---
title: "draw.io vs Lucidchart: Which is searched more in New Zealand?"
description: "Is draw.io or Lucidchart more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online whiteboard tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-online-whiteboard-tools/compare/draw-io-vs-lucidchart"
publisher: "Brandwave"
---

# draw.io vs Lucidchart: Which is searched more in New Zealand?

Is draw.io or Lucidchart more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online whiteboard tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: draw.io and Lucidchart
- **Competitive set**: Online whiteboard tools
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **draw.io Share of Search**: 14.4%
- **Lucidchart Share of Search**: 10.7%

## Is draw.io or Lucidchart more popular in search?

- In September 2026, draw.io had more branded searches than Lucidchart among online whiteboard tools in New Zealand. draw.io had about 2,930 branded searches, while Lucidchart had 2,170. draw.io made up 14.4% of all online whiteboard tool searches we track, and Lucidchart accounted for 10.7%.
- draw.io was ahead of Lucidchart in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, draw.io’s share of searches among online whiteboard tools in New Zealand moved from 15.6% to 14.4%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 12 months ending September 2026, Lucidchart’s share of searches among online whiteboard tools in New Zealand moved from 8.5% to 10.7%, and its estimated monthly branded searches moved from 2K to 2.2K.

## Top online whiteboard tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, neither draw.io nor Lucidchart showed up in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Miro | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| FigJam | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| Microsoft Whiteboard | 3rd | 3 of 3 | 1 of 1 | 4 of 4 |
| Mural | 4th | 3 of 3 | 1 of 1 | 4 of 4 |
| Excalidraw | 5th | 2 of 3 | 1 of 1 | 3 of 4 |
| draw.io | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Lucidchart | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about online whiteboard tools

- Asked ChatGPT "Which online whiteboard tool should I use in New Zealand?": 1. Miro, 2. FigJam, 3. Microsoft Whiteboard, 4. Excalidraw, 5. Mural
- Asked ChatGPT "What are the best online whiteboard tools in New Zealand?": 1. Miro, 2. FigJam, 3. Microsoft Whiteboard, 4. Mural, 5. Excalidraw
- Asked ChatGPT "What's the best online whiteboard tool in New Zealand for team collaboration?": 1. Miro, 2. FigJam, 3. Microsoft Whiteboard, 4. Mural
- Searched Google, AI Overview "collaboration whiteboard": 1. Miro, 2. Microsoft Whiteboard, 3. FigJam, 4. Mural, 5. Excalidraw

Not named in any answer: draw.io and Lucidchart.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand online whiteboard tools in September 2026?

- In September 2026, Lucidchart lost share of searches among online whiteboard tools in New Zealand, from 13.1% to 10.7%.
- Estimated monthly branded searches for draw.io in New Zealand fell 19.3% over 12 measured months, from 3.6K to 2.9K in September 2026.

## Month by month

| Month | draw.io estimated searches | draw.io Share of Search | draw.io rank | Lucidchart estimated searches | Lucidchart Share of Search | Lucidchart rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.6K | 15.6% | 2 | 2K | 8.5% | 3 |
| Nov 2025 | 2.4K | 12.8% | 2 | 1.7K | 8.9% | 3 |
| Dec 2025 | 1.3K | 9.3% | 2 | 900 | 6.4% | 3 |
| Jan 2026 | 1.3K | 9.2% | 2 | 1K | 7.1% | 3 |
| Feb 2026 | 2.4K | 12.7% | 2 | 1.7K | 8.7% | 3 |
| Mar 2026 | 3.6K | 12.3% | 2 | 3.3K | 11.3% | 3 |
| Apr 2026 | 2.9K | 14.3% | 2 | 2.3K | 11.1% | 3 |
| May 2026 | 4.4K | 18.9% | 2 | 3.4K | 14.3% | 3 |
| Jun 2026 | 2.9K | 14.3% | 2 | 2.2K | 10.8% | 3 |
| Jul 2026 | 2.9K | 14.5% | 2 | 2.1K | 10.4% | 3 |
| Aug 2026 | 3.7K | 14.7% | 2 | 3.3K | 13.1% | 3 |
| Sep 2026 | 2.9K | 14.4% | 2 | 2.2K | 10.7% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using draw.io’s and Lucidchart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **draw.io**: Measured on the search terms “draw io”, “draw io diagram”, “draw io flowchart”, “draw io whiteboard”, “drawio”, “drawio diagram”, “drawio flowchart” and “drawio whiteboard”, summed into one figure.
- **Lucidchart**: Measured on the search terms “flowchart lucidchart”, “lucidchart”, “lucidchart diagram”, “lucidchart flowchart maker”, “lucidchart venn diagram” and “lucidchart whiteboard”, summed into one figure.

- [draw.io profile](/demand/nz/brands/draw-io)
- [Lucidchart profile](/demand/nz/brands/lucidchart)
- [All online whiteboard tools in New Zealand](/demand/nz/categories/nz-online-whiteboard-tools): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is draw.io or Lucidchart more popular in search?

In September 2026, draw.io had more branded searches than Lucidchart among online whiteboard tools in New Zealand. draw.io had about 2,930 branded searches, while Lucidchart had 2,170. draw.io made up 14.4% of all online whiteboard tool searches we track, and Lucidchart accounted for 10.7%.

## Cite this page

Brandwave. "draw.io vs Lucidchart: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-online-whiteboard-tools/compare/draw-io-vs-lucidchart

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-online-whiteboard-tools/compare/draw-io-vs-lucidchart. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
