--- title: "Kerikeri restaurants in New Zealand: Which brands are most popular in search?" description: "Compare restaurants, vineyard dining and gastropubs in Kerikeri, New Zealand. Share of Search among Plough & Feather, Marsden Winery and Black Olive, the kerikeri restaurants Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-kerikeri-restaurants" publisher: "Brandwave" --- # Kerikeri restaurants in New Zealand: Which brands are most popular in search? Compare restaurants, vineyard dining and gastropubs in Kerikeri, New Zealand. Share of Search among Plough & Feather, Marsden Winery and Black Olive, the kerikeri restaurants Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Kerikeri restaurants - **Market**: New Zealand - **Brands compared**: 3 - **Month measured**: Aug 2026 - **Highest Share of Search**: Plough & Feather, 55.4% ## Which brand is most popular in search among kerikeri restaurants in New Zealand? - In August 2026, Plough & Feather was the most searched among kerikeri restaurants in New Zealand, with an estimated 3K branded searches and 55.4% estimated Share of Search within this set. - Marsden Winery is in 2nd place, 32.3 percentage points behind at 23.1% Share of Search. - Across the 11 months ending August 2026, Plough & Feather’s estimated Share of Search among kerikeri restaurants in New Zealand decreased from 59.1% to 55.4%. - Across the 11 months ending August 2026, Marsden Winery’s estimated Share of Search among kerikeri restaurants in New Zealand decreased from 26.4% to 23.1%. - Across the 11 months ending August 2026, Black Olive’s estimated Share of Search among kerikeri restaurants in New Zealand increased from 14.5% to 21.6%. - Across the 11 months ending August 2026, Plough & Feather’s estimated Share of Search among kerikeri restaurants in New Zealand peaked at 68% in December 2025 and was lowest at 53.4% in May 2026. - Across the 11 months ending August 2026, Marsden Winery’s estimated Share of Search among kerikeri restaurants in New Zealand peaked at 26.7% in November 2025 and was lowest at 21.5% in July 2026. - Across the 11 months ending August 2026, Black Olive’s estimated Share of Search among kerikeri restaurants in New Zealand peaked at 22.5% in May 2026 and was lowest at 8.6% in December 2025. ## Compare search popularity between leading brands - [Plough & Feather vs Marsden Winery: compare search popularity](/demand/nz/compare/marsden-winery-vs-plough-and-feather): 55.4% against 23.1% Share of Search. - [Plough & Feather vs Black Olive: compare search popularity](/demand/nz/compare/black-olive-vs-plough-and-feather): 55.4% against 21.6% Share of Search. - [Marsden Winery vs Black Olive: compare search popularity](/demand/nz/compare/black-olive-vs-marsden-winery): 23.1% against 21.6% Share of Search. ## How did search popularity change for New Zealand kerikeri restaurants in August 2026? - In August 2026, Marsden Winery gained estimated Share of Search among kerikeri restaurants in New Zealand, from 21.5% to 23.1%. - In August 2026, Plough & Feather lost estimated Share of Search among kerikeri restaurants in New Zealand, from 57.1% to 55.4%. - Estimated monthly branded searches for Black Olive in New Zealand rose 30% over 11 measured months, from 900 to 1.2K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Plough & Feather | 55.4% | 3K | -8.8% | Plough & Feather | | 2 | Marsden Winery | 23.1% | 1.3K | +0.8% | Marsden Winery | | 3 | Black Olive | 21.6% | 1.2K | -4.9% | Black Olive | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Plough & Feather | 3.7K | 59.1% | 1 | | Oct 2025 | Marsden Winery | 1.6K | 26.4% | 2 | | Oct 2025 | Black Olive | 900 | 14.5% | 3 | | Nov 2025 | Plough & Feather | 4.3K | 60.9% | 1 | | Nov 2025 | Marsden Winery | 1.9K | 26.7% | 2 | | Nov 2025 | Black Olive | 870 | 12.4% | 3 | | Dec 2025 | Plough & Feather | 7K | 68% | 1 | | Dec 2025 | Marsden Winery | 2.4K | 23.4% | 2 | | Dec 2025 | Black Olive | 890 | 8.6% | 3 | | Jan 2026 | Plough & Feather | 7.1K | 66.6% | 1 | | Jan 2026 | Marsden Winery | 2.5K | 23.4% | 2 | | Jan 2026 | Black Olive | 1.1K | 10% | 3 | | Feb 2026 | Plough & Feather | 5.6K | 64.2% | 1 | | Feb 2026 | Marsden Winery | 2K | 23.4% | 2 | | Feb 2026 | Black Olive | 1.1K | 12.4% | 3 | | Mar 2026 | Plough & Feather | 4.7K | 64.1% | 1 | | Mar 2026 | Marsden Winery | 1.7K | 23.5% | 2 | | Mar 2026 | Black Olive | 910 | 12.5% | 3 | | Apr 2026 | Plough & Feather | 4.2K | 61.4% | 1 | | Apr 2026 | Marsden Winery | 1.7K | 25.1% | 2 | | Apr 2026 | Black Olive | 920 | 13.6% | 3 | | May 2026 | Plough & Feather | 3.5K | 53.4% | 1 | | May 2026 | Marsden Winery | 1.6K | 24.1% | 2 | | May 2026 | Black Olive | 1.5K | 22.5% | 3 | | Jun 2026 | Plough & Feather | 2.8K | 55.7% | 1 | | Jun 2026 | Marsden Winery | 1.2K | 24.1% | 2 | | Jun 2026 | Black Olive | 1K | 20.2% | 3 | | Jul 2026 | Plough & Feather | 3.3K | 57.1% | 1 | | Jul 2026 | Marsden Winery | 1.2K | 21.5% | 2 | | Jul 2026 | Black Olive | 1.2K | 21.4% | 3 | | Aug 2026 | Plough & Feather | 3K | 55.4% | 1 | | Aug 2026 | Marsden Winery | 1.3K | 23.1% | 2 | | Aug 2026 | Black Olive | 1.2K | 21.6% | 3 | | Sep 2026 | Black Olive | — | — | — | | Sep 2026 | Marsden Winery | — | — | — | | Sep 2026 | Plough & Feather | — | — | — | ## What is being compared - **Black Olive**: Measured on the search terms “black olive kerikeri”, “black olive kerikeri menu”, “black olive menu kerikeri” and “the black olive kerikeri”, summed into one figure. - **Marsden Winery**: Measured on the search terms “marsden black rocks chardonnay”, “marsden estate”, “marsden estate menu”, “marsden estate wine”, “marsden winery”, “marsden winery bay of islands” and “marsden winery menu”, summed into one figure. - **Plough & Feather**: Measured on the search terms “plough & feather”, “plough & feather kerikeri”, “plough & feather menu”, “plough and feather”, “plough and feather kerikeri”, “plough and feather menu”, “plough and feather pizza menu” and “the plough and feather kerikeri”, summed into one figure. - [Black Olive](/demand/nz/brands/black-olive) - [Marsden Winery](/demand/nz/brands/marsden-winery) - [Plough & Feather](/demand/nz/brands/plough-and-feather) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among kerikeri restaurants in New Zealand? In August 2026, Plough & Feather was the most searched among kerikeri restaurants in New Zealand, with an estimated 3K branded searches and 55.4% estimated Share of Search within this set. ## Cite this page Brandwave. "Kerikeri restaurants in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-kerikeri-restaurants This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-kerikeri-restaurants. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.