--- title: "Joseph Joseph vs OXO: Which is searched more in New Zealand?" description: "Is Joseph Joseph or OXO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Lemon juicer brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-lemon-juicer-brands/compare/joseph-joseph-vs-oxo" publisher: "Brandwave" --- # Joseph Joseph vs OXO: Which is searched more in New Zealand? Is Joseph Joseph or OXO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Lemon juicer brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Joseph Joseph and OXO - **Competitive set**: Lemon juicer brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Joseph Joseph Share of Search**: 77.6% - **OXO Share of Search**: 22.4% ## Is Joseph Joseph or OXO more popular in search? - In September 2026, Joseph Joseph had more branded searches than OXO among lemon juicer brands in New Zealand. Joseph Joseph had about 590 branded searches, while OXO had 170. Joseph Joseph made up 77.6% of all lemon juicer brand searches we track, and OXO accounted for 22.4%. - Joseph Joseph was ahead of OXO in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Joseph Joseph’s share of searches among lemon juicer brands in New Zealand held steady at 77.6%, and its estimated monthly branded searches held steady at 590. - Across the 12 months ending September 2026, OXO’s share of searches among lemon juicer brands in New Zealand held steady at 22.4%, and its estimated monthly branded searches held steady at 170. ## Top lemon juicer brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, OXO was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Joseph Joseph was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Too few answers listed options to rank the brands, so only mentions are counted. | Brand | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | | Joseph Joseph | 0 of 3 | 1 of 2 | 1 of 5 | | OXO | 1 of 3 | 1 of 2 | 2 of 5 | ## Every AI answer about lemon juicer brands - Asked ChatGPT "Which lemon juicer brand should I buy in New Zealand?": named none of the brands we track - Asked ChatGPT "What are the best lemon juicer brands in New Zealand?": 1. OXO - Asked ChatGPT "What's the best lemon juicer brand in New Zealand for fresh citrus juice?": named none of the brands we track - Searched Google, AI Overview "best lemon juicer": 1. Joseph Joseph - Searched Google, AI Overview "citrus juicer nz": 1. OXO Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand lemon juicer brands in September 2026? Neither Joseph Joseph nor OXO moved beyond provider rounding among lemon juicer brands in Sep 2026. ## Month by month | Month | Joseph Joseph estimated searches | Joseph Joseph Share of Search | Joseph Joseph rank | OXO estimated searches | OXO Share of Search | OXO rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 590 | 77.6% | 1 | 170 | 22.4% | 2 | | Nov 2025 | 720 | 83.7% | 1 | 140 | 16.3% | 2 | | Dec 2025 | 720 | 77.4% | 1 | 210 | 22.6% | 2 | | Jan 2026 | 720 | 73.5% | 1 | 260 | 26.5% | 2 | | Feb 2026 | 480 | 73.8% | 1 | 170 | 26.2% | 2 | | Mar 2026 | 590 | 73.8% | 1 | 210 | 26.3% | 2 | | Apr 2026 | 590 | 73.8% | 1 | 210 | 26.3% | 2 | | May 2026 | 590 | 77.6% | 1 | 170 | 22.4% | 2 | | Jun 2026 | 590 | 77.6% | 1 | 170 | 22.4% | 2 | | Jul 2026 | 590 | 77.6% | 1 | 170 | 22.4% | 2 | | Aug 2026 | 720 | 77.4% | 1 | 210 | 22.6% | 2 | | Sep 2026 | 590 | 77.6% | 1 | 170 | 22.4% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Joseph Joseph’s and OXO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Joseph Joseph**: Measured on the search term “joseph joseph”. - **OXO**: Measured on the search term “oxo good grips”. - [Joseph Joseph profile](/demand/nz/brands/joseph-joseph) - [OXO profile](/demand/nz/brands/oxo) - [All lemon juicer brands in New Zealand](/demand/nz/categories/nz-lemon-juicer-brands): The set both shares are measured inside, 2 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Joseph Joseph or OXO more popular in search? In September 2026, Joseph Joseph had more branded searches than OXO among lemon juicer brands in New Zealand. Joseph Joseph had about 590 branded searches, while OXO had 170. Joseph Joseph made up 77.6% of all lemon juicer brand searches we track, and OXO accounted for 22.4%. ## Cite this page Brandwave. "Joseph Joseph vs OXO: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-lemon-juicer-brands/compare/joseph-joseph-vs-oxo This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-lemon-juicer-brands/compare/joseph-joseph-vs-oxo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.