--- title: "Online course platforms in New Zealand: Which brands are most popular in search?" description: "Compare the platforms New Zealand coaches and educators build and sell online courses on. Share of Search among Kajabi, Thinkific, Teachable, Podia and LearnWorlds, the online course platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-online-course-platforms" publisher: "Brandwave" --- # Online course platforms in New Zealand: Which brands are most popular in search? Compare the platforms New Zealand coaches and educators build and sell online courses on. Share of Search among Kajabi, Thinkific, Teachable, Podia and LearnWorlds, the online course platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Online course platforms - **Market**: New Zealand - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Kajabi, 30.4% ## Which brand is most popular in search among online course platforms in New Zealand? - In August 2026, Kajabi was the most searched among online course platforms in New Zealand, with an estimated 480 branded searches and 30.4% estimated Share of Search within this set. - Thinkific is in 2nd place, 5.7 percentage points behind at 24.7% Share of Search. - Across the 11 months ending August 2026, Kajabi’s estimated Share of Search among online course platforms in New Zealand decreased from 34.2% to 30.4%. - Across the 11 months ending August 2026, Thinkific’s estimated Share of Search among online course platforms in New Zealand decreased from 25.7% to 24.7%. - Across the 11 months ending August 2026, LearnWorlds’ estimated Share of Search among online course platforms in New Zealand increased from 7.2% to 11.4%. - Across the 11 months ending August 2026, Kajabi’s estimated Share of Search among online course platforms in New Zealand peaked at 36.5% in June 2026 and was lowest at 30.4% in August 2026. - Across the 11 months ending August 2026, Thinkific’s estimated Share of Search among online course platforms in New Zealand peaked at 30.5% in April 2026 and was lowest at 21.7% in June 2026. - Across the 11 months ending August 2026, Teachable’s estimated Share of Search among online course platforms in New Zealand peaked at 24.2% in November 2025 and was lowest at 14.5% in April 2026. - Across the 11 months ending August 2026, Podia’s estimated Share of Search among online course platforms in New Zealand peaked at 12.7% in June 2026 and was lowest at 8% in May 2026. - Across the 11 months ending August 2026, LearnWorlds’ estimated Share of Search among online course platforms in New Zealand peaked at 11.9% in March 2026 and was lowest at 7.2% in October 2025. - Across the 11 months ending August 2026, Teachable and Podia held steady: their estimated Share of Search among online course platforms in New Zealand each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Kajabi vs Thinkific: compare search popularity](/demand/nz/compare/kajabi-vs-thinkific): 30.4% against 24.7% Share of Search. - [Kajabi vs Teachable: compare search popularity](/demand/nz/compare/kajabi-vs-teachable): 30.4% against 21.5% Share of Search. - [Kajabi vs Podia: compare search popularity](/demand/nz/compare/kajabi-vs-podia): 30.4% against 12% Share of Search. - [Kajabi vs LearnWorlds: compare search popularity](/demand/nz/compare/kajabi-vs-learnworlds): 30.4% against 11.4% Share of Search. - [Thinkific vs Teachable: compare search popularity](/demand/nz/compare/teachable-vs-thinkific): 24.7% against 21.5% Share of Search. - [Thinkific vs Podia: compare search popularity](/demand/nz/compare/podia-vs-thinkific): 24.7% against 12% Share of Search. - [Thinkific vs LearnWorlds: compare search popularity](/demand/nz/compare/learnworlds-vs-thinkific): 24.7% against 11.4% Share of Search. - [Teachable vs Podia: compare search popularity](/demand/nz/compare/podia-vs-teachable): 21.5% against 12% Share of Search. - [Teachable vs LearnWorlds: compare search popularity](/demand/nz/compare/learnworlds-vs-teachable): 21.5% against 11.4% Share of Search. - [Podia vs LearnWorlds: compare search popularity](/demand/nz/compare/learnworlds-vs-podia): 12% against 11.4% Share of Search. ## How did search popularity change for New Zealand online course platforms in August 2026? - In August 2026, Teachable gained estimated Share of Search among online course platforms in New Zealand, from 17.6% to 21.5%. - In August 2026, LearnWorlds gained estimated Share of Search among online course platforms in New Zealand, from 8.8% to 11.4%. - In August 2026, Podia gained estimated Share of Search among online course platforms in New Zealand, from 11.3% to 12%. - In August 2026, Kajabi lost estimated Share of Search among online course platforms in New Zealand, from 36.5% to 30.4%. - In August 2026, Thinkific lost estimated Share of Search among online course platforms in New Zealand, from 25.8% to 24.7%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Kajabi | 30.4% | 480 | -17.2% | Kajabi | | 2 | Thinkific | 24.7% | 390 | -4.9% | Thinkific | | 3 | Teachable | 21.5% | 340 | +21.4% | Teachable | | 4 | Podia | 12% | 190 | +5.6% | Podia | | 5 | LearnWorlds | 11.4% | 180 | +28.6% | LearnWorlds | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Kajabi | 810 | 34.2% | 1 | | Oct 2025 | Thinkific | 610 | 25.7% | 2 | | Oct 2025 | Teachable | 500 | 21.1% | 3 | | Oct 2025 | Podia | 280 | 11.8% | 4 | | Oct 2025 | LearnWorlds | 170 | 7.2% | 5 | | Nov 2025 | Kajabi | 680 | 32.9% | 1 | | Nov 2025 | Teachable | 500 | 24.2% | 2 | | Nov 2025 | Thinkific | 500 | 24.2% | 3 | | Nov 2025 | Podia | 220 | 10.6% | 4 | | Nov 2025 | LearnWorlds | 170 | 8.2% | 5 | | Dec 2025 | Kajabi | 660 | 36.1% | 1 | | Dec 2025 | Teachable | 410 | 22.4% | 2 | | Dec 2025 | Thinkific | 400 | 21.9% | 3 | | Dec 2025 | LearnWorlds | 180 | 9.8% | 4 | | Dec 2025 | Podia | 180 | 9.8% | 5 | | Jan 2026 | Kajabi | 700 | 32.3% | 1 | | Jan 2026 | Thinkific | 610 | 28.1% | 2 | | Jan 2026 | Teachable | 420 | 19.4% | 3 | | Jan 2026 | Podia | 230 | 10.6% | 4 | | Jan 2026 | LearnWorlds | 210 | 9.7% | 5 | | Feb 2026 | Kajabi | 670 | 33% | 1 | | Feb 2026 | Thinkific | 490 | 24.1% | 2 | | Feb 2026 | Teachable | 420 | 20.7% | 3 | | Feb 2026 | Podia | 240 | 11.8% | 4 | | Feb 2026 | LearnWorlds | 210 | 10.3% | 5 | | Mar 2026 | Kajabi | 710 | 32.4% | 1 | | Mar 2026 | Thinkific | 600 | 27.4% | 2 | | Mar 2026 | Teachable | 410 | 18.7% | 3 | | Mar 2026 | LearnWorlds | 260 | 11.9% | 4 | | Mar 2026 | Podia | 210 | 9.6% | 5 | | Apr 2026 | Kajabi | 690 | 34.5% | 1 | | Apr 2026 | Thinkific | 610 | 30.5% | 2 | | Apr 2026 | Teachable | 290 | 14.5% | 3 | | Apr 2026 | Podia | 230 | 11.5% | 4 | | Apr 2026 | LearnWorlds | 180 | 9% | 5 | | May 2026 | Kajabi | 680 | 36.2% | 1 | | May 2026 | Thinkific | 490 | 26.1% | 2 | | May 2026 | Teachable | 350 | 18.6% | 3 | | May 2026 | LearnWorlds | 210 | 11.2% | 4 | | May 2026 | Podia | 150 | 8% | 5 | | Jun 2026 | Kajabi | 690 | 36.5% | 1 | | Jun 2026 | Thinkific | 410 | 21.7% | 2 | | Jun 2026 | Teachable | 340 | 18% | 3 | | Jun 2026 | Podia | 240 | 12.7% | 4 | | Jun 2026 | LearnWorlds | 210 | 11.1% | 5 | | Jul 2026 | Kajabi | 580 | 36.5% | 1 | | Jul 2026 | Thinkific | 410 | 25.8% | 2 | | Jul 2026 | Teachable | 280 | 17.6% | 3 | | Jul 2026 | Podia | 180 | 11.3% | 4 | | Jul 2026 | LearnWorlds | 140 | 8.8% | 5 | | Aug 2026 | Kajabi | 480 | 30.4% | 1 | | Aug 2026 | Thinkific | 390 | 24.7% | 2 | | Aug 2026 | Teachable | 340 | 21.5% | 3 | | Aug 2026 | Podia | 190 | 12% | 4 | | Aug 2026 | LearnWorlds | 180 | 11.4% | 5 | | Sep 2026 | Kajabi | — | — | — | | Sep 2026 | LearnWorlds | — | — | — | | Sep 2026 | Podia | — | — | — | | Sep 2026 | Teachable | — | — | — | | Sep 2026 | Thinkific | — | — | — | ## What is being compared - **Kajabi**: Measured on the search terms “kajabi”, “kajabi apps”, “kajabi com”, “kajabi course platform”, “kajabi online”, “kajabi online course” and “kajabi pricing”, summed into one figure. - **LearnWorlds**: Measured on the search terms “learnworlds” and “learnworlds com”, summed into one figure. - **Podia**: Measured on the search terms “podia”, “podia com”, “podia course platform”, “podia near me” and “podia online course”, summed into one figure. - **Teachable**: Measured on the search terms “teachable”, “teachable com”, “teachable course platform” and “teachable online course”, summed into one figure. - **Thinkific**: Measured on the search terms “thinkific”, “thinkific com”, “thinkific course platform” and “thinkific online course”, summed into one figure. - [Kajabi](/demand/nz/brands/kajabi) - [LearnWorlds](/demand/nz/brands/learnworlds) - [Podia](/demand/nz/brands/podia) - [Teachable](/demand/nz/brands/teachable) - [Thinkific](/demand/nz/brands/thinkific) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among online course platforms in New Zealand? In August 2026, Kajabi was the most searched among online course platforms in New Zealand, with an estimated 480 branded searches and 30.4% estimated Share of Search within this set. ## Cite this page Brandwave. "Online course platforms in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-online-course-platforms This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-online-course-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.