7.4% in November 2025 and was lowest at 5.5% in May 2026. - Across the 12 months ending September 2026, Cygnett’s share of searches among portable charger brands in New Zealand peaked at 5.2% in February 2026 and was lowest at 3.4% in July 2026. - Across the 12 months ending September 2026, Jackery’s share of searches among portable charger brands in New Zealand peaked at 4.2% in April 2026 and was lowest at 2.5% in August 2026. - Across the 12 months ending September 2026, mophie’s share of searches among portable charger brands in New Zealand peaked at 4% in October 2025 and was lowest at 2.8% in July 2026. - Across the 12 months ending September 2026, Jackery rose from 7th to 6th among portable charger brands in New Zealand. - Across the 12 months ending September 2026, mophie fell from 6th to 7th among portable charger brands in New Zealand. - Across the 12 months ending September 2026, UGREEN held steady: its share of searches among portable charger brands in New Zealand moved less than 0.5 percentage points. ## Top portable charger brands in ChatGPT and Google AI Overviews In Brandwave's three ChatGPT questions and one Google AI Overview, Belkin, Anker and Cygnett appeared every time. Anker was recommended most often, coming first in every answer. Cygnett was second, and Belkin was third. Jackery, which ranked sixth in searches, was not mentioned at all. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Anker | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Cygnett | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | Belkin | 3rd | 3 of 3 | 1 of 1 | 4 of 4 | | UGREEN | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Samsung | 5th | 1 of 3 | 0 of 1 | 1 of 4 | | mophie | 5th | 0 of 3 | 1 of 1 | 1 of 4 | | Jackery | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about portable charger brands - Asked ChatGPT "Which portable charger brand should I buy in New Zealand?": 1. Anker, 2. Cygnett, 3. UGREEN, 4. Belkin - Asked ChatGPT "What are the best portable charger brands in New Zealand?": 1. Anker, 2. UGREEN, 3. Belkin, 4. Cygnett - Asked ChatGPT "What's the best portable charger brand in New Zealand for phone battery backup?": 1. Anker, 2. Cygnett, 3. Belkin, 4. Samsung - Searched Google, AI Overview "power bank nz": 1. Anker, 2. Belkin, 3. Cygnett, 4. mophie Not named in any answer: Jackery. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## Compare search popularity between leading brands - [Belkin vs Anker: compare search popularity](/demand/nz/compare/anker-vs-belkin): 43.2% against 27.3% Share of Search. - [Belkin vs UGREEN: compare search popularity](/demand/nz/compare/belkin-vs-ugreen): 43.2% against 14.2% Share of Search. - [Belkin vs Samsung: compare search popularity](/demand/nz/compare/belkin-vs-samsung): 43.2% against 5.6% Share of Search. - [Belkin vs Cygnett: compare search popularity](/demand/nz/compare/belkin-vs-cygnett): 43.2% against 3.7% Share of Search. - [Anker vs UGREEN: compare search popularity](/demand/nz/compare/anker-vs-ugreen): 27.3% against 14.2% Share of Search. - [Anker vs Samsung: compare search popularity](/demand/nz/compare/anker-vs-samsung): 27.3% against 5.6% Share of Search. - [Anker vs Cygnett: compare search popularity](/demand/nz/compare/anker-vs-cygnett): 27.3% against 3.7% Share of Search. - [UGREEN vs Samsung: compare search popularity](/demand/nz/compare/samsung-vs-ugreen): 14.2% against 5.6% Share of Search. - [UGREEN vs Cygnett: compare search popularity](/demand/nz/compare/cygnett-vs-ugreen): 14.2% against 3.7% Share of Search. - [Samsung vs Cygnett: compare search popularity](/demand/nz/compare/cygnett-vs-samsung): 5.6% against 3.7% Share of Search. ## How did search popularity change for New Zealand portable charger brands in September 2026? - In September 2026, Jackery overtook mophie to rank 6th among portable charger brands in New Zealand, with 3% of the searches. - In September 2026, Anker gained share of searches among portable charger brands in New Zealand, from 23.4% to 27.3%. - In September 2026, UGREEN lost share of searches among portable charger brands in New Zealand, from 17.5% to 14.2%. - In September 2026, Samsung lost share of searches among portable charger brands in New Zealand, from 7% to 5.6%. - Estimated monthly branded searches for Belkin in New Zealand rose 25% over 12 measured months, from 2.4K to 3K in September 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Belkin | 43.2% | 3K | +2.7% | Belkin | | 2 | Anker | 27.3% | 1.9K | +18.8% | Anker | | 3 | UGREEN | 14.2% | 990 | -17.5% | UGREEN | | 4 | Samsung | 5.6% | 390 | -18.8% | Samsung | | 5 | Cygnett | 3.7% | 260 | 0.0% | Cygnett | | 6 | Jackery | 3% | 210 | +23.5% | Jackery | | 7 | mophie | 2.9% | 200 | -4.8% | mophie | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Belkin | 2.4K | 44.1% | 1 | | Oct 2025 | Anker | 1.2K | 21.5% | 2 | | Oct 2025 | UGREEN | 790 | 14.5% | 3 | | Oct 2025 | Samsung | 390 | 7.2% | 4 | | Oct 2025 | Cygnett | 260 | 4.8% | 5 | | Oct 2025 | mophie | 220 | 4% | 6 | | Oct 2025 | Jackery | 210 | 3.9% | 7 | | Nov 2025 | Belkin | 3K | 46.5% | 1 | | Nov 2025 | Anker | 1.3K | 20.6% | 2 | | Nov 2025 | UGREEN | 970 | 14.9% | 3 | | Nov 2025 | Samsung | 480 | 7.4% | 4 | | Nov 2025 | Cygnett | 260 | 4% | 5 | | Nov 2025 | mophie | 220 | 3.4% | 6 | | Nov 2025 | Jackery | 210 | 3.2% | 7 | | Dec 2025 | Belkin | 3.5K | 50.2% | 1 | | Dec 2025 | Anker | 1.3K | 18.6% | 2 | | Dec 2025 | UGREEN | 970 | 13.8% | 3 | | Dec 2025 | Samsung | 480 | 6.8% | 4 | | Dec 2025 | Cygnett | 320 | 4.5% | 5 | | Dec 2025 | mophie | 220 | 3.1% | 6 | | Dec 2025 | Jackery | 210 | 3% | 7 | | Jan 2026 | Belkin | 2.9K | 45.2% | 1 | | Jan 2026 | Anker | 1.3K | 20.5% | 2 | | Jan 2026 | UGREEN | 990 | 15.6% | 3 | | Jan 2026 | Samsung | 390 | 6.1% | 4 | | Jan 2026 | Cygnett | 320 | 5% | 5 | | Jan 2026 | Jackery | 260 | 4.1% | 6 | | Jan 2026 | mophie | 220 | 3.5% | 7 | | Feb 2026 | Belkin | 2.2K | 44.1% | 1 | | Feb 2026 | Anker | 1.1K | 21.3% | 2 | | Feb 2026 | UGREEN | 820 | 16.5% | 3 | | Feb 2026 | Samsung | 320 | 6.4% | 4 | | Feb 2026 | Cygnett | 260 | 5.2% | 5 | | Feb 2026 | Jackery | 170 | 3.4% | 6 | | Feb 2026 | mophie | 150 | 3% | 7 | | Mar 2026 | Belkin | 2.2K | 39.7% | 1 | | Mar 2026 | Anker | 1.3K | 23.6% | 2 | | Mar 2026 | UGREEN | 1K | 17.9% | 3 | | Mar 2026 | Samsung | 390 | 7% | 4 | | Mar 2026 | Cygnett | 260 | 4.7% | 5 | | Mar 2026 | Jackery | 210 | 3.8% | 6 | | Mar 2026 | mophie | 190 | 3.4% | 7 | | Apr 2026 | Belkin | 2.6K | 42.9% | 1 | | Apr 2026 | Anker | 1.4K | 22.2% | 2 | | Apr 2026 | UGREEN | 1K | 16.4% | 3 | | Apr 2026 | Samsung | 390 | 6.3% | 4 | | Apr 2026 | Cygnett | 260 | 4.2% | 5 | | Apr 2026 | Jackery | 260 | 4.2% | 6 | | Apr 2026 | mophie | 230 | 3.7% | 7 | | May 2026 | Belkin | 2.5K | 43.8% | 1 | | May 2026 | Anker | 1.2K | 21.3% | 2 | | May 2026 | UGREEN | 1K | 17.9% | 3 | | May 2026 | Samsung | 320 | 5.5% | 4 | | May 2026 | Cygnett | 260 | 4.5% | 5 | | May 2026 | Jackery | 210 | 3.6% | 6 | | May 2026 | mophie | 190 | 3.3% | 7 | | Jun 2026 | Belkin | 2.6K | 45.6% | 1 | | Jun 2026 | Anker | 1.3K | 21.8% | 2 | | Jun 2026 | UGREEN | 860 | 15% | 3 | | Jun 2026 | Samsung | 320 | 5.6% | 4 | | Jun 2026 | Cygnett | 260 | 4.5% | 5 | | Jun 2026 | mophie | 220 | 3.8% | 6 | | Jun 2026 | Jackery | 210 | 3.7% | 7 | | Jul 2026 | Belkin | 2.7K | 44.8% | 1 | | Jul 2026 | Anker | 1.4K | 22.4% | 2 | | Jul 2026 | UGREEN | 1K | 16.7% | 3 | | Jul 2026 | Samsung | 390 | 6.4% | 4 | | Jul 2026 | Cygnett | 210 | 3.4% | 5 | | Jul 2026 | Jackery | 210 | 3.4% | 6 | | Jul 2026 | mophie | 170 | 2.8% | 7 | | Aug 2026 | Belkin | 2.9K | 42.7% | 1 | | Aug 2026 | Anker | 1.6K | 23.4% | 2 | | Aug 2026 | UGREEN | 1.2K | 17.5% | 3 | | Aug 2026 | Samsung | 480 | 7% | 4 | | Aug 2026 | Cygnett | 260 | 3.8% | 5 | | Aug 2026 | mophie | 210 | 3.1% | 6 | | Aug 2026 | Jackery | 170 | 2.5% | 7 | | Sep 2026 | Belkin | 3K | 43.2% | 1 | | Sep 2026 | Anker | 1.9K | 27.3% | 2 | | Sep 2026 | UGREEN | 990 | 14.2% | 3 | | Sep 2026 | Samsung | 390 | 5.6% | 4 | | Sep 2026 | Cygnett | 260 | 3.7% | 5 | | Sep 2026 | Jackery | 210 | 3% | 6 | | Sep 2026 | mophie | 200 | 2.9% | 7 | ## What is being compared - **Anker**: Measured on the search terms “anker”, “anker nano”, “anker nebula” and “anker power station”, summed into one figure. - **Belkin**: Measured on the search terms “belkin”, “belkin boostcharge”, “belkin boostcharge pro”, “belkin car chargers”, “belkin earbuds”, “belkin headphones”, “belkin magsafe chargers”, “belkin powerbank 20k”, “belkin powerboard”, “belkin qi”, “belkin soundform” and “belkin surge protector”, summed into one figure. - **Cygnett**: Measured on the search term “cygnett”. - **Jackery**: Measured on the search term “jackery”. - **mophie**: Measured on the search terms “mophie” and “mophie powerstation”, summed into one figure. - **Samsung**: Measured on the search term “samsung odyssey”. - **UGREEN**: Measured on the search terms “hub ugreen usb”, “ugreen”, “ugreen docking station” and “ugreen nexode”, summed into one figure. - [Anker](/demand/nz/brands/anker) - [Belkin](/demand/nz/brands/belkin) - [Cygnett](/demand/nz/brands/cygnett) - [Jackery](/demand/nz/brands/jackery) - [mophie](/demand/nz/brands/mophie) - [Samsung](/demand/nz/brands/samsung) - [UGREEN](/demand/nz/brands/ugreen) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among portable charger brands in New Zealand? In September 2026, Belkin was the most searched among portable charger brands in New Zealand, with an estimated 3K branded searches, 43.2% of all searches for the seven we track. ## Cite this page Brandwave. "Portable charger brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-portable-charger-brands This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-portable-charger-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.