--- title: "MacroFactor vs MyFitnessPal: Which is searched more in New Zealand?" description: "Is MacroFactor or MyFitnessPal more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Macro tracker software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-macro-tracker-software/compare/macrofactor-vs-myfitnesspal" publisher: "Brandwave" --- # MacroFactor vs MyFitnessPal: Which is searched more in New Zealand? Is MacroFactor or MyFitnessPal more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Macro tracker software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: MacroFactor and MyFitnessPal - **Competitive set**: Macro tracker software - **Market**: New Zealand - **Month measured**: Sep 2026 - **MacroFactor Share of Search**: 17.1% - **MyFitnessPal Share of Search**: 4.4% ## Is MacroFactor or MyFitnessPal more popular in search? - In September 2026, MacroFactor had more branded searches than MyFitnessPal among macro tracker software in New Zealand. MacroFactor had about 310 branded searches, while MyFitnessPal had 80. MacroFactor made up 17.1% of all macro tracker software searches we track, and MyFitnessPal accounted for 4.4%. - The lead changed hands 2 times in the 12 months ending September 2026: MyFitnessPal took it in March 2026, MacroFactor took it in September 2026. - Across the 12 months ending September 2026, MacroFactor’s share of searches among macro tracker software in New Zealand moved from 17% to 17.1%, and its estimated monthly branded searches moved from 360 to 310. - Across the 12 months ending September 2026, MyFitnessPal’s share of searches among macro tracker software in New Zealand moved from 2.8% to 4.4%, and its estimated monthly branded searches moved from 60 to 80. ## Top macro tracker software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, both MacroFactor and MyFitnessPal showed up in all five answers. MacroFactor was listed before MyFitnessPal in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | MacroFactor | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Cronometer | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | MyFitnessPal | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Lose It! | 4th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about macro tracker software - Asked ChatGPT "Which macro tracker software should I use in New Zealand?": 1. Cronometer, 2. MacroFactor, 3. MyFitnessPal - Asked ChatGPT "What are the best macro tracker software tools in New Zealand?": 1. Cronometer, 2. MacroFactor, 3. MyFitnessPal - Asked ChatGPT "What's the best macro tracker software in New Zealand for weight loss tracking?": 1. MacroFactor, 2. Cronometer, 3. MyFitnessPal - Searched Google, AI Overview "macro tracker app": 1. MacroFactor, 2. Cronometer, 3. MyFitnessPal - Searched Google, AI Overview "best macro tracker": 1. MacroFactor, 2. Cronometer, 3. MyFitnessPal, 4. Lose It! Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand macro tracker software in September 2026? - In September 2026, MacroFactor overtook MyFitnessPal to rank 2nd among macro tracker software in New Zealand, with 17.1% of the searches. - In September 2026, Lose It! overtook MyFitnessPal to rank 3rd among macro tracker software in New Zealand, with 15.5% of the searches. - In September 2026, MyFitnessPal lost share of searches among macro tracker software in New Zealand, from 20.8% to 4.4%. ## Month by month | Month | MacroFactor estimated searches | MacroFactor Share of Search | MacroFactor rank | MyFitnessPal estimated searches | MyFitnessPal Share of Search | MyFitnessPal rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 360 | 17% | 3 | 60 | 2.8% | 4 | | Nov 2025 | 290 | 15.7% | 3 | 80 | 4.3% | 4 | | Dec 2025 | 240 | 15.9% | 3 | 30 | 2% | 4 | | Jan 2026 | 440 | 15.8% | 3 | 180 | 6.5% | 4 | | Feb 2026 | 290 | 14.1% | 3 | 230 | 11.2% | 4 | | Mar 2026 | 290 | 12.4% | 4 | 580 | 24.9% | 2 | | Apr 2026 | 290 | 13.6% | 4 | 380 | 17.8% | 2 | | May 2026 | 280 | 9.6% | 4 | 1.2K | 41.2% | 1 | | Jun 2026 | 330 | 13.1% | 3 | 870 | 34.5% | 2 | | Jul 2026 | 320 | 13% | 3 | 710 | 28.9% | 2 | | Aug 2026 | 300 | 11.8% | 3 | 530 | 20.8% | 2 | | Sep 2026 | 310 | 17.1% | 2 | 80 | 4.4% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using MacroFactor’s and MyFitnessPal’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **MacroFactor**: Measured on the search terms “macrofactor” and “macrofactor app”, summed into one figure. - **MyFitnessPal**: Measured on the search terms “calorie tracker myfitnesspal” and “myfitnesspal calorie counter”, summed into one figure. - [MacroFactor profile](/demand/nz/brands/macrofactor) - [MyFitnessPal profile](/demand/nz/brands/myfitnesspal) - [All macro tracker software in New Zealand](/demand/nz/categories/nz-macro-tracker-software): The set both shares are measured inside, 4 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is MacroFactor or MyFitnessPal more popular in search? In September 2026, MacroFactor had more branded searches than MyFitnessPal among macro tracker software in New Zealand. MacroFactor had about 310 branded searches, while MyFitnessPal had 80. MacroFactor made up 17.1% of all macro tracker software searches we track, and MyFitnessPal accounted for 4.4%. ## Cite this page Brandwave. "MacroFactor vs MyFitnessPal: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-macro-tracker-software/compare/macrofactor-vs-myfitnesspal This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-macro-tracker-software/compare/macrofactor-vs-myfitnesspal. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.