--- title: "Napier roofing companies in New Zealand: Which brands are most popular in search?" description: "Compare Napier roofing companies using branded search demand from across New Zealand. Share of Search among Roof Guru, Hornby Roofing and TW Roofing, the napier roofing companies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-napier-roofing-companies" publisher: "Brandwave" --- # Napier roofing companies in New Zealand: Which brands are most popular in search? Compare Napier roofing companies using branded search demand from across New Zealand. Share of Search among Roof Guru, Hornby Roofing and TW Roofing, the napier roofing companies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Napier roofing companies - **Market**: New Zealand - **Brands compared**: 3 - **Month measured**: Aug 2026 - **Highest Share of Search**: Roof Guru, 66.7% ## Which brand is most popular in search among napier roofing companies in New Zealand? - In August 2026, Roof Guru was the most searched among napier roofing companies in New Zealand, with an estimated 100 branded searches and 66.7% estimated Share of Search within this set. - Hornby Roofing is in 2nd place, 46.7 percentage points behind at 20% Share of Search. - Across the 11 months ending August 2026, Roof Guru’s estimated Share of Search among napier roofing companies in New Zealand increased from 57.1% to 66.7%. - Across the 11 months ending August 2026, Hornby Roofing’s estimated Share of Search among napier roofing companies in New Zealand increased from 14.3% to 20%. - Across the 11 months ending August 2026, TW Roofing’s estimated Share of Search among napier roofing companies in New Zealand decreased from 28.6% to 13.3%. - Across the 11 months ending August 2026, Roof Guru’s estimated Share of Search among napier roofing companies in New Zealand peaked at 80% in May 2026 and was lowest at 57.1% in October 2025. - Across the 11 months ending August 2026, Hornby Roofing’s estimated Share of Search among napier roofing companies in New Zealand peaked at 25% in December 2025 and was lowest at 9.1% in November 2025. - Across the 11 months ending August 2026, TW Roofing’s estimated Share of Search among napier roofing companies in New Zealand peaked at 28.6% in October 2025 and was lowest at 7.7% in March 2026. - Across the 11 months ending August 2026, Hornby Roofing rose from 3rd to 2nd among napier roofing companies in New Zealand. - Across the 11 months ending August 2026, TW Roofing fell from 2nd to 3rd among napier roofing companies in New Zealand. ## Compare search popularity between leading brands - [Roof Guru vs Hornby Roofing: compare search popularity](/demand/nz/compare/hornby-roofing-vs-roof-guru): 66.7% against 20% Share of Search. - [Roof Guru vs TW Roofing: compare search popularity](/demand/nz/compare/roof-guru-vs-tw-roofing): 66.7% against 13.3% Share of Search. - [Hornby Roofing vs TW Roofing: compare search popularity](/demand/nz/compare/hornby-roofing-vs-tw-roofing): 20% against 13.3% Share of Search. ## How did search popularity change for New Zealand napier roofing companies in August 2026? - In August 2026, Hornby Roofing gained estimated Share of Search among napier roofing companies in New Zealand, from 15% to 20%. - In August 2026, TW Roofing gained estimated Share of Search among napier roofing companies in New Zealand, from 10% to 13.3%. - In August 2026, Roof Guru lost estimated Share of Search among napier roofing companies in New Zealand, from 75% to 66.7%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Roof Guru | 66.7% | 100 | -33.3% | Roof Guru | | 2 | Hornby Roofing | 20% | 30 | 0.0% | Hornby Roofing | | 3 | TW Roofing | 13.3% | 20 | 0.0% | TW Roofing | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Roof Guru | 80 | 57.1% | 1 | | Oct 2025 | TW Roofing | 40 | 28.6% | 2 | | Oct 2025 | Hornby Roofing | 20 | 14.3% | 3 | | Nov 2025 | Roof Guru | 80 | 72.7% | 1 | | Nov 2025 | TW Roofing | 20 | 18.2% | 2 | | Nov 2025 | Hornby Roofing | 10 | 9.1% | 3 | | Dec 2025 | Roof Guru | 80 | 66.7% | 1 | | Dec 2025 | Hornby Roofing | 30 | 25% | 2 | | Dec 2025 | TW Roofing | 10 | 8.3% | 3 | | Jan 2026 | Roof Guru | 80 | 66.7% | 1 | | Jan 2026 | Hornby Roofing | 20 | 16.7% | 2 | | Jan 2026 | TW Roofing | 20 | 16.7% | 3 | | Feb 2026 | Roof Guru | 80 | 61.5% | 1 | | Feb 2026 | Hornby Roofing | 30 | 23.1% | 2 | | Feb 2026 | TW Roofing | 20 | 15.4% | 3 | | Mar 2026 | Roof Guru | 100 | 76.9% | 1 | | Mar 2026 | Hornby Roofing | 20 | 15.4% | 2 | | Mar 2026 | TW Roofing | 10 | 7.7% | 3 | | Apr 2026 | Roof Guru | 80 | 66.7% | 1 | | Apr 2026 | Hornby Roofing | 20 | 16.7% | 2 | | Apr 2026 | TW Roofing | 20 | 16.7% | 3 | | May 2026 | Roof Guru | 80 | 80% | 1 | | May 2026 | Hornby Roofing | 10 | 10% | 2 | | May 2026 | TW Roofing | 10 | 10% | 3 | | Jun 2026 | Roof Guru | 100 | 71.4% | 1 | | Jun 2026 | Hornby Roofing | 20 | 14.3% | 2 | | Jun 2026 | TW Roofing | 20 | 14.3% | 3 | | Jul 2026 | Roof Guru | 150 | 75% | 1 | | Jul 2026 | Hornby Roofing | 30 | 15% | 2 | | Jul 2026 | TW Roofing | 20 | 10% | 3 | | Aug 2026 | Roof Guru | 100 | 66.7% | 1 | | Aug 2026 | Hornby Roofing | 30 | 20% | 2 | | Aug 2026 | TW Roofing | 20 | 13.3% | 3 | | Sep 2026 | Hornby Roofing | — | — | — | | Sep 2026 | Roof Guru | — | — | — | | Sep 2026 | TW Roofing | — | — | — | ## What is being compared - **Hornby Roofing**: Measured on the search term “hornby roofing”. - **Roof Guru**: Measured on the search terms “roof guru” and “roofguru”, summed into one figure. - **TW Roofing**: Measured on the search term “tw roofing”. - [Hornby Roofing](/demand/nz/brands/hornby-roofing) - [Roof Guru](/demand/nz/brands/roof-guru) - [TW Roofing](/demand/nz/brands/tw-roofing) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among napier roofing companies in New Zealand? In August 2026, Roof Guru was the most searched among napier roofing companies in New Zealand, with an estimated 100 branded searches and 66.7% estimated Share of Search within this set. ## Cite this page Brandwave. "Napier roofing companies in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-napier-roofing-companies This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-napier-roofing-companies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.