--- title: "CeraVe vs La Roche-Posay: Which is searched more in New Zealand?" description: "Is CeraVe or La Roche-Posay more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Night cream brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-night-cream-brands/compare/cerave-vs-la-roche-posay" publisher: "Brandwave" --- # CeraVe vs La Roche-Posay: Which is searched more in New Zealand? Is CeraVe or La Roche-Posay more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Night cream brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: CeraVe and La Roche-Posay - **Competitive set**: Night cream brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **CeraVe Share of Search**: 45.5% - **La Roche-Posay Share of Search**: 0.21% ## Is CeraVe or La Roche-Posay more popular in search? - In September 2026, CeraVe had more branded searches than La Roche-Posay among night cream brands in New Zealand. CeraVe had about 15,400 branded searches, while La Roche-Posay had 70. CeraVe made up 45.5% of all night cream brand searches we track, and La Roche-Posay accounted for 0.21%. - CeraVe was ahead of La Roche-Posay in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, CeraVe’s share of searches among night cream brands in New Zealand moved from 44.3% to 45.5%, and its estimated monthly branded searches moved from 11.4K to 15.4K. - Across the 12 months ending September 2026, La Roche-Posay’s share of searches among night cream brands in New Zealand moved from 0.19% to 0.21%, and its estimated monthly branded searches moved from 50 to 70. ## Top night cream brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, CeraVe and La Roche-Posay were each mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. CeraVe was listed before La Roche-Posay in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | CeraVe | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | La Roche-Posay | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Olay | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Cetaphil | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | Estée Lauder | 5th | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about night cream brands - Asked ChatGPT "Which night cream brand should I buy in New Zealand?": 1. CeraVe, 2. Olay, 3. La Roche-Posay - Asked ChatGPT "What are the best night cream brands in New Zealand?": 1. CeraVe, 2. La Roche-Posay, 3. Olay, 4. Estée Lauder - Asked ChatGPT "What's the best night cream brand in New Zealand for dry skin?": 1. CeraVe, 2. Cetaphil, 3. La Roche-Posay - Searched Google, AI Overview "best night cream": 1. Cetaphil - Searched Google, AI Overview "night cream for dry skin": 1. Cetaphil Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand night cream brands in September 2026? - In September 2026, CeraVe lost share of searches among night cream brands in New Zealand, from 52.3% to 45.5%. - Estimated monthly branded searches for La Roche-Posay in New Zealand rose 40% over 12 measured months, from 50 to 70 in September 2026. ## Month by month | Month | CeraVe estimated searches | CeraVe Share of Search | CeraVe rank | La Roche-Posay estimated searches | La Roche-Posay Share of Search | La Roche-Posay rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 11.4K | 44.3% | 1 | 50 | 0.19% | 5 | | Nov 2025 | 12.1K | 42.1% | 1 | 70 | 0.24% | 5 | | Dec 2025 | 12.3K | 45.2% | 1 | 50 | 0.18% | 5 | | Jan 2026 | 14.2K | 50.4% | 1 | 50 | 0.18% | 5 | | Feb 2026 | 12.2K | 51.3% | 1 | 70 | 0.29% | 5 | | Mar 2026 | 13.3K | 50.7% | 1 | 50 | 0.19% | 5 | | Apr 2026 | 14.7K | 52.9% | 1 | 50 | 0.18% | 5 | | May 2026 | 17.3K | 54.2% | 1 | 70 | 0.22% | 5 | | Jun 2026 | 19.2K | 59% | 1 | 70 | 0.22% | 5 | | Jul 2026 | 19.2K | 55.9% | 1 | 50 | 0.15% | 5 | | Aug 2026 | 18.2K | 52.3% | 1 | 50 | 0.14% | 5 | | Sep 2026 | 15.4K | 45.5% | 1 | 70 | 0.21% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using CeraVe’s and La Roche-Posay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **CeraVe**: Measured on the search terms “cerave”, “cerave cream”, “cerave cream lotion”, “cerave face wash”, “cerave moisturiser”, “cerave moisturizer”, “cerave serum”, “cerave skincare” and “cerave sunscreen”, summed into one figure. - **La Roche-Posay**: Measured on the search term “la roche posay night cream”. - [CeraVe profile](/demand/nz/brands/cerave) - [La Roche-Posay profile](/demand/nz/brands/la-roche-posay) - [All night cream brands in New Zealand](/demand/nz/categories/nz-night-cream-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is CeraVe or La Roche-Posay more popular in search? In September 2026, CeraVe had more branded searches than La Roche-Posay among night cream brands in New Zealand. CeraVe had about 15,400 branded searches, while La Roche-Posay had 70. CeraVe made up 45.5% of all night cream brand searches we track, and La Roche-Posay accounted for 0.21%. ## Cite this page Brandwave. "CeraVe vs La Roche-Posay: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-night-cream-brands/compare/cerave-vs-la-roche-posay This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-night-cream-brands/compare/cerave-vs-la-roche-posay. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.