---
title: "Linen and manchester stores in New Zealand: Which brands are most popular in search?"
description: "Compare the bedding, towel and manchester stores New Zealanders shop. Share of Search among Bed Bath & Beyond, Bed Bath & Table, Bianca Lorenne and Sheridan, the linen and manchester stores Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-linen-and-manchester-stores"
publisher: "Brandwave"
---

# Linen and manchester stores in New Zealand: Which brands are most popular in search?

Compare the bedding, towel and manchester stores New Zealanders shop. Share of Search among Bed Bath & Beyond, Bed Bath & Table, Bianca Lorenne and Sheridan, the linen and manchester stores Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Linen and manchester stores
- **Market**: New Zealand
- **Brands compared**: 4
- **Month measured**: Aug 2026
- **Highest Share of Search**: Bed Bath & Beyond, 85.9%

## Which brand is most popular in search among linen and manchester stores in New Zealand?

- In August 2026, Bed Bath & Beyond was the most searched among linen and manchester stores in New Zealand, with an estimated 198K branded searches and 85.9% estimated Share of Search within this set.
- Bed Bath & Table is in 2nd place, 74 percentage points behind at 11.9% Share of Search.
- Across the 11 months ending August 2026, Bed Bath & Beyond’s estimated Share of Search among linen and manchester stores in New Zealand increased from 81.9% to 85.9%.
- Across the 11 months ending August 2026, Bed Bath & Table’s estimated Share of Search among linen and manchester stores in New Zealand decreased from 15.7% to 11.9%.
- Across the 11 months ending August 2026, Bed Bath & Beyond’s estimated Share of Search among linen and manchester stores in New Zealand peaked at 85.9% in August 2026 and was lowest at 81.7% in March 2026.
- Across the 11 months ending August 2026, Bed Bath & Table’s estimated Share of Search among linen and manchester stores in New Zealand peaked at 16.2% in November 2025 and was lowest at 11.9% in August 2026.
- Across the 11 months ending August 2026, Bianca Lorenne and Sheridan held steady: their estimated Share of Search among linen and manchester stores in New Zealand each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Bed Bath & Beyond vs Bed Bath & Table: compare search popularity](/demand/nz/compare/bed-bath-and-beyond-vs-bed-bath-and-table): 85.9% against 11.9% Share of Search.

## How did search popularity change for New Zealand linen and manchester stores in August 2026?

- In August 2026, Bed Bath & Beyond gained estimated Share of Search among linen and manchester stores in New Zealand, from 84.1% to 85.9%.
- In August 2026, Bed Bath & Table lost estimated Share of Search among linen and manchester stores in New Zealand, from 13.5% to 11.9%.
- Estimated monthly branded searches for Bianca Lorenne in New Zealand rose 11.1% over 11 measured months, from 2.6K to 2.9K in August 2026.
- Estimated monthly branded searches for Sheridan in New Zealand fell 19.1% over 11 measured months, from 2.6K to 2.1K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Bed Bath & Beyond | 85.9% | 198K | -0.0% | Bed Bath & Beyond |
| 2 | Bed Bath & Table | 11.9% | 27.4K | -13.5% | Bed Bath & Table |
| 3 | Bianca Lorenne | 1.3% | 2.9K | -3.7% | Bianca Lorenne |
| 4 | Sheridan | 0.9% | 2.1K | -16.5% | Sheridan |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Bed Bath & Beyond | 176K | 81.9% | 1 |
| Oct 2025 | Bed Bath & Table | 33.7K | 15.7% | 2 |
| Oct 2025 | Bianca Lorenne | 2.6K | 1.2% | 3 |
| Oct 2025 | Sheridan | 2.6K | 1.2% | 4 |
| Nov 2025 | Bed Bath & Beyond | 248K | 81.9% | 1 |
| Nov 2025 | Bed Bath & Table | 49.1K | 16.2% | 2 |
| Nov 2025 | Sheridan | 3K | 0.98% | 3 |
| Nov 2025 | Bianca Lorenne | 2.7K | 0.89% | 4 |
| Dec 2025 | Bed Bath & Beyond | 308K | 84.9% | 1 |
| Dec 2025 | Bed Bath & Table | 49.7K | 13.7% | 2 |
| Dec 2025 | Sheridan | 2.9K | 0.8% | 3 |
| Dec 2025 | Bianca Lorenne | 2.3K | 0.63% | 4 |
| Jan 2026 | Bed Bath & Beyond | 182K | 84.1% | 1 |
| Jan 2026 | Bed Bath & Table | 29K | 13.4% | 2 |
| Jan 2026 | Bianca Lorenne | 2.8K | 1.3% | 3 |
| Jan 2026 | Sheridan | 2.6K | 1.2% | 4 |
| Feb 2026 | Bed Bath & Beyond | 150K | 84.4% | 1 |
| Feb 2026 | Bed Bath & Table | 23.5K | 13.2% | 2 |
| Feb 2026 | Bianca Lorenne | 2.3K | 1.3% | 3 |
| Feb 2026 | Sheridan | 1.9K | 1.1% | 4 |
| Mar 2026 | Bed Bath & Beyond | 170K | 81.7% | 1 |
| Mar 2026 | Bed Bath & Table | 33.4K | 16% | 2 |
| Mar 2026 | Bianca Lorenne | 2.7K | 1.3% | 3 |
| Mar 2026 | Sheridan | 2K | 0.98% | 4 |
| Apr 2026 | Bed Bath & Beyond | 206K | 84.9% | 1 |
| Apr 2026 | Bed Bath & Table | 32.4K | 13.3% | 2 |
| Apr 2026 | Bianca Lorenne | 2.3K | 0.96% | 3 |
| Apr 2026 | Sheridan | 2.1K | 0.86% | 4 |
| May 2026 | Bed Bath & Beyond | 198K | 84.3% | 1 |
| May 2026 | Bed Bath & Table | 31.8K | 13.5% | 2 |
| May 2026 | Bianca Lorenne | 2.9K | 1.2% | 3 |
| May 2026 | Sheridan | 2.3K | 0.96% | 4 |
| Jun 2026 | Bed Bath & Beyond | 195K | 84.2% | 1 |
| Jun 2026 | Bed Bath & Table | 31.6K | 13.6% | 2 |
| Jun 2026 | Bianca Lorenne | 2.9K | 1.2% | 3 |
| Jun 2026 | Sheridan | 2.3K | 0.98% | 4 |
| Jul 2026 | Bed Bath & Beyond | 198K | 84.1% | 1 |
| Jul 2026 | Bed Bath & Table | 31.7K | 13.5% | 2 |
| Jul 2026 | Bianca Lorenne | 3K | 1.3% | 3 |
| Jul 2026 | Sheridan | 2.5K | 1.1% | 4 |
| Aug 2026 | Bed Bath & Beyond | 198K | 85.9% | 1 |
| Aug 2026 | Bed Bath & Table | 27.4K | 11.9% | 2 |
| Aug 2026 | Bianca Lorenne | 2.9K | 1.3% | 3 |
| Aug 2026 | Sheridan | 2.1K | 0.9% | 4 |
| Sep 2026 | Bed Bath & Beyond | — | — | — |
| Sep 2026 | Bed Bath & Table | — | — | — |
| Sep 2026 | Bianca Lorenne | — | — | — |
| Sep 2026 | Sheridan | — | — | — |

## What is being compared

- **Bed Bath & Beyond**: Measured on the search terms “bed bath & beyond”, “bed bath & beyond duvet”, “bed bath & beyond near me”, “bed bath & beyond new zealand”, “bed bath & beyond nz”, “bed bath & beyond online”, “bed bath & beyond pillows”, “bed bath & beyond sale”, “bed bath & beyond sheets”, “bed bath & beyond towels”, “bed bath and beyond chch”, “bed bath and beyond mattress pad”, “bed bath and beyond near me”, “bed bath and beyond pajamas”, “bed bath and beyond rug”, “bed bath and beyond sale this week”, “bed bath and beyond sheets”, “bed bath and beyond suitcase”, “bed bath beyond”, “bed bath beyond duvet”, “bed bath beyond duvet cover”, “bed bath beyond sheets”, “bed bath beyond towels”, “bed bed bath & beyond”, “bedbathandbeyond co nz”, “bedbathbeyond”, “bedbathbeyond duvet”, “bedbathbeyond nz”, “bedbathbeyond sheets” and “bedbathbeyond towels”, summed into one figure.
- **Bed Bath & Table**: Measured on the search terms “bed bath & table”, “bed bath & table near me”, “bed bath & table online”, “bed bath & table sale”, “bed bath & table sheets”, “bed bath & table towels”, “bed bath and table au”, “bed bath and table bed linen”, “bed bath and table christmas”, “bed bath and table duvet”, “bed bath and table duvet cover”, “bed bath and table lower hutt”, “bed bath and table near me”, “bed bath and table towels”, “bed bath n table”, “bed bath n table lynnmall”, “bed bath n table northlands”, “bed bath n table queensgate”, “bed bath n table st lukes”, “bed bath n table sylvia park”, “bed bath table”, “bed bath table near me”, “bed bath table nz”, “bed bath table sheets”, “bed bath table shop” and “bedbathntable co nz”, summed into one figure.
- **Bianca Lorenne**: Measured on the search terms “bianca lorenne”, “bianca lorenne bedding”, “bianca lorenne comforter”, “bianca lorenne new zealand”, “bianca lorenne nz”, “bianca lorenne online”, “bianca lorenne sheets”, “biancalorenne” and “biancalorenne co nz”, summed into one figure.
- **Sheridan**: Measured on the search terms “sheridan”, “sheridan bed linen”, “sheridan co nz”, “sheridan duvet”, “sheridan duvet cover”, “sheridan institute”, “sheridan near me”, “sheridan nz”, “sheridan online”, “sheridan sheets” and “sheridan towels”, summed into one figure.

- [Bed Bath & Beyond](/demand/nz/brands/bed-bath-and-beyond)
- [Bed Bath & Table](/demand/nz/brands/bed-bath-and-table)
- [Bianca Lorenne](/demand/nz/brands/bianca-lorenne)
- [Sheridan](/demand/nz/brands/sheridan)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among linen and manchester stores in New Zealand?

In August 2026, Bed Bath & Beyond was the most searched among linen and manchester stores in New Zealand, with an estimated 198K branded searches and 85.9% estimated Share of Search within this set.

## Cite this page

Brandwave. "Linen and manchester stores in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-linen-and-manchester-stores

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-linen-and-manchester-stores. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
