--- title: "Measuring jug brands in New Zealand: Which are searched most?" description: "Compare the measuring jug brands people buy. Share of Search among Pyrex, Joseph Joseph and OXO, the measuring jug brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-measuring-jug-brands" publisher: "Brandwave" --- # Measuring jug brands in New Zealand: Which are searched most? Compare the measuring jug brands people buy. Share of Search among Pyrex, Joseph Joseph and OXO, the measuring jug brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Measuring jug brands - **Market**: New Zealand - **Brands compared**: 3 - **Month measured**: Sep 2026 - **Highest Share of Search**: Pyrex, 48.6% ## Which brand is most popular in search among measuring jug brands in New Zealand? - In September 2026, Pyrex was the most searched among measuring jug brands in New Zealand, with an estimated 720 branded searches, 48.6% of all searches for the three we track. - Joseph Joseph is in 2nd place, 8.8 percentage points behind at 39.9%. - Across the 12 months ending September 2026, Pyrex’s share of searches among measuring jug brands in New Zealand increased from 43.7% to 48.6%. - Across the 12 months ending September 2026, Joseph Joseph’s share of searches among measuring jug brands in New Zealand decreased from 43.7% to 39.9%. - Across the 12 months ending September 2026, OXO’s share of searches among measuring jug brands in New Zealand decreased from 12.6% to 11.5%. - Across the 12 months ending September 2026, Pyrex’s share of searches among measuring jug brands in New Zealand peaked at 52.6% in February 2026 and was lowest at 40.7% in November 2025. - Across the 12 months ending September 2026, Joseph Joseph’s share of searches among measuring jug brands in New Zealand peaked at 49.7% in November 2025 and was lowest at 35% in February 2026. - Across the 12 months ending September 2026, OXO’s share of searches among measuring jug brands in New Zealand peaked at 15.3% in January 2026 and was lowest at 9.7% in November 2025. - Across the 12 months ending September 2026, Pyrex rose from 2nd to 1st among measuring jug brands in New Zealand. - Across the 12 months ending September 2026, Joseph Joseph fell from 1st to 2nd among measuring jug brands in New Zealand. ## Top measuring jug brands in ChatGPT and Google AI Overviews In Brandwave's three ChatGPT questions and one Google AI Overview, Pyrex appeared every time. OXO was recommended most often, coming first in two out of three answers that gave a list. Pyrex was second. Joseph Joseph, which ranked second in searches, was not mentioned at all. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | OXO | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Pyrex | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | Joseph Joseph | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about measuring jug brands - Asked ChatGPT "Which measuring jug brand should I buy in New Zealand?": 1. OXO, 2. Pyrex - Asked ChatGPT "What are the best measuring jug brands in New Zealand?": 1. Pyrex, 2. OXO - Asked ChatGPT "What's the best measuring jug brand in New Zealand for everyday cooking?": 1. OXO, 2. Pyrex - Searched Google, AI Overview "measuring jug nz": 1. Pyrex Not named in any answer: Joseph Joseph. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## Compare search popularity between leading brands - [Pyrex vs Joseph Joseph: compare search popularity](/demand/nz/compare/joseph-joseph-vs-pyrex): 48.6% against 39.9% Share of Search. - [Pyrex vs OXO: compare search popularity](/demand/nz/compare/oxo-vs-pyrex): 48.6% against 11.5% Share of Search. - [Joseph Joseph vs OXO: compare search popularity](/demand/nz/compare/joseph-joseph-vs-oxo): 39.9% against 11.5% Share of Search. ## How did search popularity change for New Zealand measuring jug brands in September 2026? - In September 2026, Pyrex overtook Joseph Joseph to become the leader among measuring jug brands in New Zealand, with 48.6% of the searches. - In September 2026, Joseph Joseph lost share of searches among measuring jug brands in New Zealand, from 43.6% to 39.9%. - In September 2026, OXO lost share of searches among measuring jug brands in New Zealand, from 12.7% to 11.5%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Pyrex | 48.6% | 720 | 0.0% | Pyrex | | 2 | Joseph Joseph | 39.9% | 590 | -18.1% | Joseph Joseph | | 3 | OXO | 11.5% | 170 | -19.0% | Oxo | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Joseph Joseph | 590 | 43.7% | 1 | | Oct 2025 | Pyrex | 590 | 43.7% | 2 | | Oct 2025 | OXO | 170 | 12.6% | 3 | | Nov 2025 | Joseph Joseph | 720 | 49.7% | 1 | | Nov 2025 | Pyrex | 590 | 40.7% | 2 | | Nov 2025 | OXO | 140 | 9.7% | 3 | | Dec 2025 | Joseph Joseph | 720 | 43.6% | 1 | | Dec 2025 | Pyrex | 720 | 43.6% | 2 | | Dec 2025 | OXO | 210 | 12.7% | 3 | | Jan 2026 | Joseph Joseph | 720 | 42.4% | 1 | | Jan 2026 | Pyrex | 720 | 42.4% | 2 | | Jan 2026 | OXO | 260 | 15.3% | 3 | | Feb 2026 | Pyrex | 720 | 52.6% | 1 | | Feb 2026 | Joseph Joseph | 480 | 35% | 2 | | Feb 2026 | OXO | 170 | 12.4% | 3 | | Mar 2026 | Pyrex | 720 | 47.4% | 1 | | Mar 2026 | Joseph Joseph | 590 | 38.8% | 2 | | Mar 2026 | OXO | 210 | 13.8% | 3 | | Apr 2026 | Joseph Joseph | 590 | 42.4% | 1 | | Apr 2026 | Pyrex | 590 | 42.4% | 2 | | Apr 2026 | OXO | 210 | 15.1% | 3 | | May 2026 | Pyrex | 720 | 48.6% | 1 | | May 2026 | Joseph Joseph | 590 | 39.9% | 2 | | May 2026 | OXO | 170 | 11.5% | 3 | | Jun 2026 | Pyrex | 720 | 48.6% | 1 | | Jun 2026 | Joseph Joseph | 590 | 39.9% | 2 | | Jun 2026 | OXO | 170 | 11.5% | 3 | | Jul 2026 | Pyrex | 720 | 48.6% | 1 | | Jul 2026 | Joseph Joseph | 590 | 39.9% | 2 | | Jul 2026 | OXO | 170 | 11.5% | 3 | | Aug 2026 | Joseph Joseph | 720 | 43.6% | 1 | | Aug 2026 | Pyrex | 720 | 43.6% | 2 | | Aug 2026 | OXO | 210 | 12.7% | 3 | | Sep 2026 | Pyrex | 720 | 48.6% | 1 | | Sep 2026 | Joseph Joseph | 590 | 39.9% | 2 | | Sep 2026 | OXO | 170 | 11.5% | 3 | ## What is being compared - **Joseph Joseph**: Measured on the search term “joseph joseph”. - **OXO**: Measured on the search term “oxo good grips”. - **Pyrex**: Measured on the search term “pyrex”. - [Joseph Joseph](/demand/nz/brands/joseph-joseph) - [OXO](/demand/nz/brands/oxo) - [Pyrex](/demand/nz/brands/pyrex) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among measuring jug brands in New Zealand? In September 2026, Pyrex was the most searched among measuring jug brands in New Zealand, with an estimated 720 branded searches, 48.6% of all searches for the three we track. ## Cite this page Brandwave. "Measuring jug brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-measuring-jug-brands This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-measuring-jug-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.