---
title: "Napier mortgage advisers in New Zealand: Which brands are most popular in search?"
description: "Compare Napier mortgage advisers using branded search demand from across New Zealand. Share of Search among Finsol, The Team and Black & White Mortgages, the napier mortgage advisers Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-napier-mortgage-advisers"
publisher: "Brandwave"
---

# Napier mortgage advisers in New Zealand: Which brands are most popular in search?

Compare Napier mortgage advisers using branded search demand from across New Zealand. Share of Search among Finsol, The Team and Black & White Mortgages, the napier mortgage advisers Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Napier mortgage advisers
- **Market**: New Zealand
- **Brands compared**: 3
- **Month measured**: Aug 2026
- **Highest Share of Search**: Finsol, 62.5%

## Which brand is most popular in search among napier mortgage advisers in New Zealand?

- In August 2026, Finsol was the most searched among napier mortgage advisers in New Zealand, with an estimated 300 branded searches and 62.5% estimated Share of Search within this set.
- The Team is in 2nd place, 27.1 percentage points behind at 35.4% Share of Search.
- Across the 11 months ending August 2026, Finsol’s estimated Share of Search among napier mortgage advisers in New Zealand increased from 61.1% to 62.5%.
- Across the 11 months ending August 2026, The Team’s estimated Share of Search among napier mortgage advisers in New Zealand decreased from 37% to 35.4%.
- Across the 11 months ending August 2026, Finsol’s estimated Share of Search among napier mortgage advisers in New Zealand peaked at 64.4% in January 2026 and was lowest at 51.3% in December 2025.
- Across the 11 months ending August 2026, The Team’s estimated Share of Search among napier mortgage advisers in New Zealand peaked at 43.6% in December 2025 and was lowest at 33.3% in January 2026.
- Across the 11 months ending August 2026, Black & White Mortgages’ estimated Share of Search among napier mortgage advisers in New Zealand peaked at 5.3% in July 2026 and was lowest at 1.9% in October 2025.
- Across the 11 months ending August 2026, Black & White Mortgages held steady: its estimated Share of Search among napier mortgage advisers in New Zealand moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Finsol vs The Team: compare search popularity](/demand/nz/compare/finsol-vs-the-team): 62.5% against 35.4% Share of Search.
- [Finsol vs Black & White Mortgages: compare search popularity](/demand/nz/compare/black-white-mortgages-vs-finsol): 62.5% against 2.1% Share of Search.
- [The Team vs Black & White Mortgages: compare search popularity](/demand/nz/compare/black-white-mortgages-vs-the-team): 35.4% against 2.1% Share of Search.

## How did search popularity change for New Zealand napier mortgage advisers in August 2026?

- In August 2026, Finsol gained estimated Share of Search among napier mortgage advisers in New Zealand, from 57.9% to 62.5%.
- In August 2026, Black & White Mortgages lost estimated Share of Search among napier mortgage advisers in New Zealand, from 5.3% to 2.1%.
- In August 2026, The Team lost estimated Share of Search among napier mortgage advisers in New Zealand, from 36.8% to 35.4%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Finsol | 62.5% | 300 | +36.4% | Finsol |
| 2 | The Team | 35.4% | 170 | +21.4% | The Team |
| 3 | Black & White Mortgages | 2.1% | 10 | -50.0% | Black & White Mortgages |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Finsol | 330 | 61.1% | 1 |
| Oct 2025 | The Team | 200 | 37% | 2 |
| Oct 2025 | Black & White Mortgages | 10 | 1.9% | 3 |
| Nov 2025 | Finsol | 270 | 61.4% | 1 |
| Nov 2025 | The Team | 160 | 36.4% | 2 |
| Nov 2025 | Black & White Mortgages | 10 | 2.3% | 3 |
| Dec 2025 | Finsol | 200 | 51.3% | 1 |
| Dec 2025 | The Team | 170 | 43.6% | 2 |
| Dec 2025 | Black & White Mortgages | 20 | 5.1% | 3 |
| Jan 2026 | Finsol | 290 | 64.4% | 1 |
| Jan 2026 | The Team | 150 | 33.3% | 2 |
| Jan 2026 | Black & White Mortgages | 10 | 2.2% | 3 |
| Feb 2026 | Finsol | 260 | 59.1% | 1 |
| Feb 2026 | The Team | 170 | 38.6% | 2 |
| Feb 2026 | Black & White Mortgages | 10 | 2.3% | 3 |
| Mar 2026 | Finsol | 260 | 57.8% | 1 |
| Mar 2026 | The Team | 170 | 37.8% | 2 |
| Mar 2026 | Black & White Mortgages | 20 | 4.4% | 3 |
| Apr 2026 | Finsol | 250 | 59.5% | 1 |
| Apr 2026 | The Team | 160 | 38.1% | 2 |
| Apr 2026 | Black & White Mortgages | 10 | 2.4% | 3 |
| May 2026 | Finsol | 310 | 63.3% | 1 |
| May 2026 | The Team | 170 | 34.7% | 2 |
| May 2026 | Black & White Mortgages | 10 | 2% | 3 |
| Jun 2026 | Finsol | 270 | 57.4% | 1 |
| Jun 2026 | The Team | 190 | 40.4% | 2 |
| Jun 2026 | Black & White Mortgages | 10 | 2.1% | 3 |
| Jul 2026 | Finsol | 220 | 57.9% | 1 |
| Jul 2026 | The Team | 140 | 36.8% | 2 |
| Jul 2026 | Black & White Mortgages | 20 | 5.3% | 3 |
| Aug 2026 | Finsol | 300 | 62.5% | 1 |
| Aug 2026 | The Team | 170 | 35.4% | 2 |
| Aug 2026 | Black & White Mortgages | 10 | 2.1% | 3 |
| Sep 2026 | Black & White Mortgages | — | — | — |
| Sep 2026 | Finsol | — | — | — |
| Sep 2026 | The Team | — | — | — |

## What is being compared

- **Black & White Mortgages**: Measured on the search terms “black & white mortgages” and “black and white mortgages”, summed into one figure.
- **Finsol**: Measured on the search terms “finsol”, “finsol finance”, “finsol financial services”, “finsol napier”, “finsol new zealand” and “finsol nz”, summed into one figure.
- **The Team**: Measured on the search terms “the team mortgage brokers”, “the team napier” and “the team property management”, summed into one figure.

- [Black & White Mortgages](/demand/nz/brands/black-white-mortgages)
- [Finsol](/demand/nz/brands/finsol)
- [The Team](/demand/nz/brands/the-team)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among napier mortgage advisers in New Zealand?

In August 2026, Finsol was the most searched among napier mortgage advisers in New Zealand, with an estimated 300 branded searches and 62.5% estimated Share of Search within this set.

## Cite this page

Brandwave. "Napier mortgage advisers in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-napier-mortgage-advisers

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-napier-mortgage-advisers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
