--- title: "Bosch vs Fisher & Paykel: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Bosch or Fisher & Paykel? Compare estimated monthly branded-search demand and Share of Search inside the Oven and cooktop brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-oven-and-cooktop-brands/compare/bosch-vs-fisher-and-paykel" publisher: "Brandwave" --- # Bosch vs Fisher & Paykel: Which is more popular by branded search in New Zealand? Which is more popular in search, Bosch or Fisher & Paykel? Compare estimated monthly branded-search demand and Share of Search inside the Oven and cooktop brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bosch and Fisher & Paykel - **Competitive set**: Oven and cooktop brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Bosch Share of Search**: 11.4% - **Fisher & Paykel Share of Search**: 45.3% ## Which is more popular in search, Bosch or Fisher & Paykel? - In August 2026, Fisher & Paykel had more branded searches than Bosch among oven and cooktop brands in New Zealand. Fisher & Paykel was estimated to have 51.5K branded searches compared to Bosch’s 12.9K, and held a 45.3% Share of Search versus Bosch’s 11.4%. - Fisher & Paykel was ahead of Bosch in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Bosch’s estimated Share of Search among oven and cooktop brands in New Zealand moved from 12.5% to 11.4%, and its estimated monthly branded searches moved from 12.1K to 12.9K. - Across the 11 months ending August 2026, Fisher & Paykel’s estimated Share of Search among oven and cooktop brands in New Zealand moved from 49.4% to 45.3%, and its estimated monthly branded searches moved from 48K to 51.5K. ## How did search popularity change for New Zealand oven and cooktop brands in August 2026? - In August 2026, Fisher & Paykel lost estimated Share of Search among oven and cooktop brands in New Zealand, from 47.6% to 45.3%. - In August 2026, Bosch lost estimated Share of Search among oven and cooktop brands in New Zealand, from 12.9% to 11.4%. ## Month by month | Month | Bosch estimated searches | Bosch Share of Search | Bosch rank | Fisher & Paykel estimated searches | Fisher & Paykel Share of Search | Fisher & Paykel rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 12.1K | 12.5% | 3 | 48K | 49.4% | 1 | | Nov 2025 | 12.1K | 11.3% | 3 | 54.9K | 51% | 1 | | Dec 2025 | 10.8K | 11.8% | 3 | 44.9K | 49% | 1 | | Jan 2026 | 11.6K | 12.2% | 3 | 47.8K | 50.4% | 1 | | Feb 2026 | 10.7K | 12.5% | 3 | 45.1K | 52.9% | 1 | | Mar 2026 | 12.2K | 12.6% | 3 | 51K | 52.8% | 1 | | Apr 2026 | 12.3K | 12.8% | 3 | 48.2K | 50.5% | 1 | | May 2026 | 14.9K | 13.8% | 2 | 56.4K | 52.3% | 1 | | Jun 2026 | 13.8K | 12.8% | 2 | 57.9K | 53.4% | 1 | | Jul 2026 | 15.3K | 12.9% | 3 | 56.5K | 47.6% | 1 | | Aug 2026 | 12.9K | 11.4% | 4 | 51.5K | 45.3% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Bosch’s and Fisher & Paykel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bosch**: Measured on the search terms “bosch 10kg washing machine”, “bosch 300 series washing machine”, “bosch 8kg washing machine”, “bosch 9kg washing machine”, “bosch avantixx washing machine”, “bosch classixx washing machine”, “bosch combination microwave oven”, “bosch cooktop”, “bosch dishdrawer”, “bosch dishwasher”, “bosch double oven”, “bosch dryer”, “bosch freestanding oven”, “bosch fridge”, “bosch inbuilt oven”, “bosch induction oven”, “bosch integrated dishwasher”, “bosch maxx classic washing machine”, “bosch maxx washing machine”, “bosch micro oven”, “bosch microwave oven integrated”, “bosch oven”, “bosch rangehood”, “bosch self cleaning oven”, “bosch series 2 washing machine”, “bosch series 4 oven”, “bosch series 4 washing machine”, “bosch series 4 washing machine 7kg”, “bosch series 6 oven”, “bosch series 6 washing machine”, “bosch series 8 oven”, “bosch series 8 washing machine”, “bosch top loader”, “bosch wall oven”, “bosch washing machine”, “bosch washing machine cleaning” and “bosch washing machine e18”, summed into one figure. - **Fisher & Paykel**: Measured on the search terms “7kg fisher paykel washing machine”, “8kg fisher paykel washing machine”, “elba by fisher and paykel”, “elba fisher and paykel fridge”, “fisher & paykel”, “fisher & paykel bar fridge”, “fisher & paykel dishwasher”, “fisher & paykel double dishdrawer”, “fisher & paykel dryer”, “fisher & paykel ecosmart washing machine”, “fisher & paykel elba washing machine”, “fisher & paykel french door fridge”, “fisher & paykel french door fridge freezer”, “fisher & paykel fridge”, “fisher & paykel fridge freezer”, “fisher & paykel induction cooktop”, “fisher & paykel integrated dishwasher”, “fisher & paykel near me”, “fisher & paykel nz”, “fisher & paykel online”, “fisher & paykel oven”, “fisher & paykel quicksmart washing machine”, “fisher & paykel rangehood”, “fisher & paykel side by side fridge freezer”, “fisher & paykel single dishdrawer”, “fisher & paykel stainless steel fridge”, “fisher & paykel top loader”, “fisher & paykel top loader washing machine”, “fisher & paykel washing machine”, “fisher & paykel washsmart top loader”, “fisher and paykel”, “fisher and paykel appliance”, “fisher and paykel cooktops”, “fisher and paykel dishwasher”, “fisher and paykel dryer”, “fisher and paykel filters”, “fisher and paykel freestanding ovens”, “fisher and paykel fridge double door”, “fisher and paykel head office”, “fisher and paykel servicing”, “fisher and paykel wall ovens”, “fisher and paykel washing machine”, “fisher and paykel washing machine cleaner”, “fisher paykel”, “fisher paykel dish drawer”, “fisher paykel dishdrawer”, “fisher paykel dishwasher”, “fisher paykel dryer”, “fisher paykel fridge”, “fisher paykel fridge freezer”, “fisher paykel oven”, “fisher paykel washing machine”, “fisherpaykel”, “fisherpaykel com”, “fisherpaykel dishwasher”, “fisherpaykel dryer”, “fisherpaykel fridge”, “fisherpaykel nz”, “fisherpaykel oven”, “fisherpaykel washing machine”, “top loader fisher and paykel washing machine” and “white fisher paykel fridge”, summed into one figure. - [Bosch profile](/demand/nz/brands/bosch) - [Fisher & Paykel profile](/demand/nz/brands/fisher-and-paykel) - [All oven and cooktop brands in New Zealand](/demand/nz/categories/nz-oven-and-cooktop-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Bosch or Fisher & Paykel? In August 2026, Fisher & Paykel had more branded searches than Bosch among oven and cooktop brands in New Zealand. Fisher & Paykel was estimated to have 51.5K branded searches compared to Bosch’s 12.9K, and held a 45.3% Share of Search versus Bosch’s 11.4%. ## Cite this page Brandwave. "Bosch vs Fisher & Paykel: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-oven-and-cooktop-brands/compare/bosch-vs-fisher-and-paykel This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-oven-and-cooktop-brands/compare/bosch-vs-fisher-and-paykel. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.