---
title: "Nelson waste management companies in New Zealand: Which brands are most popular in search?"
description: "Compare Nelson waste management companies using branded search demand from across New Zealand. Share of Search among CanPlan, WasteCo and Towbin, the nelson waste management companies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-nelson-waste-management-companies"
publisher: "Brandwave"
---

# Nelson waste management companies in New Zealand: Which brands are most popular in search?

Compare Nelson waste management companies using branded search demand from across New Zealand. Share of Search among CanPlan, WasteCo and Towbin, the nelson waste management companies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Nelson waste management companies
- **Market**: New Zealand
- **Brands compared**: 3
- **Month measured**: Aug 2026
- **Highest Share of Search**: CanPlan, 64.9%

## Which brand is most popular in search among nelson waste management companies in New Zealand?

- In August 2026, CanPlan was the most searched among nelson waste management companies in New Zealand, with an estimated 2.5K branded searches and 64.9% estimated Share of Search within this set.
- WasteCo is in 2nd place, 30 percentage points behind at 34.9% Share of Search.
- Across the 11 months ending August 2026, CanPlan’s estimated Share of Search among nelson waste management companies in New Zealand decreased from 70.4% to 64.9%.
- Across the 11 months ending August 2026, WasteCo’s estimated Share of Search among nelson waste management companies in New Zealand increased from 29.4% to 34.9%.
- Across the 11 months ending August 2026, CanPlan’s estimated Share of Search among nelson waste management companies in New Zealand peaked at 78.5% in December 2025 and was lowest at 52.5% in June 2026.
- Across the 11 months ending August 2026, WasteCo’s estimated Share of Search among nelson waste management companies in New Zealand peaked at 47.3% in June 2026 and was lowest at 21.3% in December 2025.
- Across the 11 months ending August 2026, Towbin held steady: its estimated Share of Search among nelson waste management companies in New Zealand moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [CanPlan vs WasteCo: compare search popularity](/demand/nz/compare/canplan-vs-wasteco): 64.9% against 34.9% Share of Search.

## How did search popularity change for New Zealand nelson waste management companies in August 2026?

- In August 2026, CanPlan gained estimated Share of Search among nelson waste management companies in New Zealand, from 62.7% to 64.9%.
- In August 2026, WasteCo lost estimated Share of Search among nelson waste management companies in New Zealand, from 37% to 34.9%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | CanPlan | 64.9% | 2.5K | +12.9% | CanPlan |
| 2 | WasteCo | 34.9% | 1.4K | +3.0% | WasteCo |
| 3 | Towbin | 0.26% | 10 | 0.0% | Towbin |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | CanPlan | 2.7K | 70.4% | 1 |
| Oct 2025 | WasteCo | 1.1K | 29.4% | 2 |
| Oct 2025 | Towbin | 10 | 0.26% | 3 |
| Nov 2025 | CanPlan | 2.7K | 72.8% | 1 |
| Nov 2025 | WasteCo | 990 | 27% | 2 |
| Nov 2025 | Towbin | 10 | 0.27% | 3 |
| Dec 2025 | CanPlan | 3.5K | 78.5% | 1 |
| Dec 2025 | WasteCo | 960 | 21.3% | 2 |
| Dec 2025 | Towbin | 10 | 0.22% | 3 |
| Jan 2026 | CanPlan | 3.3K | 77.9% | 1 |
| Jan 2026 | WasteCo | 910 | 21.8% | 2 |
| Jan 2026 | Towbin | 10 | 0.24% | 3 |
| Feb 2026 | CanPlan | 2.5K | 69.7% | 1 |
| Feb 2026 | WasteCo | 1.1K | 30% | 2 |
| Feb 2026 | Towbin | 10 | 0.28% | 3 |
| Mar 2026 | CanPlan | 2.5K | 66.6% | 1 |
| Mar 2026 | WasteCo | 1.3K | 33.2% | 2 |
| Mar 2026 | Towbin | 10 | 0.26% | 3 |
| Apr 2026 | CanPlan | 2.6K | 70.1% | 1 |
| Apr 2026 | WasteCo | 1.1K | 29.6% | 2 |
| Apr 2026 | Towbin | 10 | 0.26% | 3 |
| May 2026 | CanPlan | 2.5K | 60.3% | 1 |
| May 2026 | WasteCo | 1.6K | 39.5% | 2 |
| May 2026 | Towbin | 10 | 0.24% | 3 |
| Jun 2026 | CanPlan | 2.2K | 52.5% | 1 |
| Jun 2026 | WasteCo | 2K | 47.3% | 2 |
| Jun 2026 | Towbin | 10 | 0.24% | 3 |
| Jul 2026 | CanPlan | 2.2K | 62.7% | 1 |
| Jul 2026 | WasteCo | 1.3K | 37% | 2 |
| Jul 2026 | Towbin | 10 | 0.28% | 3 |
| Aug 2026 | CanPlan | 2.5K | 64.9% | 1 |
| Aug 2026 | WasteCo | 1.4K | 34.9% | 2 |
| Aug 2026 | Towbin | 10 | 0.26% | 3 |
| Sep 2026 | CanPlan | — | — | — |
| Sep 2026 | Towbin | — | — | — |
| Sep 2026 | WasteCo | — | — | — |

## What is being compared

- **CanPlan**: Measured on the search terms “can plan”, “can plan nelson”, “canplan”, “canplan nelson”, “canplan rubbish bags”, “canplan skips” and “canplan.co.nz”, summed into one figure.
- **Towbin**: Measured on the search term “tow bin”.
- **WasteCo**: Measured on the search terms “wasteco”, “wasteco bins”, “wasteco dunedin”, “wasteco nelson”, “wasteco nz”, “wasteco recycling”, “wasteco skip hire” and “wasteco waste management”, summed into one figure.

- [CanPlan](/demand/nz/brands/canplan)
- [Towbin](/demand/nz/brands/towbin)
- [WasteCo](/demand/nz/brands/wasteco)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among nelson waste management companies in New Zealand?

In August 2026, CanPlan was the most searched among nelson waste management companies in New Zealand, with an estimated 2.5K branded searches and 64.9% estimated Share of Search within this set.

## Cite this page

Brandwave. "Nelson waste management companies in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-nelson-waste-management-companies

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-nelson-waste-management-companies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
