--- title: "New plymouth hotels and accommodation in New Zealand: Which brands are most popular in search?" description: "Compare hotels and serviced accommodation travellers can book for a stay in New Plymouth, New Zealand. Share of Search among King & Queen Hotel Suites, The Devon Hotel and Novotel New Plymouth Taranaki, the new plymouth hotels and accommodation Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-new-plymouth-hotels" publisher: "Brandwave" --- # New plymouth hotels and accommodation in New Zealand: Which brands are most popular in search? Compare hotels and serviced accommodation travellers can book for a stay in New Plymouth, New Zealand. Share of Search among King & Queen Hotel Suites, The Devon Hotel and Novotel New Plymouth Taranaki, the new plymouth hotels and accommodation Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: New Plymouth hotels and accommodation - **Market**: New Zealand - **Brands compared**: 3 - **Month measured**: Aug 2026 - **Highest Share of Search**: King & Queen Hotel Suites, 47.3% ## Which brand is most popular in search among new plymouth hotels and accommodation in New Zealand? - In August 2026, King & Queen Hotel Suites was the most searched among new plymouth hotels and accommodation in New Zealand, with an estimated 9.6K branded searches and 47.3% estimated Share of Search within this set. - The Devon Hotel is in 2nd place, 12.5 percentage points behind at 34.9% Share of Search. - Across the 11 months ending August 2026, King & Queen Hotel Suites’ estimated Share of Search among new plymouth hotels and accommodation in New Zealand increased from 42.7% to 47.3%. - Across the 11 months ending August 2026, The Devon Hotel’s estimated Share of Search among new plymouth hotels and accommodation in New Zealand decreased from 35.8% to 34.9%. - Across the 11 months ending August 2026, Novotel New Plymouth Taranaki’s estimated Share of Search among new plymouth hotels and accommodation in New Zealand decreased from 21.4% to 17.8%. - Across the 11 months ending August 2026, King & Queen Hotel Suites’ estimated Share of Search among new plymouth hotels and accommodation in New Zealand peaked at 47.3% in August 2026 and was lowest at 39.6% in November 2025. - Across the 11 months ending August 2026, The Devon Hotel’s estimated Share of Search among new plymouth hotels and accommodation in New Zealand peaked at 39.6% in November 2025 and was lowest at 33% in December 2025. - Across the 11 months ending August 2026, Novotel New Plymouth Taranaki’s estimated Share of Search among new plymouth hotels and accommodation in New Zealand peaked at 24.2% in December 2025 and was lowest at 17.8% in August 2026. ## Compare search popularity between leading brands - [King & Queen Hotel Suites vs The Devon Hotel: compare search popularity](/demand/nz/compare/king-and-queen-hotel-suites-vs-the-devon-hotel): 47.3% against 34.9% Share of Search. - [King & Queen Hotel Suites vs Novotel New Plymouth Taranaki: compare search popularity](/demand/nz/compare/king-and-queen-hotel-suites-vs-novotel-new-plymouth-taranaki): 47.3% against 17.8% Share of Search. - [The Devon Hotel vs Novotel New Plymouth Taranaki: compare search popularity](/demand/nz/compare/novotel-new-plymouth-taranaki-vs-the-devon-hotel): 34.9% against 17.8% Share of Search. ## How did search popularity change for New Zealand new plymouth hotels and accommodation in August 2026? - In August 2026, King & Queen Hotel Suites gained estimated Share of Search among new plymouth hotels and accommodation in New Zealand, from 40.8% to 47.3%. - In August 2026, Novotel New Plymouth Taranaki lost estimated Share of Search among new plymouth hotels and accommodation in New Zealand, from 21.4% to 17.8%. - In August 2026, The Devon Hotel lost estimated Share of Search among new plymouth hotels and accommodation in New Zealand, from 37.8% to 34.9%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | King & Queen Hotel Suites | 47.3% | 9.6K | +25.8% | King & Queen Hotel Suites | | 2 | The Devon Hotel | 34.9% | 7.1K | 0.0% | The Devon Hotel | | 3 | Novotel New Plymouth Taranaki | 17.8% | 3.6K | -10.0% | Accor | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | King & Queen Hotel Suites | 7.6K | 42.7% | 1 | | Oct 2025 | The Devon Hotel | 6.4K | 35.8% | 2 | | Oct 2025 | Novotel New Plymouth Taranaki | 3.8K | 21.4% | 3 | | Nov 2025 | King & Queen Hotel Suites | 7.5K | 39.6% | 1 | | Nov 2025 | The Devon Hotel | 7.5K | 39.6% | 2 | | Nov 2025 | Novotel New Plymouth Taranaki | 3.9K | 20.8% | 3 | | Dec 2025 | King & Queen Hotel Suites | 9.8K | 42.8% | 1 | | Dec 2025 | The Devon Hotel | 7.6K | 33% | 2 | | Dec 2025 | Novotel New Plymouth Taranaki | 5.6K | 24.2% | 3 | | Jan 2026 | King & Queen Hotel Suites | 12.1K | 42.1% | 1 | | Jan 2026 | The Devon Hotel | 11.2K | 38.9% | 2 | | Jan 2026 | Novotel New Plymouth Taranaki | 5.5K | 19% | 3 | | Feb 2026 | King & Queen Hotel Suites | 7.5K | 40.1% | 1 | | Feb 2026 | The Devon Hotel | 7.3K | 39% | 2 | | Feb 2026 | Novotel New Plymouth Taranaki | 3.9K | 20.9% | 3 | | Mar 2026 | King & Queen Hotel Suites | 7.5K | 43.4% | 1 | | Mar 2026 | The Devon Hotel | 6.1K | 35.4% | 2 | | Mar 2026 | Novotel New Plymouth Taranaki | 3.7K | 21.2% | 3 | | Apr 2026 | King & Queen Hotel Suites | 7.5K | 44.7% | 1 | | Apr 2026 | The Devon Hotel | 6K | 35.6% | 2 | | Apr 2026 | Novotel New Plymouth Taranaki | 3.3K | 19.7% | 3 | | May 2026 | King & Queen Hotel Suites | 6.7K | 41.7% | 1 | | May 2026 | The Devon Hotel | 6K | 37.4% | 2 | | May 2026 | Novotel New Plymouth Taranaki | 3.3K | 20.9% | 3 | | Jun 2026 | King & Queen Hotel Suites | 7.6K | 44.8% | 1 | | Jun 2026 | The Devon Hotel | 6K | 35.2% | 2 | | Jun 2026 | Novotel New Plymouth Taranaki | 3.4K | 19.9% | 3 | | Jul 2026 | King & Queen Hotel Suites | 7.6K | 40.8% | 1 | | Jul 2026 | The Devon Hotel | 7.1K | 37.8% | 2 | | Jul 2026 | Novotel New Plymouth Taranaki | 4K | 21.4% | 3 | | Aug 2026 | King & Queen Hotel Suites | 9.6K | 47.3% | 1 | | Aug 2026 | The Devon Hotel | 7.1K | 34.9% | 2 | | Aug 2026 | Novotel New Plymouth Taranaki | 3.6K | 17.8% | 3 | | Sep 2026 | King & Queen Hotel Suites | — | — | — | | Sep 2026 | Novotel New Plymouth Taranaki | — | — | — | | Sep 2026 | The Devon Hotel | — | — | — | ## What is being compared - **King & Queen Hotel Suites**: Measured on the search terms “king & queen hotel suites”, “king & queen hotel suites new plymouth”, “king and queen hotel”, “king and queen hotel new plymouth”, “king and queen hotel new plymouth new zealand”, “king and queen hotel suite new plymouth”, “king and queen hotel suites”, “king and queen hotel suites new plymouth”, “king and queen new plymouth”, “king and queen suites”, “king and queen suites new plymouth” and “the king and queen hotel new plymouth”, summed into one figure. - **Novotel New Plymouth Taranaki**: Measured on the search terms “novotel new plymouth”, “novotel new plymouth nz”, “novotel new plymouth taranaki”, “novotel taranaki” and “the novotel new plymouth”, summed into one figure. - **The Devon Hotel**: Measured on the search terms “devon hotel taranaki” and “the devon hotel”, summed into one figure. - [King & Queen Hotel Suites](/demand/nz/brands/king-and-queen-hotel-suites) - [Novotel New Plymouth Taranaki](/demand/nz/brands/novotel-new-plymouth-taranaki) - [The Devon Hotel](/demand/nz/brands/the-devon-hotel) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among new plymouth hotels and accommodation in New Zealand? In August 2026, King & Queen Hotel Suites was the most searched among new plymouth hotels and accommodation in New Zealand, with an estimated 9.6K branded searches and 47.3% estimated Share of Search within this set. ## Cite this page Brandwave. "New plymouth hotels and accommodation in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-new-plymouth-hotels This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-new-plymouth-hotels. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.