---
title: "Pizza oven brands in New Zealand: Which brands are most popular in search?"
description: "Compare the outdoor pizza oven brands New Zealanders cook with. Share of Search among Ooni, Gozney, Solo Stove and Alfa Forni, the pizza oven brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-pizza-oven-brands"
publisher: "Brandwave"
---

# Pizza oven brands in New Zealand: Which brands are most popular in search?

Compare the outdoor pizza oven brands New Zealanders cook with. Share of Search among Ooni, Gozney, Solo Stove and Alfa Forni, the pizza oven brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Pizza oven brands
- **Market**: New Zealand
- **Brands compared**: 4
- **Month measured**: Aug 2026
- **Highest Share of Search**: Ooni, 65%

## Which brand is most popular in search among pizza oven brands in New Zealand?

- In August 2026, Ooni was the most searched among pizza oven brands in New Zealand, with an estimated 6.6K branded searches and 65% estimated Share of Search within this set.
- Gozney is in 2nd place, 31.3 percentage points behind at 33.7% Share of Search.
- Across the 11 months ending August 2026, Ooni’s estimated Share of Search among pizza oven brands in New Zealand decreased from 70.9% to 65%.
- Across the 11 months ending August 2026, Gozney’s estimated Share of Search among pizza oven brands in New Zealand increased from 27% to 33.7%.
- Across the 11 months ending August 2026, Ooni’s estimated Share of Search among pizza oven brands in New Zealand peaked at 76% in December 2025 and was lowest at 65% in August 2026.
- Across the 11 months ending August 2026, Gozney’s estimated Share of Search among pizza oven brands in New Zealand peaked at 33.7% in August 2026 and was lowest at 22.2% in December 2025.
- Across the 11 months ending August 2026, Solo Stove’s estimated Share of Search among pizza oven brands in New Zealand peaked at 2.2% in March 2026 and was lowest at 0.68% in November 2025.
- Across the 11 months ending August 2026, Solo Stove and Alfa Forni held steady: their estimated Share of Search among pizza oven brands in New Zealand each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Ooni vs Gozney: compare search popularity](/demand/nz/compare/gozney-vs-ooni): 65% against 33.7% Share of Search.

## How did search popularity change for New Zealand pizza oven brands in August 2026?

- In August 2026, Gozney gained estimated Share of Search among pizza oven brands in New Zealand, from 27.4% to 33.7%.
- In August 2026, Ooni lost estimated Share of Search among pizza oven brands in New Zealand, from 70.7% to 65%.
- Estimated monthly branded searches for Alfa Forni in New Zealand fell 33.3% over 11 measured months, from 60 to 40 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Ooni | 65% | 6.6K | +25.1% | Ooni |
| 2 | Gozney | 33.7% | 3.4K | +67.3% | Gozney |
| 3 | Solo Stove | 0.98% | 100 | 0.0% | Solo Stove |
| 4 | Alfa Forni | 0.39% | 40 | 0.0% | Alfa Forni |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Ooni | 5.8K | 70.9% | 1 |
| Oct 2025 | Gozney | 2.2K | 27% | 2 |
| Oct 2025 | Solo Stove | 110 | 1.4% | 3 |
| Oct 2025 | Alfa Forni | 60 | 0.74% | 4 |
| Nov 2025 | Ooni | 11.6K | 72% | 1 |
| Nov 2025 | Gozney | 4.4K | 27.1% | 2 |
| Nov 2025 | Solo Stove | 110 | 0.68% | 3 |
| Nov 2025 | Alfa Forni | 50 | 0.31% | 4 |
| Dec 2025 | Ooni | 9.5K | 76% | 1 |
| Dec 2025 | Gozney | 2.8K | 22.2% | 2 |
| Dec 2025 | Solo Stove | 160 | 1.3% | 3 |
| Dec 2025 | Alfa Forni | 60 | 0.48% | 4 |
| Jan 2026 | Ooni | 6.4K | 71.9% | 1 |
| Jan 2026 | Gozney | 2.3K | 26.2% | 2 |
| Jan 2026 | Solo Stove | 130 | 1.5% | 3 |
| Jan 2026 | Alfa Forni | 40 | 0.45% | 4 |
| Feb 2026 | Ooni | 4.5K | 70.7% | 1 |
| Feb 2026 | Gozney | 1.8K | 27.8% | 2 |
| Feb 2026 | Solo Stove | 60 | 0.94% | 3 |
| Feb 2026 | Alfa Forni | 40 | 0.62% | 4 |
| Mar 2026 | Ooni | 4.2K | 69.7% | 1 |
| Mar 2026 | Gozney | 1.6K | 27% | 2 |
| Mar 2026 | Solo Stove | 130 | 2.2% | 3 |
| Mar 2026 | Alfa Forni | 70 | 1.2% | 4 |
| Apr 2026 | Ooni | 4.6K | 65.3% | 1 |
| Apr 2026 | Gozney | 2.3K | 32.8% | 2 |
| Apr 2026 | Solo Stove | 90 | 1.3% | 3 |
| Apr 2026 | Alfa Forni | 40 | 0.57% | 4 |
| May 2026 | Ooni | 5.6K | 68.7% | 1 |
| May 2026 | Gozney | 2.4K | 29.3% | 2 |
| May 2026 | Solo Stove | 110 | 1.3% | 3 |
| May 2026 | Alfa Forni | 60 | 0.73% | 4 |
| Jun 2026 | Ooni | 5K | 70.1% | 1 |
| Jun 2026 | Gozney | 2K | 28% | 2 |
| Jun 2026 | Solo Stove | 90 | 1.3% | 3 |
| Jun 2026 | Alfa Forni | 50 | 0.7% | 4 |
| Jul 2026 | Ooni | 5.3K | 70.7% | 1 |
| Jul 2026 | Gozney | 2K | 27.4% | 2 |
| Jul 2026 | Solo Stove | 100 | 1.3% | 3 |
| Jul 2026 | Alfa Forni | 40 | 0.53% | 4 |
| Aug 2026 | Ooni | 6.6K | 65% | 1 |
| Aug 2026 | Gozney | 3.4K | 33.7% | 2 |
| Aug 2026 | Solo Stove | 100 | 0.98% | 3 |
| Aug 2026 | Alfa Forni | 40 | 0.39% | 4 |
| Sep 2026 | Alfa Forni | — | — | — |
| Sep 2026 | Gozney | — | — | — |
| Sep 2026 | Ooni | — | — | — |
| Sep 2026 | Solo Stove | — | — | — |

## What is being compared

- **Alfa Forni**: Measured on the search terms “alfa forni”, “alfa forni pizza oven”, “alfa pizza oven”, “alfaforni” and “alfaforni com”, summed into one figure.
- **Gozney**: Measured on the search terms “gozney”, “gozney com”, “gozney dome”, “gozney dome pizza oven”, “gozney near me”, “gozney new zealand”, “gozney nz”, “gozney oven”, “gozney pizza”, “gozney pizza oven”, “gozney roccbox”, “gozney roccbox pizza oven” and “pizza oven gozney”, summed into one figure.
- **Ooni**: Measured on the search terms “ooni”, “ooni karu”, “ooni karu 12 pizza oven”, “ooni karu12”, “ooni karu16”, “ooni koda”, “ooni koda 12”, “ooni koda 12 gas pizza oven”, “ooni koda 12 pizza oven”, “ooni koda 16”, “ooni koda 16 pizza oven”, “ooni koda 2”, “ooni koda pizza oven”, “ooni near me”, “ooni new zealand”, “ooni nz”, “ooni online”, “ooni oven”, “ooni pizza”, “ooni pizza oven”, “ooni pizza oven brush”, “ooni pizza peel”, “ooni table” and “pizza oven ooni”, summed into one figure.
- **Solo Stove**: Measured on the search terms “solo stove”, “solo stove pi” and “solo stove pizza oven”, summed into one figure.

- [Alfa Forni](/demand/nz/brands/alfa-forni)
- [Gozney](/demand/nz/brands/gozney)
- [Ooni](/demand/nz/brands/ooni)
- [Solo Stove](/demand/nz/brands/solo-stove)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among pizza oven brands in New Zealand?

In August 2026, Ooni was the most searched among pizza oven brands in New Zealand, with an estimated 6.6K branded searches and 65% estimated Share of Search within this set.

## Cite this page

Brandwave. "Pizza oven brands in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-pizza-oven-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-pizza-oven-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
