---
title: "Dermalogica vs La Roche-Posay: Which is searched more in New Zealand?"
description: "Is Dermalogica or La Roche-Posay more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Moisturizer brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-moisturizer-brands/compare/dermalogica-vs-la-roche-posay"
publisher: "Brandwave"
---

# Dermalogica vs La Roche-Posay: Which is searched more in New Zealand?

Is Dermalogica or La Roche-Posay more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Moisturizer brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Dermalogica and La Roche-Posay
- **Competitive set**: Moisturizer brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Dermalogica Share of Search**: 3.7%
- **La Roche-Posay Share of Search**: 32.4%

## Is Dermalogica or La Roche-Posay more popular in search?

- In September 2026, La Roche-Posay had more branded searches than Dermalogica among moisturizer brands in New Zealand. La Roche-Posay had about 20,000 branded searches, while Dermalogica had 2,310. La Roche-Posay made up 32.4% of all moisturizer brand searches we track, and Dermalogica accounted for 3.7%.
- La Roche-Posay was ahead of Dermalogica in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dermalogica’s share of searches among moisturizer brands in New Zealand moved from 4.8% to 3.7%, and its estimated monthly branded searches moved from 2.4K to 2.3K.
- Across the 12 months ending September 2026, La Roche-Posay’s share of searches among moisturizer brands in New Zealand moved from 32% to 32.4%, and its estimated monthly branded searches moved from 16.2K to 20K.

## Top moisturizer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, La Roche-Posay was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Dermalogica did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| CeraVe | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| La Roche-Posay | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Cetaphil | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Kiehl's | 4th | 0 of 3 | 1 of 2 | 1 of 5 |
| Clinique | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Estée Lauder | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Dermalogica | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Drunk Elephant | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about moisturizer brands

- Asked ChatGPT "Which moisturizer brand should I buy in New Zealand?": 1. CeraVe, 2. Cetaphil, 3. La Roche-Posay
- Asked ChatGPT "What are the best moisturizer brands in New Zealand?": 1. CeraVe, 2. La Roche-Posay, 3. Cetaphil, 4. Clinique
- Asked ChatGPT "What's the best moisturizer brand in New Zealand for daily skincare?": 1. CeraVe, 2. Cetaphil, 3. La Roche-Posay
- Searched Google, AI Overview "best moisturizer": 1. Kiehl's, 2. La Roche-Posay
- Searched Google, AI Overview "face moisturizer for dry skin": 1. CeraVe

Not named in any answer: Estée Lauder, Dermalogica and Drunk Elephant.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand moisturizer brands in September 2026?

- In September 2026, La Roche-Posay overtook CeraVe to become the leader among moisturizer brands in New Zealand, with 32.4% of the searches.

## Month by month

| Month | Dermalogica estimated searches | Dermalogica Share of Search | Dermalogica rank | La Roche-Posay estimated searches | La Roche-Posay Share of Search | La Roche-Posay rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.4K | 4.8% | 6 | 16.2K | 32% | 1 |
| Nov 2025 | 3.3K | 5.4% | 6 | 21.2K | 34.2% | 1 |
| Dec 2025 | 2.3K | 4.3% | 6 | 17.4K | 32.5% | 1 |
| Jan 2026 | 2K | 3.8% | 6 | 16.3K | 31.5% | 1 |
| Feb 2026 | 2.2K | 5% | 5 | 13.4K | 30.6% | 1 |
| Mar 2026 | 2.3K | 4.9% | 6 | 12.7K | 27.7% | 2 |
| Apr 2026 | 2.2K | 4.6% | 5 | 14.5K | 30% | 2 |
| May 2026 | 2.3K | 4.2% | 6 | 14.4K | 26.6% | 2 |
| Jun 2026 | 2K | 3.8% | 6 | 13.7K | 26.2% | 2 |
| Jul 2026 | 2K | 3.5% | 6 | 14.5K | 26.1% | 2 |
| Aug 2026 | 2.3K | 3.9% | 6 | 16.3K | 27.4% | 2 |
| Sep 2026 | 2.3K | 3.7% | 6 | 20K | 32.4% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Dermalogica’s and La Roche-Posay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Dermalogica**: Measured on the search terms “dermalogica”, “dermalogica cleanser”, “dermalogica moisturiser”, “dermalogica serum”, “dermalogica skincare” and “dermalogica spf”, summed into one figure.
- **La Roche-Posay**: Measured on the search terms “la roche posay”, “la roche posay cleanser” and “la roche posay sunscreen”, summed into one figure.

- [Dermalogica profile](/demand/nz/brands/dermalogica)
- [La Roche-Posay profile](/demand/nz/brands/la-roche-posay)
- [All moisturizer brands in New Zealand](/demand/nz/categories/nz-moisturizer-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Dermalogica or La Roche-Posay more popular in search?

In September 2026, La Roche-Posay had more branded searches than Dermalogica among moisturizer brands in New Zealand. La Roche-Posay had about 20,000 branded searches, while Dermalogica had 2,310. La Roche-Posay made up 32.4% of all moisturizer brand searches we track, and Dermalogica accounted for 3.7%.

## Cite this page

Brandwave. "Dermalogica vs La Roche-Posay: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-moisturizer-brands/compare/dermalogica-vs-la-roche-posay

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-moisturizer-brands/compare/dermalogica-vs-la-roche-posay. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
