--- title: "Music learning apps in New Zealand: Which brands are most popular in search?" description: "Compare the piano, guitar and music learning apps New Zealanders practise with. Share of Search among Simply Piano, Yousician, Flowkey, Skoove and Fender Play, the music learning apps Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-music-learning-apps" publisher: "Brandwave" --- # Music learning apps in New Zealand: Which brands are most popular in search? Compare the piano, guitar and music learning apps New Zealanders practise with. Share of Search among Simply Piano, Yousician, Flowkey, Skoove and Fender Play, the music learning apps Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Music learning apps - **Market**: New Zealand - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Simply Piano, 82% ## Which brand is most popular in search among music learning apps in New Zealand? - In August 2026, Simply Piano was the most searched among music learning apps in New Zealand, with an estimated 2.1K branded searches and 82% estimated Share of Search within this set. - Yousician is in 2nd place, 71.1 percentage points behind at 10.9% Share of Search. - Across the 11 months ending August 2026, Simply Piano’s estimated Share of Search among music learning apps in New Zealand increased from 81% to 82%. - Across the 11 months ending August 2026, Flowkey’s estimated Share of Search among music learning apps in New Zealand increased from 3.6% to 4.3%. - Across the 11 months ending August 2026, Skoove’s estimated Share of Search among music learning apps in New Zealand decreased from 3.2% to 1.6%. - Across the 11 months ending August 2026, Simply Piano’s estimated Share of Search among music learning apps in New Zealand peaked at 84.6% in June 2026 and was lowest at 74% in December 2025. - Across the 11 months ending August 2026, Yousician’s estimated Share of Search among music learning apps in New Zealand peaked at 15% in November 2025 and was lowest at 8.3% in March 2026. - Across the 11 months ending August 2026, Flowkey’s estimated Share of Search among music learning apps in New Zealand peaked at 8.2% in January 2026 and was lowest at 3% in July 2026. - Across the 11 months ending August 2026, Skoove’s estimated Share of Search among music learning apps in New Zealand peaked at 3.2% in October 2025 and was lowest at 1.2% in May 2026. - Across the 11 months ending August 2026, Fender Play’s estimated Share of Search among music learning apps in New Zealand peaked at 2.6% in December 2025 and was lowest at 1.2% in August 2026. - Across the 11 months ending August 2026, Yousician and Fender Play held steady: their estimated Share of Search among music learning apps in New Zealand each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Simply Piano vs Yousician: compare search popularity](/demand/nz/compare/simply-piano-vs-yousician): 82% against 10.9% Share of Search. - [Simply Piano vs Flowkey: compare search popularity](/demand/nz/compare/flowkey-vs-simply-piano): 82% against 4.3% Share of Search. - [Yousician vs Flowkey: compare search popularity](/demand/nz/compare/flowkey-vs-yousician): 10.9% against 4.3% Share of Search. ## How did search popularity change for New Zealand music learning apps in August 2026? - In August 2026, Flowkey gained estimated Share of Search among music learning apps in New Zealand, from 3% to 4.3%. - In August 2026, Fender Play lost estimated Share of Search among music learning apps in New Zealand, from 1.7% to 1.2%. - In August 2026, Skoove rose from 5th to 4th among music learning apps in New Zealand. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Simply Piano | 82% | 2.1K | +11.1% | Simply Piano | | 2 | Yousician | 10.9% | 280 | +7.7% | Yousician | | 3 | Flowkey | 4.3% | 110 | +57.1% | Flowkey | | 4 | Skoove | 1.6% | 40 | 0.0% | Skoove | | 5 | Fender Play | 1.2% | 30 | -25.0% | Fender Play | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Simply Piano | 2K | 81% | 1 | | Oct 2025 | Yousician | 270 | 10.7% | 2 | | Oct 2025 | Flowkey | 90 | 3.6% | 3 | | Oct 2025 | Skoove | 80 | 3.2% | 4 | | Oct 2025 | Fender Play | 40 | 1.6% | 5 | | Nov 2025 | Simply Piano | 2K | 74.1% | 1 | | Nov 2025 | Yousician | 400 | 15% | 2 | | Nov 2025 | Flowkey | 170 | 6.4% | 3 | | Nov 2025 | Skoove | 70 | 2.6% | 4 | | Nov 2025 | Fender Play | 50 | 1.9% | 5 | | Dec 2025 | Simply Piano | 2K | 74% | 1 | | Dec 2025 | Yousician | 400 | 14.7% | 2 | | Dec 2025 | Flowkey | 170 | 6.2% | 3 | | Dec 2025 | Fender Play | 70 | 2.6% | 4 | | Dec 2025 | Skoove | 70 | 2.6% | 5 | | Jan 2026 | Simply Piano | 2K | 74.9% | 1 | | Jan 2026 | Yousician | 330 | 12.4% | 2 | | Jan 2026 | Flowkey | 220 | 8.2% | 3 | | Jan 2026 | Skoove | 70 | 2.6% | 4 | | Jan 2026 | Fender Play | 50 | 1.9% | 5 | | Feb 2026 | Simply Piano | 1.9K | 80.3% | 1 | | Feb 2026 | Yousician | 270 | 11.6% | 2 | | Feb 2026 | Flowkey | 120 | 5.2% | 3 | | Feb 2026 | Fender Play | 40 | 1.7% | 4 | | Feb 2026 | Skoove | 30 | 1.3% | 5 | | Mar 2026 | Simply Piano | 2.1K | 83.5% | 1 | | Mar 2026 | Yousician | 210 | 8.3% | 2 | | Mar 2026 | Flowkey | 110 | 4.3% | 3 | | Mar 2026 | Fender Play | 50 | 2% | 4 | | Mar 2026 | Skoove | 50 | 2% | 5 | | Apr 2026 | Simply Piano | 2K | 81.3% | 1 | | Apr 2026 | Yousician | 210 | 8.5% | 2 | | Apr 2026 | Flowkey | 140 | 5.7% | 3 | | Apr 2026 | Skoove | 70 | 2.8% | 4 | | Apr 2026 | Fender Play | 40 | 1.6% | 5 | | May 2026 | Simply Piano | 2.1K | 84.4% | 1 | | May 2026 | Yousician | 240 | 9.6% | 2 | | May 2026 | Flowkey | 90 | 3.6% | 3 | | May 2026 | Fender Play | 30 | 1.2% | 4 | | May 2026 | Skoove | 30 | 1.2% | 5 | | Jun 2026 | Simply Piano | 2K | 84.6% | 1 | | Jun 2026 | Yousician | 220 | 9.2% | 2 | | Jun 2026 | Flowkey | 90 | 3.8% | 3 | | Jun 2026 | Fender Play | 30 | 1.3% | 4 | | Jun 2026 | Skoove | 30 | 1.3% | 5 | | Jul 2026 | Simply Piano | 1.9K | 82.2% | 1 | | Jul 2026 | Yousician | 260 | 11.3% | 2 | | Jul 2026 | Flowkey | 70 | 3% | 3 | | Jul 2026 | Fender Play | 40 | 1.7% | 4 | | Jul 2026 | Skoove | 40 | 1.7% | 5 | | Aug 2026 | Simply Piano | 2.1K | 82% | 1 | | Aug 2026 | Yousician | 280 | 10.9% | 2 | | Aug 2026 | Flowkey | 110 | 4.3% | 3 | | Aug 2026 | Skoove | 40 | 1.6% | 4 | | Aug 2026 | Fender Play | 30 | 1.2% | 5 | | Sep 2026 | Fender Play | — | — | — | | Sep 2026 | Flowkey | — | — | — | | Sep 2026 | Simply Piano | — | — | — | | Sep 2026 | Skoove | — | — | — | | Sep 2026 | Yousician | — | — | — | ## What is being compared - **Fender Play**: Measured on the search terms “fender play”, “fender play learn guitar” and “fenderplay”, summed into one figure. - **Flowkey**: Measured on the search terms “flowkey”, “flowkey com” and “flowkey online”, summed into one figure. - **Simply Piano**: Measured on the search terms “hellosimply com”, “piano simply”, “simply”, “simply piano app”, “simply piano cost”, “simply piano music”, “simply piano near me”, “simply piano online” and “simply piano songs”, summed into one figure. - **Skoove**: Measured on the search terms “skoove” and “skoove com”, summed into one figure. - **Yousician**: Measured on the search terms “yousician”, “yousician com”, “yousician learn guitar” and “yousician online”, summed into one figure. - [Fender Play](/demand/nz/brands/fender-play) - [Flowkey](/demand/nz/brands/flowkey) - [Simply Piano](/demand/nz/brands/simply-piano) - [Skoove](/demand/nz/brands/skoove) - [Yousician](/demand/nz/brands/yousician) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among music learning apps in New Zealand? In August 2026, Simply Piano was the most searched among music learning apps in New Zealand, with an estimated 2.1K branded searches and 82% estimated Share of Search within this set. ## Cite this page Brandwave. "Music learning apps in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-music-learning-apps This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-music-learning-apps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.