--- title: "Napier destination restaurants in New Zealand: Which brands are most popular in search?" description: "Compare restaurants diners can choose between for a meal out in Napier, New Zealand. Share of Search among Mister D, Central Fire Station Bistro and Bistronomy, the napier destination restaurants Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-napier-restaurants" publisher: "Brandwave" --- # Napier destination restaurants in New Zealand: Which brands are most popular in search? Compare restaurants diners can choose between for a meal out in Napier, New Zealand. Share of Search among Mister D, Central Fire Station Bistro and Bistronomy, the napier destination restaurants Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Napier destination restaurants - **Market**: New Zealand - **Brands compared**: 3 - **Month measured**: Aug 2026 - **Highest Share of Search**: Mister D, 58.1% ## Which brand is most popular in search among napier destination restaurants in New Zealand? - In August 2026, Mister D was the most searched among napier destination restaurants in New Zealand, with an estimated 3.1K branded searches and 58.1% estimated Share of Search within this set. - Central Fire Station Bistro is in 2nd place, 21 percentage points behind at 37.1% Share of Search. - Across the 11 months ending August 2026, Mister D’s estimated Share of Search among napier destination restaurants in New Zealand increased from 56.2% to 58.1%. - Across the 11 months ending August 2026, Central Fire Station Bistro’s estimated Share of Search among napier destination restaurants in New Zealand decreased from 38.1% to 37.1%. - Across the 11 months ending August 2026, Bistronomy’s estimated Share of Search among napier destination restaurants in New Zealand decreased from 5.8% to 4.8%. - Across the 11 months ending August 2026, Mister D’s estimated Share of Search among napier destination restaurants in New Zealand peaked at 60.5% in July 2026 and was lowest at 54.4% in November 2025. - Across the 11 months ending August 2026, Central Fire Station Bistro’s estimated Share of Search among napier destination restaurants in New Zealand peaked at 39.8% in November 2025 and was lowest at 34.5% in June 2026. - Across the 11 months ending August 2026, Bistronomy’s estimated Share of Search among napier destination restaurants in New Zealand peaked at 6.1% in June 2026 and was lowest at 4.6% in July 2026. ## Compare search popularity between leading brands - [Mister D vs Central Fire Station Bistro: compare search popularity](/demand/nz/compare/central-fire-station-bistro-vs-mister-d): 58.1% against 37.1% Share of Search. - [Mister D vs Bistronomy: compare search popularity](/demand/nz/compare/bistronomy-vs-mister-d): 58.1% against 4.8% Share of Search. - [Central Fire Station Bistro vs Bistronomy: compare search popularity](/demand/nz/compare/bistronomy-vs-central-fire-station-bistro): 37.1% against 4.8% Share of Search. ## How did search popularity change for New Zealand napier destination restaurants in August 2026? - In August 2026, Central Fire Station Bistro gained estimated Share of Search among napier destination restaurants in New Zealand, from 34.9% to 37.1%. - In August 2026, Mister D lost estimated Share of Search among napier destination restaurants in New Zealand, from 60.5% to 58.1%. - Estimated monthly branded searches for Bistronomy in New Zealand fell 40.9% over 11 measured months, from 440 to 260 in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Mister D | 58.1% | 3.1K | -9.0% | Mister D | | 2 | Central Fire Station Bistro | 37.1% | 2K | +0.5% | Central Fire Station Bistro | | 3 | Bistronomy | 4.8% | 260 | 0.0% | Bistronomy | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Mister D | 4.3K | 56.2% | 1 | | Oct 2025 | Central Fire Station Bistro | 2.9K | 38.1% | 2 | | Oct 2025 | Bistronomy | 440 | 5.8% | 3 | | Nov 2025 | Mister D | 4.1K | 54.4% | 1 | | Nov 2025 | Central Fire Station Bistro | 3K | 39.8% | 2 | | Nov 2025 | Bistronomy | 440 | 5.8% | 3 | | Dec 2025 | Mister D | 4.9K | 55.2% | 1 | | Dec 2025 | Central Fire Station Bistro | 3.5K | 39% | 2 | | Dec 2025 | Bistronomy | 510 | 5.7% | 3 | | Jan 2026 | Mister D | 6.1K | 55.4% | 1 | | Jan 2026 | Central Fire Station Bistro | 4.3K | 39.1% | 2 | | Jan 2026 | Bistronomy | 610 | 5.5% | 3 | | Feb 2026 | Mister D | 5K | 55.6% | 1 | | Feb 2026 | Central Fire Station Bistro | 3.5K | 38.8% | 2 | | Feb 2026 | Bistronomy | 500 | 5.6% | 3 | | Mar 2026 | Mister D | 4.1K | 54.7% | 1 | | Mar 2026 | Central Fire Station Bistro | 3K | 39.4% | 2 | | Mar 2026 | Bistronomy | 440 | 5.9% | 3 | | Apr 2026 | Mister D | 4.2K | 56.5% | 1 | | Apr 2026 | Central Fire Station Bistro | 2.8K | 37.6% | 2 | | Apr 2026 | Bistronomy | 440 | 5.9% | 3 | | May 2026 | Mister D | 4.2K | 57.5% | 1 | | May 2026 | Central Fire Station Bistro | 2.7K | 37.2% | 2 | | May 2026 | Bistronomy | 390 | 5.4% | 3 | | Jun 2026 | Mister D | 2.8K | 59.3% | 1 | | Jun 2026 | Central Fire Station Bistro | 1.6K | 34.5% | 2 | | Jun 2026 | Bistronomy | 290 | 6.1% | 3 | | Jul 2026 | Mister D | 3.4K | 60.5% | 1 | | Jul 2026 | Central Fire Station Bistro | 2K | 34.9% | 2 | | Jul 2026 | Bistronomy | 260 | 4.6% | 3 | | Aug 2026 | Mister D | 3.1K | 58.1% | 1 | | Aug 2026 | Central Fire Station Bistro | 2K | 37.1% | 2 | | Aug 2026 | Bistronomy | 260 | 4.8% | 3 | | Sep 2026 | Bistronomy | — | — | — | | Sep 2026 | Central Fire Station Bistro | — | — | — | | Sep 2026 | Mister D | — | — | — | ## What is being compared - **Bistronomy**: Measured on the search terms “bistronomy”, “bistronomy menu”, “bistronomy near me” and “bistronomy nz”, summed into one figure. - **Central Fire Station Bistro**: Measured on the search terms “central fire station bistro”, “central fire station bistro menu”, “central fire station bistro napier” and “central fire station napier”, summed into one figure. - **Mister D**: Measured on the search terms “mister d”, “mister d delivery”, “mister d dining”, “mister d menu”, “mister d napier”, “mister d near me”, “mister d restaurant”, “misterd” and “misterd napier”, summed into one figure. - [Bistronomy](/demand/nz/brands/bistronomy) - [Central Fire Station Bistro](/demand/nz/brands/central-fire-station-bistro) - [Mister D](/demand/nz/brands/mister-d) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among napier destination restaurants in New Zealand? In August 2026, Mister D was the most searched among napier destination restaurants in New Zealand, with an estimated 3.1K branded searches and 58.1% estimated Share of Search within this set. ## Cite this page Brandwave. "Napier destination restaurants in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-napier-restaurants This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-napier-restaurants. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.