---
title: "Flea, tick and worm treatment brands in New Zealand: Which brands are most popular in search?"
description: "Compare the flea, tick and worm treatment brands New Zealand pet owners buy. Share of Search among Bravecto, NexGard, Drontal, Advocate and Frontline, the flea, tick and worm treatment brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-pet-parasite-treatment-brands"
publisher: "Brandwave"
---

# Flea, tick and worm treatment brands in New Zealand: Which brands are most popular in search?

Compare the flea, tick and worm treatment brands New Zealand pet owners buy. Share of Search among Bravecto, NexGard, Drontal, Advocate and Frontline, the flea, tick and worm treatment brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Flea, tick and worm treatment brands
- **Market**: New Zealand
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Bravecto, 44.5%

## Which brand is most popular in search among flea, tick and worm treatment brands in New Zealand?

- In August 2026, Bravecto was the most searched among flea, tick and worm treatment brands in New Zealand, with an estimated 4.8K branded searches and 44.5% estimated Share of Search within this set.
- NexGard is in 2nd place, 19.9 percentage points behind at 24.6% Share of Search.
- Across the 11 months ending August 2026, Bravecto’s estimated Share of Search among flea, tick and worm treatment brands in New Zealand increased from 41.2% to 44.5%.
- Across the 11 months ending August 2026, NexGard’s estimated Share of Search among flea, tick and worm treatment brands in New Zealand decreased from 30.9% to 24.6%.
- Across the 11 months ending August 2026, Drontal’s estimated Share of Search among flea, tick and worm treatment brands in New Zealand increased from 12% to 15.6%.
- Across the 11 months ending August 2026, Advocate’s estimated Share of Search among flea, tick and worm treatment brands in New Zealand decreased from 9.8% to 9.3%.
- Across the 11 months ending August 2026, Bravecto’s estimated Share of Search among flea, tick and worm treatment brands in New Zealand peaked at 46.6% in January 2026 and was lowest at 39.7% in April 2026.
- Across the 11 months ending August 2026, NexGard’s estimated Share of Search among flea, tick and worm treatment brands in New Zealand peaked at 30.9% in October 2025 and was lowest at 21.8% in January 2026.
- Across the 11 months ending August 2026, Drontal’s estimated Share of Search among flea, tick and worm treatment brands in New Zealand peaked at 16.7% in May 2026 and was lowest at 11.1% in November 2025.
- Across the 11 months ending August 2026, Advocate’s estimated Share of Search among flea, tick and worm treatment brands in New Zealand peaked at 10.3% in November 2025 and was lowest at 8.6% in July 2026.
- Across the 11 months ending August 2026, Frontline’s estimated Share of Search among flea, tick and worm treatment brands in New Zealand peaked at 14.2% in March 2026 and was lowest at 6% in August 2026.
- Across the 11 months ending August 2026, Frontline held steady: its estimated Share of Search among flea, tick and worm treatment brands in New Zealand moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Bravecto vs NexGard: compare search popularity](/demand/nz/compare/bravecto-vs-nexgard): 44.5% against 24.6% Share of Search.
- [Bravecto vs Drontal: compare search popularity](/demand/nz/compare/bravecto-vs-drontal): 44.5% against 15.6% Share of Search.
- [Bravecto vs Advocate: compare search popularity](/demand/nz/compare/advocate-vs-bravecto): 44.5% against 9.3% Share of Search.
- [Bravecto vs Frontline: compare search popularity](/demand/nz/compare/bravecto-vs-frontline): 44.5% against 6% Share of Search.
- [NexGard vs Drontal: compare search popularity](/demand/nz/compare/drontal-vs-nexgard): 24.6% against 15.6% Share of Search.
- [NexGard vs Advocate: compare search popularity](/demand/nz/compare/advocate-vs-nexgard): 24.6% against 9.3% Share of Search.
- [NexGard vs Frontline: compare search popularity](/demand/nz/compare/frontline-vs-nexgard): 24.6% against 6% Share of Search.
- [Drontal vs Advocate: compare search popularity](/demand/nz/compare/advocate-vs-drontal): 15.6% against 9.3% Share of Search.
- [Drontal vs Frontline: compare search popularity](/demand/nz/compare/drontal-vs-frontline): 15.6% against 6% Share of Search.
- [Advocate vs Frontline: compare search popularity](/demand/nz/compare/advocate-vs-frontline): 9.3% against 6% Share of Search.

## How did search popularity change for New Zealand flea, tick and worm treatment brands in August 2026?

- In August 2026, Drontal gained estimated Share of Search among flea, tick and worm treatment brands in New Zealand, from 14.2% to 15.6%.
- In August 2026, Advocate gained estimated Share of Search among flea, tick and worm treatment brands in New Zealand, from 8.6% to 9.3%.
- In August 2026, Frontline lost estimated Share of Search among flea, tick and worm treatment brands in New Zealand, from 7.2% to 6%.
- Estimated monthly branded searches for Bravecto in New Zealand rose 10.6% over 11 measured months, from 4.3K to 4.8K in August 2026.
- Estimated monthly branded searches for NexGard in New Zealand fell 18.4% over 11 measured months, from 3.3K to 2.7K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Bravecto | 44.5% | 4.8K | -4.2% | Bravecto |
| 2 | NexGard | 24.6% | 2.7K | -5.0% | NexGard |
| 3 | Drontal | 15.6% | 1.7K | +6.3% | Drontal |
| 4 | Advocate | 9.3% | 1K | +5.2% | Advocate |
| 5 | Frontline | 6% | 650 | -18.8% | Frontline |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Bravecto | 4.3K | 41.2% | 1 |
| Oct 2025 | NexGard | 3.3K | 30.9% | 2 |
| Oct 2025 | Drontal | 1.3K | 12% | 3 |
| Oct 2025 | Advocate | 1K | 9.8% | 4 |
| Oct 2025 | Frontline | 640 | 6.1% | 5 |
| Nov 2025 | Bravecto | 4.3K | 42.3% | 1 |
| Nov 2025 | NexGard | 2.9K | 28% | 2 |
| Nov 2025 | Drontal | 1.1K | 11.1% | 3 |
| Nov 2025 | Advocate | 1.1K | 10.3% | 4 |
| Nov 2025 | Frontline | 850 | 8.3% | 5 |
| Dec 2025 | Bravecto | 5K | 46.3% | 1 |
| Dec 2025 | NexGard | 2.6K | 24% | 2 |
| Dec 2025 | Drontal | 1.3K | 11.8% | 3 |
| Dec 2025 | Advocate | 1.1K | 9.8% | 4 |
| Dec 2025 | Frontline | 870 | 8.1% | 5 |
| Jan 2026 | Bravecto | 5.5K | 46.6% | 1 |
| Jan 2026 | NexGard | 2.6K | 21.8% | 2 |
| Jan 2026 | Drontal | 1.6K | 13.5% | 3 |
| Jan 2026 | Advocate | 1.2K | 9.8% | 4 |
| Jan 2026 | Frontline | 990 | 8.3% | 5 |
| Feb 2026 | Bravecto | 4.9K | 43% | 1 |
| Feb 2026 | NexGard | 2.6K | 23.1% | 2 |
| Feb 2026 | Drontal | 1.5K | 13% | 3 |
| Feb 2026 | Frontline | 1.4K | 11.9% | 4 |
| Feb 2026 | Advocate | 1K | 9% | 5 |
| Mar 2026 | Bravecto | 4.7K | 40.1% | 1 |
| Mar 2026 | NexGard | 2.6K | 21.8% | 2 |
| Mar 2026 | Drontal | 1.7K | 14.4% | 3 |
| Mar 2026 | Frontline | 1.7K | 14.2% | 4 |
| Mar 2026 | Advocate | 1.1K | 9.5% | 5 |
| Apr 2026 | Bravecto | 4.6K | 39.7% | 1 |
| Apr 2026 | NexGard | 2.6K | 22.7% | 2 |
| Apr 2026 | Drontal | 1.9K | 16.3% | 3 |
| Apr 2026 | Frontline | 1.4K | 12.3% | 4 |
| Apr 2026 | Advocate | 1.1K | 9% | 5 |
| May 2026 | Bravecto | 4.4K | 41.4% | 1 |
| May 2026 | NexGard | 2.6K | 24% | 2 |
| May 2026 | Drontal | 1.8K | 16.7% | 3 |
| May 2026 | Frontline | 990 | 9.2% | 4 |
| May 2026 | Advocate | 930 | 8.7% | 5 |
| Jun 2026 | Bravecto | 4.9K | 43.2% | 1 |
| Jun 2026 | NexGard | 2.9K | 25.2% | 2 |
| Jun 2026 | Drontal | 1.8K | 15.5% | 3 |
| Jun 2026 | Advocate | 1.1K | 9.6% | 4 |
| Jun 2026 | Frontline | 730 | 6.4% | 5 |
| Jul 2026 | Bravecto | 5K | 44.9% | 1 |
| Jul 2026 | NexGard | 2.8K | 25.1% | 2 |
| Jul 2026 | Drontal | 1.6K | 14.2% | 3 |
| Jul 2026 | Advocate | 960 | 8.6% | 4 |
| Jul 2026 | Frontline | 800 | 7.2% | 5 |
| Aug 2026 | Bravecto | 4.8K | 44.5% | 1 |
| Aug 2026 | NexGard | 2.7K | 24.6% | 2 |
| Aug 2026 | Drontal | 1.7K | 15.6% | 3 |
| Aug 2026 | Advocate | 1K | 9.3% | 4 |
| Aug 2026 | Frontline | 650 | 6% | 5 |
| Sep 2026 | Advocate | — | — | — |
| Sep 2026 | Bravecto | — | — | — |
| Sep 2026 | Drontal | — | — | — |
| Sep 2026 | Frontline | — | — | — |
| Sep 2026 | NexGard | — | — | — |

## What is being compared

- **Advocate**: Measured on the search terms “advocate cat”, “advocate dog”, “advocate flea”, “advocate flea & worm treatment for cats”, “advocate flea and worm treatment”, “advocate flea and worm treatment for cats”, “advocate flea and worm treatment for dogs”, “advocate flea control”, “advocate flea treatment for cats”, “advocate flea treatment for dogs”, “advocate flea worm” and “advocate worming”, summed into one figure.
- **Bravecto**: Measured on the search terms “bravecto”, “bravecto cat”, “bravecto chews”, “bravecto chews for dogs”, “bravecto dog”, “bravecto flea”, “bravecto flea treatment”, “bravecto for dogs 20 40kg”, “bravecto for dogs large”, “bravecto in dogs”, “bravecto near me”, “bravecto nz”, “bravecto online”, “bravecto plus”, “bravecto plus for dogs” and “chewy bravecto for dogs”, summed into one figure.
- **Drontal**: Measured on the search terms “cat drontal wormer”, “dog dewormer drontal”, “drontal”, “drontal allwormer for dogs”, “drontal cat”, “drontal dog”, “drontal flea”, “drontal flea treatment”, “drontal for dogs 35kg”, “drontal near me”, “drontal nz”, “drontal online”, “drontal plus dog worming tablets”, “drontal plus for dogs”, “drontal wormer”, “drontal worming tablets” and “drontal worming tablets for cats”, summed into one figure.
- **Frontline**: Measured on the search terms “dog flea treatment frontline plus”, “frontline cat”, “frontline cat flea medicine”, “frontline dog”, “frontline flea”, “frontline flea control”, “frontline flea spray”, “frontline plus”, “frontline plus canine”, “frontline plus flea control” and “frontline worming”, summed into one figure.
- **NexGard**: Measured on the search terms “nexgard”, “nexgard cat”, “nexgard dog”, “nexgard flea”, “nexgard flea treatment”, “nexgard for puppies”, “nexgard near me”, “nexgard nz”, “nexgard online” and “nexgard spectra”, summed into one figure.

- [Advocate](/demand/nz/brands/advocate)
- [Bravecto](/demand/nz/brands/bravecto)
- [Drontal](/demand/nz/brands/drontal)
- [Frontline](/demand/nz/brands/frontline)
- [NexGard](/demand/nz/brands/nexgard)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among flea, tick and worm treatment brands in New Zealand?

In August 2026, Bravecto was the most searched among flea, tick and worm treatment brands in New Zealand, with an estimated 4.8K branded searches and 44.5% estimated Share of Search within this set.

## Cite this page

Brandwave. "Flea, tick and worm treatment brands in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-pet-parasite-treatment-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-pet-parasite-treatment-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.