--- title: "Podcast and radio apps in New Zealand: Which brands are most popular in search?" description: "Compare the podcast and radio apps New Zealanders listen on. Share of Search among iHeartRadio, rova, Apple Podcasts, Overcast and Pocket Casts, the podcast and radio apps Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-podcast-apps" publisher: "Brandwave" --- # Podcast and radio apps in New Zealand: Which brands are most popular in search? Compare the podcast and radio apps New Zealanders listen on. Share of Search among iHeartRadio, rova, Apple Podcasts, Overcast and Pocket Casts, the podcast and radio apps Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Podcast and radio apps - **Market**: New Zealand - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: iHeartRadio, 65.6% ## Which brand is most popular in search among podcast and radio apps in New Zealand? - In August 2026, iHeartRadio was the most searched among podcast and radio apps in New Zealand, with an estimated 21.7K branded searches and 65.6% estimated Share of Search within this set. - rova is in 2nd place, 35.4 percentage points behind at 30.2% Share of Search. - Across the 11 months ending August 2026, iHeartRadio’s estimated Share of Search among podcast and radio apps in New Zealand increased from 62.9% to 65.6%. - Across the 11 months ending August 2026, rova’s estimated Share of Search among podcast and radio apps in New Zealand decreased from 32.6% to 30.2%. - Across the 11 months ending August 2026, iHeartRadio’s estimated Share of Search among podcast and radio apps in New Zealand peaked at 71.7% in January 2026 and was lowest at 62.7% in November 2025. - Across the 11 months ending August 2026, rova’s estimated Share of Search among podcast and radio apps in New Zealand peaked at 32.7% in November 2025 and was lowest at 23.1% in January 2026. - Across the 11 months ending August 2026, Apple Podcasts’ estimated Share of Search among podcast and radio apps in New Zealand peaked at 3.7% in June 2026 and was lowest at 2.6% in October 2025. - Across the 11 months ending August 2026, Apple Podcasts, Overcast and Pocket Casts held steady: their estimated Share of Search among podcast and radio apps in New Zealand each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [iHeartRadio vs rova: compare search popularity](/demand/nz/compare/iheartradio-vs-rova): 65.6% against 30.2% Share of Search. - [iHeartRadio vs Apple Podcasts: compare search popularity](/demand/nz/compare/apple-podcasts-vs-iheartradio): 65.6% against 2.8% Share of Search. - [rova vs Apple Podcasts: compare search popularity](/demand/nz/compare/apple-podcasts-vs-rova): 30.2% against 2.8% Share of Search. ## How did search popularity change for New Zealand podcast and radio apps in August 2026? - In August 2026, rova gained estimated Share of Search among podcast and radio apps in New Zealand, from 24.7% to 30.2%. - In August 2026, iHeartRadio lost estimated Share of Search among podcast and radio apps in New Zealand, from 70.3% to 65.6%. - In August 2026, Apple Podcasts lost estimated Share of Search among podcast and radio apps in New Zealand, from 3.5% to 2.8%. - Estimated monthly branded searches for Overcast in New Zealand fell 32.5% over 11 measured months, from 400 to 270 in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | iHeartRadio | 65.6% | 21.7K | +2.0% | iHeartRadio | | 2 | rova | 30.2% | 10K | +33.5% | MediaWorks | | 3 | Apple Podcasts | 2.8% | 920 | -12.4% | Apple | | 4 | Overcast | 0.82% | 270 | 0.0% | Overcast | | 5 | Pocket Casts | 0.64% | 210 | +10.5% | Pocket Casts | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | iHeartRadio | 21.4K | 62.9% | 1 | | Oct 2025 | rova | 11.1K | 32.6% | 2 | | Oct 2025 | Apple Podcasts | 900 | 2.6% | 3 | | Oct 2025 | Overcast | 400 | 1.2% | 4 | | Oct 2025 | Pocket Casts | 210 | 0.62% | 5 | | Nov 2025 | iHeartRadio | 21.2K | 62.7% | 1 | | Nov 2025 | rova | 11.1K | 32.7% | 2 | | Nov 2025 | Apple Podcasts | 1.1K | 3.1% | 3 | | Nov 2025 | Overcast | 330 | 0.98% | 4 | | Nov 2025 | Pocket Casts | 170 | 0.5% | 5 | | Dec 2025 | iHeartRadio | 20.8K | 68.1% | 1 | | Dec 2025 | rova | 8.3K | 27.4% | 2 | | Dec 2025 | Apple Podcasts | 910 | 3% | 3 | | Dec 2025 | Overcast | 270 | 0.89% | 4 | | Dec 2025 | Pocket Casts | 210 | 0.69% | 5 | | Jan 2026 | iHeartRadio | 21.1K | 71.7% | 1 | | Jan 2026 | rova | 6.8K | 23.1% | 2 | | Jan 2026 | Apple Podcasts | 950 | 3.2% | 3 | | Jan 2026 | Overcast | 330 | 1.1% | 4 | | Jan 2026 | Pocket Casts | 270 | 0.92% | 5 | | Feb 2026 | iHeartRadio | 21.2K | 70.4% | 1 | | Feb 2026 | rova | 7.3K | 24.3% | 2 | | Feb 2026 | Apple Podcasts | 1.1K | 3.6% | 3 | | Feb 2026 | Overcast | 330 | 1.1% | 4 | | Feb 2026 | Pocket Casts | 180 | 0.6% | 5 | | Mar 2026 | iHeartRadio | 23.2K | 69.4% | 1 | | Mar 2026 | rova | 8.6K | 25.7% | 2 | | Mar 2026 | Apple Podcasts | 1.1K | 3.2% | 3 | | Mar 2026 | Overcast | 330 | 0.99% | 4 | | Mar 2026 | Pocket Casts | 220 | 0.66% | 5 | | Apr 2026 | iHeartRadio | 21.6K | 63.9% | 1 | | Apr 2026 | rova | 10.7K | 31.8% | 2 | | Apr 2026 | Apple Podcasts | 950 | 2.8% | 3 | | Apr 2026 | Overcast | 270 | 0.8% | 4 | | Apr 2026 | Pocket Casts | 230 | 0.68% | 5 | | May 2026 | iHeartRadio | 22K | 68.3% | 1 | | May 2026 | rova | 8.6K | 26.8% | 2 | | May 2026 | Apple Podcasts | 1.1K | 3.4% | 3 | | May 2026 | Overcast | 270 | 0.84% | 4 | | May 2026 | Pocket Casts | 220 | 0.68% | 5 | | Jun 2026 | iHeartRadio | 21.2K | 67.5% | 1 | | Jun 2026 | rova | 8.5K | 27.2% | 2 | | Jun 2026 | Apple Podcasts | 1.2K | 3.7% | 3 | | Jun 2026 | Overcast | 270 | 0.86% | 4 | | Jun 2026 | Pocket Casts | 220 | 0.7% | 5 | | Jul 2026 | iHeartRadio | 21.3K | 70.3% | 1 | | Jul 2026 | rova | 7.5K | 24.7% | 2 | | Jul 2026 | Apple Podcasts | 1.1K | 3.5% | 3 | | Jul 2026 | Overcast | 270 | 0.89% | 4 | | Jul 2026 | Pocket Casts | 190 | 0.63% | 5 | | Aug 2026 | iHeartRadio | 21.7K | 65.6% | 1 | | Aug 2026 | rova | 10K | 30.2% | 2 | | Aug 2026 | Apple Podcasts | 920 | 2.8% | 3 | | Aug 2026 | Overcast | 270 | 0.82% | 4 | | Aug 2026 | Pocket Casts | 210 | 0.64% | 5 | | Sep 2026 | Apple Podcasts | — | — | — | | Sep 2026 | iHeartRadio | — | — | — | | Sep 2026 | Overcast | — | — | — | | Sep 2026 | Pocket Casts | — | — | — | | Sep 2026 | rova | — | — | — | ## What is being compared - **Apple Podcasts**: Measured on the search terms “apple podcasts”, “apple podcasts listen”, “apple podcasts online”, “apple podcasts podcasts”, “apple podcasts the rest is politics” and “applepodcasts”, summed into one figure. - **iHeartRadio**: Measured on the search terms “iheart radio”, “iheart radio awards”, “iheartradio”, “iheartradio 1zb”, “iheartradio app”, “iheartradio country”, “iheartradio festival”, “iheartradio free music”, “iheartradio listen”, “iheartradio near me”, “iheartradio nz”, “iheartradio online”, “iheartradio podcasts”, “iheartradio radio app”, “iheartradio station” and “www iheartradio”, summed into one figure. - **Overcast**: Measured on the search terms “overcast app” and “overcast podcast”, summed into one figure. - **Pocket Casts**: Measured on the search terms “pocket casts”, “pocket casts online”, “pocket casts podcasts”, “pocketcasts” and “pocketcasts com”, summed into one figure. - **rova**: Measured on the search terms “rova app”, “rova app download”, “rova nz”, “rova podcasts”, “rova radio” and “rova radio app”, summed into one figure. - [Apple Podcasts](/demand/nz/brands/apple-podcasts) - [iHeartRadio](/demand/nz/brands/iheartradio) - [Overcast](/demand/nz/brands/overcast) - [Pocket Casts](/demand/nz/brands/pocket-casts) - [rova](/demand/nz/brands/rova) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among podcast and radio apps in New Zealand? In August 2026, iHeartRadio was the most searched among podcast and radio apps in New Zealand, with an estimated 21.7K branded searches and 65.6% estimated Share of Search within this set. ## Cite this page Brandwave. "Podcast and radio apps in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-podcast-apps This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-podcast-apps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.