---
title: "Design Garage vs Idyllic: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Design Garage or Idyllic? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth web design agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-new-plymouth-web-design-agencies/compare/design-garage-vs-idyllic"
publisher: "Brandwave"
---

# Design Garage vs Idyllic: Which is more popular by branded search in New Zealand?

Which is more popular in search, Design Garage or Idyllic? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth web design agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Design Garage and Idyllic
- **Competitive set**: New Plymouth web design agencies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Design Garage Share of Search**: 3.8%
- **Idyllic Share of Search**: 53.8%

## Which is more popular in search, Design Garage or Idyllic?

- In August 2026, Idyllic had more branded searches than Design Garage among new plymouth web design agencies in New Zealand. Idyllic was estimated to have 140 branded searches compared to Design Garage’s 10, and held a 53.8% Share of Search versus Design Garage’s 3.8%.
- Idyllic was ahead of Design Garage in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Design Garage’s estimated Share of Search among new plymouth web design agencies in New Zealand held steady at 3.8%, and its estimated monthly branded searches held steady at 10.
- Across the 11 months ending August 2026, Idyllic’s estimated Share of Search among new plymouth web design agencies in New Zealand moved from 46.2% to 53.8%, and its estimated monthly branded searches moved from 120 to 140.

## How did search popularity change for New Zealand new plymouth web design agencies in August 2026?

- In August 2026, The Creatives overtook Design Garage to rank 3rd among new plymouth web design agencies in New Zealand, at 7.7%.
- In August 2026, Idyllic gained estimated Share of Search among new plymouth web design agencies in New Zealand, from 44.4% to 53.8%.
- Design Garage’s estimated Share of Search among new plymouth web design agencies in New Zealand has gained ground for 3 months in a row, from 3.2% to 3.8% in August 2026.

## Month by month

| Month | Design Garage estimated searches | Design Garage Share of Search | Design Garage rank | Idyllic estimated searches | Idyllic Share of Search | Idyllic rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10 | 3.8% | 5 | 120 | 46.2% | 1 |
| Nov 2025 | 10 | 3.1% | 4 | 170 | 53.1% | 1 |
| Dec 2025 | 10 | 5.3% | 3 | 90 | 47.4% | 1 |
| Jan 2026 | 10 | 4.8% | 4 | 80 | 38.1% | 2 |
| Feb 2026 | 10 | 4.3% | 5 | 90 | 39.1% | 2 |
| Mar 2026 | 10 | 4.2% | 4 | 130 | 54.2% | 1 |
| Apr 2026 | 10 | 3.1% | 5 | 190 | 59.4% | 1 |
| May 2026 | 10 | 3.2% | 4 | 130 | 41.9% | 2 |
| Jun 2026 | 10 | 3.3% | 4 | 120 | 40% | 2 |
| Jul 2026 | 10 | 3.7% | 4 | 120 | 44.4% | 1 |
| Aug 2026 | 10 | 3.8% | 5 | 140 | 53.8% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Design Garage’s and Idyllic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Design Garage**: Measured on the search term “design garage new plymouth”.
- **Idyllic**: Measured on the search terms “idyllic agency”, “idyllic design”, “idyllic marketing”, “idyllic new plymouth” and “idyllic nz”, summed into one figure.

- [Design Garage profile](/demand/nz/brands/design-garage)
- [Idyllic profile](/demand/nz/brands/idyllic)
- [All new plymouth web design agencies in New Zealand](/demand/nz/categories/nz-new-plymouth-web-design-agencies): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Design Garage or Idyllic?

In August 2026, Idyllic had more branded searches than Design Garage among new plymouth web design agencies in New Zealand. Idyllic was estimated to have 140 branded searches compared to Design Garage’s 10, and held a 53.8% Share of Search versus Design Garage’s 3.8%.

## Cite this page

Brandwave. "Design Garage vs Idyllic: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-new-plymouth-web-design-agencies/compare/design-garage-vs-idyllic

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-new-plymouth-web-design-agencies/compare/design-garage-vs-idyllic. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
