---
title: "Husqvarna vs Ryobi: Which is searched more in New Zealand?"
description: "Is Husqvarna or Ryobi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Lawn mower brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-lawn-mower-brands/compare/husqvarna-vs-ryobi"
publisher: "Brandwave"
---

# Husqvarna vs Ryobi: Which is searched more in New Zealand?

Is Husqvarna or Ryobi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Lawn mower brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Husqvarna and Ryobi
- **Competitive set**: Lawn mower brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Husqvarna Share of Search**: 20.8%
- **Ryobi Share of Search**: 36.1%

## Is Husqvarna or Ryobi more popular in search?

- In September 2026, Ryobi had more branded searches than Husqvarna among lawn mower brands in New Zealand. Ryobi had about 15,900 branded searches, while Husqvarna had 9,160. Ryobi made up 36.1% of all lawn mower brand searches we track, and Husqvarna accounted for 20.8%.
- Ryobi was ahead of Husqvarna in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Husqvarna’s share of searches among lawn mower brands in New Zealand moved from 25.7% to 20.8%, and its estimated monthly branded searches moved from 12.6K to 9.2K.
- Across the 12 months ending September 2026, Ryobi’s share of searches among lawn mower brands in New Zealand moved from 29.3% to 36.1%, and its estimated monthly branded searches moved from 14.3K to 15.9K.

## Top lawn mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Husqvarna was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Ryobi was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Husqvarna was listed before Ryobi in two out of three answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Honda Power Equipment | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Stihl | 2nd | 1 of 3 | 2 of 2 | 3 of 5 |
| Masport | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Victa | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Makita | 5th | 3 of 3 | 1 of 2 | 4 of 5 |
| Ryobi | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Rover | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Husqvarna | 8th | 1 of 3 | 1 of 2 | 2 of 5 |
| Cub Cadet | 9th | 0 of 3 | 1 of 2 | 1 of 5 |
| Greenworks | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about lawn mower brands

- Asked ChatGPT "Which lawn mower brand should I buy in New Zealand?": 1. Honda Power Equipment, 2. Masport, 3. Victa, 4. Makita
- Asked ChatGPT "What are the best lawn mower brands in New Zealand?": 1. Honda Power Equipment, 2. Masport, 3. Stihl, 4. Makita, 5. Victa, 6. Husqvarna
- Asked ChatGPT "What's the best lawn mower brand in New Zealand for a medium backyard?": 1. Honda Power Equipment, 2. Masport, 3. Makita
- Searched Google, AI Overview "ride on mower nz": 1. Stihl, 2. Victa, 3. Rover, 4. Husqvarna, 5. Cub Cadet
- Searched Google, AI Overview "cordless lawn mower": 1. Stihl, 2. Ryobi, 3. Makita

Not named in any answer: Greenworks.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand lawn mower brands in September 2026?

- In September 2026, Ryobi gained share of searches among lawn mower brands in New Zealand, from 31.8% to 36.1%.
- In September 2026, Husqvarna lost share of searches among lawn mower brands in New Zealand, from 22.6% to 20.8%.

## Month by month

| Month | Husqvarna estimated searches | Husqvarna Share of Search | Husqvarna rank | Ryobi estimated searches | Ryobi Share of Search | Ryobi rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 12.6K | 25.7% | 2 | 14.3K | 29.3% | 1 |
| Nov 2025 | 12.3K | 21.7% | 3 | 20K | 35.4% | 1 |
| Dec 2025 | 10.2K | 20.8% | 3 | 18.4K | 37.4% | 1 |
| Jan 2026 | 10.2K | 22.1% | 3 | 15.6K | 33.7% | 1 |
| Feb 2026 | 10.5K | 23.6% | 3 | 13.1K | 29.5% | 1 |
| Mar 2026 | 10.4K | 24.7% | 3 | 13.9K | 32.8% | 1 |
| Apr 2026 | 10.3K | 24.8% | 3 | 12.9K | 31% | 1 |
| May 2026 | 10.1K | 25.9% | 3 | 10.7K | 27.4% | 2 |
| Jun 2026 | 8.4K | 24.2% | 3 | 10.1K | 29.1% | 2 |
| Jul 2026 | 8.4K | 25% | 3 | 9.9K | 29.3% | 2 |
| Aug 2026 | 8.5K | 22.6% | 3 | 12K | 31.8% | 1 |
| Sep 2026 | 9.2K | 20.8% | 3 | 15.9K | 36.1% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Husqvarna’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Husqvarna**: Measured on the search terms “husqvarna”, “husqvarna 236”, “husqvarna 236 chainsaw”, “husqvarna 395xp”, “husqvarna 450”, “husqvarna 562xp”, “husqvarna automower”, “husqvarna chainsaw”, “husqvarna hamilton”, “husqvarna lawn mower”, “husqvarna motorbike”, “husqvarna mower” and “husqvarna weed eater”, summed into one figure.
- **Ryobi**: Measured on the search terms “ryobi”, “ryobi blower”, “ryobi chainsaw”, “ryobi electric mower”, “ryobi hand blower”, “ryobi hedge trimmer”, “ryobi lawn mower”, “ryobi power washers”, “ryobi tool” and “ryobi weed eater”, summed into one figure.

- [Husqvarna profile](/demand/nz/brands/husqvarna)
- [Ryobi profile](/demand/nz/brands/ryobi)
- [All lawn mower brands in New Zealand](/demand/nz/categories/nz-lawn-mower-brands): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Husqvarna or Ryobi more popular in search?

In September 2026, Ryobi had more branded searches than Husqvarna among lawn mower brands in New Zealand. Ryobi had about 15,900 branded searches, while Husqvarna had 9,160. Ryobi made up 36.1% of all lawn mower brand searches we track, and Husqvarna accounted for 20.8%.

## Cite this page

Brandwave. "Husqvarna vs Ryobi: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-lawn-mower-brands/compare/husqvarna-vs-ryobi

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-lawn-mower-brands/compare/husqvarna-vs-ryobi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.