--- title: "Leaf blower brands in New Zealand: Which are searched most?" description: "Compare the leaf blower brands people buy. Share of Search among Ryobi, Makita, Stihl, Husqvarna, DeWalt, Milwaukee and ECHO, the leaf blower brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-leaf-blower-brands" publisher: "Brandwave" --- # Leaf blower brands in New Zealand: Which are searched most? Compare the leaf blower brands people buy. Share of Search among Ryobi, Makita, Stihl, Husqvarna, DeWalt, Milwaukee and ECHO, the leaf blower brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Leaf blower brands - **Market**: New Zealand - **Brands compared**: 7 - **Month measured**: Sep 2026 - **Highest Share of Search**: Ryobi, 27.9% ## Which brand is most popular in search among leaf blower brands in New Zealand? - In September 2026, Ryobi was the most searched among leaf blower brands in New Zealand, with an estimated 13.9K branded searches, 27.9% of all searches for the seven we track. - Makita is in 2nd place, 7.1 percentage points behind at 20.8%. - Across the 12 months ending September 2026, Ryobi’s share of searches among leaf blower brands in New Zealand increased from 25.3% to 27.9%. - Across the 12 months ending September 2026, Makita’s share of searches among leaf blower brands in New Zealand increased from 18.4% to 20.8%. - Across the 12 months ending September 2026, Stihl’s share of searches among leaf blower brands in New Zealand decreased from 19.8% to 18.6%. - Across the 12 months ending September 2026, Husqvarna’s share of searches among leaf blower brands in New Zealand decreased from 21.3% to 14.4%. - Across the 12 months ending September 2026, DeWalt’s share of searches among leaf blower brands in New Zealand increased from 10.5% to 12%. - Across the 12 months ending September 2026, Milwaukee’s share of searches among leaf blower brands in New Zealand increased from 4.5% to 5.9%. - Across the 12 months ending September 2026, Ryobi’s share of searches among leaf blower brands in New Zealand peaked at 31.6% in December 2025 and was lowest at 21.3% in May 2026. - Across the 12 months ending September 2026, Makita’s share of searches among leaf blower brands in New Zealand peaked at 20.8% in September 2026 and was lowest at 15.8% in November 2025. - Across the 12 months ending September 2026, Stihl’s share of searches among leaf blower brands in New Zealand peaked at 24% in May 2026 and was lowest at 18.6% in September 2026. - Across the 12 months ending September 2026, DeWalt’s share of searches among leaf blower brands in New Zealand peaked at 14.1% in June 2026 and was lowest at 10% in December 2025. - Across the 12 months ending September 2026, Milwaukee’s share of searches among leaf blower brands in New Zealand peaked at 8.2% in August 2026 and was lowest at 3.6% in January 2026. - Across the 12 months ending September 2026, Makita rose from 4th to 2nd among leaf blower brands in New Zealand. - Across the 12 months ending September 2026, Husqvarna fell from 2nd to 4th among leaf blower brands in New Zealand. - Across the 12 months ending September 2026, ECHO held steady: its share of searches among leaf blower brands in New Zealand moved less than 0.5 percentage points. ## Top leaf blower brands in ChatGPT and Google AI Overviews In Brandwave's three ChatGPT questions and two Google AI Overviews, Stihl appeared every time. Stihl was recommended most often, coming first in three out of five answers. Makita was second, and Ryobi was third. ECHO, which ranked seventh in searches, was not mentioned at all. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Stihl | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Makita | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Ryobi | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Husqvarna | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | DeWalt | 5th | 0 of 3 | 2 of 2 | 2 of 5 | | Milwaukee | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | ECHO | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about leaf blower brands - Asked ChatGPT "Which leaf blower brand should I buy in New Zealand?": 1. Makita, 2. Stihl, 3. Ryobi - Asked ChatGPT "What are the best leaf blower brands in New Zealand?": 1. Stihl, 2. Husqvarna, 3. Makita, 4. Ryobi - Asked ChatGPT "What's the best leaf blower brand in New Zealand for a large yard?": 1. Stihl, 2. Husqvarna - Searched Google, AI Overview "best leaf blower": 1. Ryobi, 2. Makita, 3. Stihl, 4. Milwaukee, 5. DeWalt - Searched Google, AI Overview "cordless leaf blower": 1. Stihl, 2. Ryobi, 3. Makita, 4. DeWalt Not named in any answer: ECHO. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## Compare search popularity between leading brands - [Ryobi vs Makita: compare search popularity](/demand/nz/compare/makita-vs-ryobi): 27.9% against 20.8% Share of Search. - [Ryobi vs Stihl: compare search popularity](/demand/nz/compare/ryobi-vs-stihl): 27.9% against 18.6% Share of Search. - [Ryobi vs Husqvarna: compare search popularity](/demand/nz/compare/husqvarna-vs-ryobi): 27.9% against 14.4% Share of Search. - [Ryobi vs DeWalt: compare search popularity](/demand/nz/compare/dewalt-vs-ryobi): 27.9% against 12% Share of Search. - [Makita vs Stihl: compare search popularity](/demand/nz/compare/makita-vs-stihl): 20.8% against 18.6% Share of Search. - [Makita vs Husqvarna: compare search popularity](/demand/nz/compare/husqvarna-vs-makita): 20.8% against 14.4% Share of Search. - [Makita vs DeWalt: compare search popularity](/demand/nz/compare/dewalt-vs-makita): 20.8% against 12% Share of Search. - [Stihl vs Husqvarna: compare search popularity](/demand/nz/compare/husqvarna-vs-stihl): 18.6% against 14.4% Share of Search. - [Stihl vs DeWalt: compare search popularity](/demand/nz/compare/dewalt-vs-stihl): 18.6% against 12% Share of Search. - [Husqvarna vs DeWalt: compare search popularity](/demand/nz/compare/dewalt-vs-husqvarna): 14.4% against 12% Share of Search. ## How did search popularity change for New Zealand leaf blower brands in September 2026? - In September 2026, Makita overtook Stihl to rank 2nd among leaf blower brands in New Zealand, with 20.8% of the searches. - In September 2026, Ryobi gained share of searches among leaf blower brands in New Zealand, from 24.8% to 27.9%. - In September 2026, Milwaukee lost share of searches among leaf blower brands in New Zealand, from 8.2% to 5.9%. - In September 2026, Stihl lost share of searches among leaf blower brands in New Zealand, from 20% to 18.6%. - In September 2026, DeWalt lost share of searches among leaf blower brands in New Zealand, from 12.8% to 12%. - Estimated monthly branded searches for ECHO in New Zealand rose 16.7% over 12 measured months, from 120 to 140 in September 2026. - Estimated monthly branded searches for Husqvarna in New Zealand fell 30.1% over 12 measured months, from 10.3K to 7.2K in September 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Ryobi | 27.9% | 13.9K | +22.4% | Ryobi | | 2 | Makita | 20.8% | 10.4K | +16.9% | Makita | | 3 | Stihl | 18.6% | 9.3K | +1.6% | Stihl | | 4 | Husqvarna | 14.4% | 7.2K | +7.3% | Husqvarna | | 5 | DeWalt | 12% | 6K | +2.0% | DeWalt | | 6 | Milwaukee | 5.9% | 3K | -21.3% | Milwaukee | | 7 | ECHO | 0.28% | 140 | +16.7% | ECHO | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Ryobi | 12.2K | 25.3% | 1 | | Oct 2025 | Husqvarna | 10.3K | 21.3% | 2 | | Oct 2025 | Stihl | 9.6K | 19.8% | 3 | | Oct 2025 | Makita | 8.9K | 18.4% | 4 | | Oct 2025 | DeWalt | 5.1K | 10.5% | 5 | | Oct 2025 | Milwaukee | 2.2K | 4.5% | 6 | | Oct 2025 | ECHO | 120 | 0.25% | 7 | | Nov 2025 | Ryobi | 17.1K | 29.4% | 1 | | Nov 2025 | Stihl | 11.7K | 20.2% | 2 | | Nov 2025 | Husqvarna | 10.3K | 17.6% | 3 | | Nov 2025 | Makita | 9.2K | 15.8% | 4 | | Nov 2025 | DeWalt | 7.3K | 12.5% | 5 | | Nov 2025 | Milwaukee | 2.5K | 4.2% | 6 | | Nov 2025 | ECHO | 140 | 0.24% | 7 | | Dec 2025 | Ryobi | 16.9K | 31.6% | 1 | | Dec 2025 | Stihl | 11.2K | 21% | 2 | | Dec 2025 | Makita | 9.2K | 17.2% | 3 | | Dec 2025 | Husqvarna | 8.6K | 16% | 4 | | Dec 2025 | DeWalt | 5.3K | 10% | 5 | | Dec 2025 | Milwaukee | 2.1K | 4% | 6 | | Dec 2025 | ECHO | 140 | 0.26% | 7 | | Jan 2026 | Ryobi | 14.1K | 28.6% | 1 | | Jan 2026 | Stihl | 10.9K | 22.1% | 2 | | Jan 2026 | Makita | 8.8K | 17.8% | 3 | | Jan 2026 | Husqvarna | 8.6K | 17.3% | 4 | | Jan 2026 | DeWalt | 5.1K | 10.3% | 5 | | Jan 2026 | Milwaukee | 1.8K | 3.6% | 6 | | Jan 2026 | ECHO | 130 | 0.26% | 7 | | Feb 2026 | Ryobi | 12.1K | 25.2% | 1 | | Feb 2026 | Stihl | 11K | 23% | 2 | | Feb 2026 | Makita | 8.8K | 18.3% | 3 | | Feb 2026 | Husqvarna | 8.7K | 18.1% | 4 | | Feb 2026 | DeWalt | 5.2K | 10.8% | 5 | | Feb 2026 | Milwaukee | 2.1K | 4.5% | 6 | | Feb 2026 | ECHO | 110 | 0.23% | 7 | | Mar 2026 | Ryobi | 12.8K | 27% | 1 | | Mar 2026 | Stihl | 9.5K | 20.1% | 2 | | Mar 2026 | Makita | 8.8K | 18.6% | 3 | | Mar 2026 | Husqvarna | 8.4K | 17.9% | 4 | | Mar 2026 | DeWalt | 5.4K | 11.3% | 5 | | Mar 2026 | Milwaukee | 2.3K | 4.8% | 6 | | Mar 2026 | ECHO | 120 | 0.25% | 7 | | Apr 2026 | Ryobi | 11.9K | 25.8% | 1 | | Apr 2026 | Stihl | 9.7K | 21% | 2 | | Apr 2026 | Makita | 8.8K | 19% | 3 | | Apr 2026 | Husqvarna | 8.4K | 18.2% | 4 | | Apr 2026 | DeWalt | 5.2K | 11.2% | 5 | | Apr 2026 | Milwaukee | 2.1K | 4.6% | 6 | | Apr 2026 | ECHO | 100 | 0.22% | 7 | | May 2026 | Stihl | 11.2K | 24% | 1 | | May 2026 | Ryobi | 10K | 21.3% | 2 | | May 2026 | Makita | 9.2K | 19.7% | 3 | | May 2026 | Husqvarna | 8.3K | 17.6% | 4 | | May 2026 | DeWalt | 5.3K | 11.4% | 5 | | May 2026 | Milwaukee | 2.7K | 5.8% | 6 | | May 2026 | ECHO | 140 | 0.3% | 7 | | Jun 2026 | Ryobi | 9.7K | 22.3% | 1 | | Jun 2026 | Stihl | 9.1K | 20.7% | 2 | | Jun 2026 | Makita | 8.9K | 20.4% | 3 | | Jun 2026 | Husqvarna | 6.9K | 15.9% | 4 | | Jun 2026 | DeWalt | 6.2K | 14.1% | 5 | | Jun 2026 | Milwaukee | 2.8K | 6.4% | 6 | | Jun 2026 | ECHO | 120 | 0.27% | 7 | | Jul 2026 | Ryobi | 9.5K | 23% | 1 | | Jul 2026 | Stihl | 9.1K | 21.8% | 2 | | Jul 2026 | Makita | 8.5K | 20.4% | 3 | | Jul 2026 | Husqvarna | 6.7K | 16.2% | 4 | | Jul 2026 | DeWalt | 5K | 12.1% | 5 | | Jul 2026 | Milwaukee | 2.6K | 6.2% | 6 | | Jul 2026 | ECHO | 100 | 0.24% | 7 | | Aug 2026 | Ryobi | 11.4K | 24.8% | 1 | | Aug 2026 | Stihl | 9.2K | 20% | 2 | | Aug 2026 | Makita | 8.9K | 19.4% | 3 | | Aug 2026 | Husqvarna | 6.7K | 14.6% | 4 | | Aug 2026 | DeWalt | 5.9K | 12.8% | 5 | | Aug 2026 | Milwaukee | 3.8K | 8.2% | 6 | | Aug 2026 | ECHO | 120 | 0.26% | 7 | | Sep 2026 | Ryobi | 13.9K | 27.9% | 1 | | Sep 2026 | Makita | 10.4K | 20.8% | 2 | | Sep 2026 | Stihl | 9.3K | 18.6% | 3 | | Sep 2026 | Husqvarna | 7.2K | 14.4% | 4 | | Sep 2026 | DeWalt | 6K | 12% | 5 | | Sep 2026 | Milwaukee | 3K | 5.9% | 6 | | Sep 2026 | ECHO | 140 | 0.28% | 7 | ## What is being compared - **DeWalt**: Measured on the search terms “dewalt”, “dewalt blower” and “dewalt redemption”, summed into one figure. - **ECHO**: Measured on the search terms “echo blower” and “echo trimmer”, summed into one figure. - **Husqvarna**: Measured on the search terms “husqvarna”, “husqvarna 236”, “husqvarna 395xp”, “husqvarna 450”, “husqvarna 562xp”, “husqvarna automower”, “husqvarna hamilton”, “husqvarna motorbike” and “husqvarna weed eater”, summed into one figure. - **Makita**: Measured on the search terms “makita”, “makita blower” and “makita tool”, summed into one figure. - **Milwaukee**: Measured on the search terms “milwaukee tool”, “milwaukee tool bag”, “milwaukee tool box”, “milwaukee tool kit” and “milwaukee tool set”, summed into one figure. - **Ryobi**: Measured on the search terms “ryobi”, “ryobi bench saw”, “ryobi blower”, “ryobi chainsaw”, “ryobi hand blower”, “ryobi hedge trimmer”, “ryobi nailer”, “ryobi power washers”, “ryobi sander”, “ryobi tool” and “ryobi weed eater”, summed into one figure. - **Stihl**: Measured on the search terms “500i stihl”, “stihl”, “stihl air blower”, “stihl blower”, “stihl brush cutter”, “stihl concrete saw”, “stihl hedge trimmer” and “stihl pole saw”, summed into one figure. - [DeWalt](/demand/nz/brands/dewalt) - [ECHO](/demand/nz/brands/echo) - [Husqvarna](/demand/nz/brands/husqvarna) - [Makita](/demand/nz/brands/makita) - [Milwaukee](/demand/nz/brands/milwaukee) - [Ryobi](/demand/nz/brands/ryobi) - [Stihl](/demand/nz/brands/stihl) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among leaf blower brands in New Zealand? In September 2026, Ryobi was the most searched among leaf blower brands in New Zealand, with an estimated 13.9K branded searches, 27.9% of all searches for the seven we track. ## Cite this page Brandwave. "Leaf blower brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-leaf-blower-brands This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-leaf-blower-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.