--- title: "Invercargill hotels and accommodation in New Zealand: Which brands are most popular in search?" description: "Compare hotels and serviced accommodation travellers can book for a stay in Invercargill, New Zealand. Share of Search among Ascot Park Hotel, The Langlands Hotel and Kelvin Hotel, the invercargill hotels and accommodation Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-invercargill-hotels" publisher: "Brandwave" --- # Invercargill hotels and accommodation in New Zealand: Which brands are most popular in search? Compare hotels and serviced accommodation travellers can book for a stay in Invercargill, New Zealand. Share of Search among Ascot Park Hotel, The Langlands Hotel and Kelvin Hotel, the invercargill hotels and accommodation Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Invercargill hotels and accommodation - **Market**: New Zealand - **Brands compared**: 3 - **Month measured**: Aug 2026 - **Highest Share of Search**: Ascot Park Hotel, 42.7% ## Which brand is most popular in search among invercargill hotels and accommodation in New Zealand? - In August 2026, Ascot Park Hotel was the most searched among invercargill hotels and accommodation in New Zealand, with an estimated 4.4K branded searches and 42.7% estimated Share of Search within this set. - The Langlands Hotel is in 2nd place, 9.2 percentage points behind at 33.5% Share of Search. - Across the 11 months ending August 2026, Ascot Park Hotel’s estimated Share of Search among invercargill hotels and accommodation in New Zealand decreased from 49.9% to 42.7%. - Across the 11 months ending August 2026, The Langlands Hotel’s estimated Share of Search among invercargill hotels and accommodation in New Zealand increased from 27.6% to 33.5%. - Across the 11 months ending August 2026, Kelvin Hotel’s estimated Share of Search among invercargill hotels and accommodation in New Zealand increased from 22.6% to 23.8%. - Across the 11 months ending August 2026, Ascot Park Hotel’s estimated Share of Search among invercargill hotels and accommodation in New Zealand peaked at 49.9% in October 2025 and was lowest at 37.3% in February 2026. - Across the 11 months ending August 2026, The Langlands Hotel’s estimated Share of Search among invercargill hotels and accommodation in New Zealand peaked at 37.8% in February 2026 and was lowest at 27.6% in October 2025. - Across the 11 months ending August 2026, Kelvin Hotel’s estimated Share of Search among invercargill hotels and accommodation in New Zealand peaked at 31.2% in March 2026 and was lowest at 22.6% in October 2025. ## Compare search popularity between leading brands - [Ascot Park Hotel vs The Langlands Hotel: compare search popularity](/demand/nz/compare/ascot-park-hotel-vs-the-langlands-hotel): 42.7% against 33.5% Share of Search. - [Ascot Park Hotel vs Kelvin Hotel: compare search popularity](/demand/nz/compare/ascot-park-hotel-vs-kelvin-hotel): 42.7% against 23.8% Share of Search. - [The Langlands Hotel vs Kelvin Hotel: compare search popularity](/demand/nz/compare/kelvin-hotel-vs-the-langlands-hotel): 33.5% against 23.8% Share of Search. ## How did search popularity change for New Zealand invercargill hotels and accommodation in August 2026? - In August 2026, Ascot Park Hotel gained estimated Share of Search among invercargill hotels and accommodation in New Zealand, from 41.4% to 42.7%. - In August 2026, The Langlands Hotel lost estimated Share of Search among invercargill hotels and accommodation in New Zealand, from 35.2% to 33.5%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Ascot Park Hotel | 42.7% | 4.4K | -0.2% | ILT | | 2 | The Langlands Hotel | 33.5% | 3.5K | -8.0% | ILT | | 3 | Kelvin Hotel | 23.8% | 2.5K | -2.0% | ILT | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Ascot Park Hotel | 5.4K | 49.9% | 1 | | Oct 2025 | The Langlands Hotel | 3K | 27.6% | 2 | | Oct 2025 | Kelvin Hotel | 2.5K | 22.6% | 3 | | Nov 2025 | Ascot Park Hotel | 4.4K | 40.7% | 1 | | Nov 2025 | The Langlands Hotel | 3.5K | 32% | 2 | | Nov 2025 | Kelvin Hotel | 3K | 27.3% | 3 | | Dec 2025 | Ascot Park Hotel | 4.4K | 43.7% | 1 | | Dec 2025 | The Langlands Hotel | 3.2K | 32.1% | 2 | | Dec 2025 | Kelvin Hotel | 2.5K | 24.3% | 3 | | Jan 2026 | Ascot Park Hotel | 4.4K | 39.3% | 1 | | Jan 2026 | The Langlands Hotel | 3.8K | 34% | 2 | | Jan 2026 | Kelvin Hotel | 3K | 26.7% | 3 | | Feb 2026 | The Langlands Hotel | 4.5K | 37.8% | 1 | | Feb 2026 | Ascot Park Hotel | 4.4K | 37.3% | 2 | | Feb 2026 | Kelvin Hotel | 3K | 25% | 3 | | Mar 2026 | Ascot Park Hotel | 4.4K | 37.4% | 1 | | Mar 2026 | The Langlands Hotel | 3.7K | 31.3% | 2 | | Mar 2026 | Kelvin Hotel | 3.7K | 31.2% | 3 | | Apr 2026 | Ascot Park Hotel | 3.6K | 38% | 1 | | Apr 2026 | The Langlands Hotel | 3.4K | 36% | 2 | | Apr 2026 | Kelvin Hotel | 2.5K | 25.9% | 3 | | May 2026 | Ascot Park Hotel | 4.4K | 43.9% | 1 | | May 2026 | The Langlands Hotel | 3.1K | 31.1% | 2 | | May 2026 | Kelvin Hotel | 2.5K | 25% | 3 | | Jun 2026 | Ascot Park Hotel | 4.4K | 42.6% | 1 | | Jun 2026 | The Langlands Hotel | 3.5K | 33.4% | 2 | | Jun 2026 | Kelvin Hotel | 2.5K | 24% | 3 | | Jul 2026 | Ascot Park Hotel | 4.4K | 41.4% | 1 | | Jul 2026 | The Langlands Hotel | 3.8K | 35.2% | 2 | | Jul 2026 | Kelvin Hotel | 2.5K | 23.5% | 3 | | Aug 2026 | Ascot Park Hotel | 4.4K | 42.7% | 1 | | Aug 2026 | The Langlands Hotel | 3.5K | 33.5% | 2 | | Aug 2026 | Kelvin Hotel | 2.5K | 23.8% | 3 | | Sep 2026 | Ascot Park Hotel | — | — | — | | Sep 2026 | Kelvin Hotel | — | — | — | | Sep 2026 | The Langlands Hotel | — | — | — | ## What is being compared - **Ascot Park Hotel**: Measured on the search terms “ascot park hotel” and “the ascot park hotel”, summed into one figure. - **Kelvin Hotel**: Measured on the search terms “kelvin hotel”, “kelvin hotel invercargill new zealand” and “the kelvin hotel invercargill”, summed into one figure. - **The Langlands Hotel**: Measured on the search terms “langlands hotel”, “langlands hotel invercargill”, “langlands hotel menu”, “langlands hotel restaurant”, “langlands invercargill”, “the langlands hotel” and “the langlands hotel invercargill”, summed into one figure. - [Ascot Park Hotel](/demand/nz/brands/ascot-park-hotel) - [Kelvin Hotel](/demand/nz/brands/kelvin-hotel) - [The Langlands Hotel](/demand/nz/brands/the-langlands-hotel) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among invercargill hotels and accommodation in New Zealand? In August 2026, Ascot Park Hotel was the most searched among invercargill hotels and accommodation in New Zealand, with an estimated 4.4K branded searches and 42.7% estimated Share of Search within this set. ## Cite this page Brandwave. "Invercargill hotels and accommodation in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-invercargill-hotels This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-invercargill-hotels. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.