---
title: "Laptop stand brands in New Zealand: Which are searched most?"
description: "Compare the laptop stand brands New Zealanders buy. Share of Search among Twelve South, Nexstand, Rain Design and Kensington, the laptop stand brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-laptop-stand-brands"
publisher: "Brandwave"
---

# Laptop stand brands in New Zealand: Which are searched most?

Compare the laptop stand brands New Zealanders buy. Share of Search among Twelve South, Nexstand, Rain Design and Kensington, the laptop stand brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Laptop stand brands
- **Market**: New Zealand
- **Brands compared**: 4
- **Month measured**: Sep 2026
- **Highest Share of Search**: Twelve South, 52.9%

## Which brand is most popular in search among laptop stand brands in New Zealand?

- In September 2026, Twelve South was the most searched among laptop stand brands in New Zealand, with an estimated 90 branded searches, 52.9% of all searches for the four we track.
- Nexstand is in 2nd place, 23.5 percentage points behind at 29.4%.
- Across the 12 months ending September 2026, Twelve South’s share of searches among laptop stand brands in New Zealand increased from 47.4% to 52.9%.
- Across the 12 months ending September 2026, Nexstand’s share of searches among laptop stand brands in New Zealand increased from 26.3% to 29.4%.
- Across the 12 months ending September 2026, Rain Design’s share of searches among laptop stand brands in New Zealand decreased from 21.1% to 11.8%.
- Across the 12 months ending September 2026, Kensington’s share of searches among laptop stand brands in New Zealand increased from 5.3% to 5.9%.
- Across the 12 months ending September 2026, Twelve South’s share of searches among laptop stand brands in New Zealand peaked at 57.9% in July 2026 and was lowest at 34.6% in January 2026.
- Across the 12 months ending September 2026, Nexstand’s share of searches among laptop stand brands in New Zealand peaked at 42.9% in February 2026 and was lowest at 17.6% in June 2026.
- Across the 12 months ending September 2026, Rain Design’s share of searches among laptop stand brands in New Zealand peaked at 29.4% in June 2026 and was lowest at 11.1% in November 2025.
- Across the 12 months ending September 2026, Kensington’s share of searches among laptop stand brands in New Zealand peaked at 11.8% in December 2025 and was lowest at 3.8% in January 2026.

## Top laptop stand brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Twelve South and Nexstand were mentioned most often, in four of the five answers. Twelve South was recommended most often, coming first in one out of four answers that gave a list. Rain Design was second, and Nexstand was third.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Twelve South | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Rain Design | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Nexstand | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Kensington | 4th | 3 of 3 | 0 of 2 | 3 of 5 |

## Every AI answer about laptop stand brands

- Asked ChatGPT "Which laptop stand brand should I buy in New Zealand?": 1. Twelve South, 2. Nexstand, 3. Rain Design, 4. Kensington
- Asked ChatGPT "What are the best laptop stand brands in New Zealand?": 1. Rain Design, 2. Twelve South, 3. Kensington
- Asked ChatGPT "What's the best laptop stand brand in New Zealand for better desk posture?": 1. Rain Design, 2. Twelve South, 3. Kensington, 4. Nexstand
- Searched Google, AI Overview "laptop stand nz": 1. Nexstand, 2. Twelve South
- Searched Google, AI Overview "portable laptop stand": 1. Nexstand

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [Twelve South vs Nexstand: compare search popularity](/demand/nz/compare/nexstand-vs-twelve-south): 52.9% against 29.4% Share of Search.
- [Twelve South vs Rain Design: compare search popularity](/demand/nz/compare/rain-design-vs-twelve-south): 52.9% against 11.8% Share of Search.
- [Twelve South vs Kensington: compare search popularity](/demand/nz/compare/kensington-tech-vs-twelve-south): 52.9% against 5.9% Share of Search.
- [Nexstand vs Rain Design: compare search popularity](/demand/nz/compare/nexstand-vs-rain-design): 29.4% against 11.8% Share of Search.
- [Nexstand vs Kensington: compare search popularity](/demand/nz/compare/kensington-tech-vs-nexstand): 29.4% against 5.9% Share of Search.
- [Rain Design vs Kensington: compare search popularity](/demand/nz/compare/kensington-tech-vs-rain-design): 11.8% against 5.9% Share of Search.

## How did search popularity change for New Zealand laptop stand brands in September 2026?

- In September 2026, Nexstand gained share of searches among laptop stand brands in New Zealand, from 21.1% to 29.4%.
- In September 2026, Twelve South gained share of searches among laptop stand brands in New Zealand, from 47.4% to 52.9%.
- In September 2026, Rain Design lost share of searches among laptop stand brands in New Zealand, from 21.1% to 11.8%.
- In September 2026, Kensington lost share of searches among laptop stand brands in New Zealand, from 10.5% to 5.9%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Twelve South | 52.9% | 90 | 0.0% | Twelve South |
| 2 | Nexstand | 29.4% | 50 | +25.0% | Nexstand |
| 3 | Rain Design | 11.8% | 20 | -50.0% | Rain Design |
| 4 | Kensington | 5.9% | 10 | -50.0% | Kensington |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Twelve South | 90 | 47.4% | 1 |
| Oct 2025 | Nexstand | 50 | 26.3% | 2 |
| Oct 2025 | Rain Design | 40 | 21.1% | 3 |
| Oct 2025 | Kensington | 10 | 5.3% | 4 |
| Nov 2025 | Twelve South | 90 | 50% | 1 |
| Nov 2025 | Nexstand | 50 | 27.8% | 2 |
| Nov 2025 | Kensington | 20 | 11.1% | 3 |
| Nov 2025 | Rain Design | 20 | 11.1% | 4 |
| Dec 2025 | Twelve South | 90 | 52.9% | 1 |
| Dec 2025 | Nexstand | 40 | 23.5% | 2 |
| Dec 2025 | Kensington | 20 | 11.8% | 3 |
| Dec 2025 | Rain Design | 20 | 11.8% | 4 |
| Jan 2026 | Nexstand | 100 | 38.5% | 1 |
| Jan 2026 | Twelve South | 90 | 34.6% | 2 |
| Jan 2026 | Rain Design | 60 | 23.1% | 3 |
| Jan 2026 | Kensington | 10 | 3.8% | 4 |
| Feb 2026 | Nexstand | 60 | 42.9% | 1 |
| Feb 2026 | Twelve South | 50 | 35.7% | 2 |
| Feb 2026 | Rain Design | 20 | 14.3% | 3 |
| Feb 2026 | Kensington | 10 | 7.1% | 4 |
| Mar 2026 | Nexstand | 50 | 35.7% | 1 |
| Mar 2026 | Twelve South | 50 | 35.7% | 2 |
| Mar 2026 | Rain Design | 30 | 21.4% | 3 |
| Mar 2026 | Kensington | 10 | 7.1% | 4 |
| Apr 2026 | Twelve South | 90 | 50% | 1 |
| Apr 2026 | Nexstand | 50 | 27.8% | 2 |
| Apr 2026 | Rain Design | 30 | 16.7% | 3 |
| Apr 2026 | Kensington | 10 | 5.6% | 4 |
| May 2026 | Twelve South | 70 | 50% | 1 |
| May 2026 | Nexstand | 40 | 28.6% | 2 |
| May 2026 | Rain Design | 20 | 14.3% | 3 |
| May 2026 | Kensington | 10 | 7.1% | 4 |
| Jun 2026 | Twelve South | 70 | 41.2% | 1 |
| Jun 2026 | Rain Design | 50 | 29.4% | 2 |
| Jun 2026 | Nexstand | 30 | 17.6% | 3 |
| Jun 2026 | Kensington | 20 | 11.8% | 4 |
| Jul 2026 | Twelve South | 110 | 57.9% | 1 |
| Jul 2026 | Nexstand | 40 | 21.1% | 2 |
| Jul 2026 | Rain Design | 30 | 15.8% | 3 |
| Jul 2026 | Kensington | 10 | 5.3% | 4 |
| Aug 2026 | Twelve South | 90 | 47.4% | 1 |
| Aug 2026 | Nexstand | 40 | 21.1% | 2 |
| Aug 2026 | Rain Design | 40 | 21.1% | 3 |
| Aug 2026 | Kensington | 20 | 10.5% | 4 |
| Sep 2026 | Twelve South | 90 | 52.9% | 1 |
| Sep 2026 | Nexstand | 50 | 29.4% | 2 |
| Sep 2026 | Rain Design | 20 | 11.8% | 3 |
| Sep 2026 | Kensington | 10 | 5.9% | 4 |

## What is being compared

- **Kensington**: Measured on the search term “kensington laptop stand”.
- **Nexstand**: Measured on the search terms “nexstand” and “nexstand laptop stand”, summed into one figure.
- **Rain Design**: Measured on the search terms “rain design” and “rain design mstand”, summed into one figure.
- **Twelve South**: Measured on the search term “twelve south”.

- [Kensington](/demand/nz/brands/kensington-tech)
- [Nexstand](/demand/nz/brands/nexstand)
- [Rain Design](/demand/nz/brands/rain-design)
- [Twelve South](/demand/nz/brands/twelve-south)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among laptop stand brands in New Zealand?

In September 2026, Twelve South was the most searched among laptop stand brands in New Zealand, with an estimated 90 branded searches, 52.9% of all searches for the four we track.

## Cite this page

Brandwave. "Laptop stand brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-laptop-stand-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-laptop-stand-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.