--- title: "Invercargill digital marketing agencies in New Zealand: Which brands are most popular in search?" description: "Compare Invercargill digital marketing agencies using branded search demand from across New Zealand. Share of Search among NiKa Consulting and Firebrand, the invercargill digital marketing agencies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-invercargill-digital-marketing-agencies" publisher: "Brandwave" --- # Invercargill digital marketing agencies in New Zealand: Which brands are most popular in search? Compare Invercargill digital marketing agencies using branded search demand from across New Zealand. Share of Search among NiKa Consulting and Firebrand, the invercargill digital marketing agencies Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Invercargill digital marketing agencies - **Market**: New Zealand - **Brands compared**: 2 - **Month measured**: Aug 2026 - **Highest Share of Search**: NiKa Consulting, 66.7% ## Which brand is most popular in search among invercargill digital marketing agencies in New Zealand? - In August 2026, NiKa Consulting was the most searched among invercargill digital marketing agencies in New Zealand, with an estimated 80 branded searches and 66.7% estimated Share of Search within this set. - Firebrand is in 2nd place, 33.3 percentage points behind at 33.3% Share of Search. - Across the 11 months ending August 2026, NiKa Consulting’s estimated Share of Search among invercargill digital marketing agencies in New Zealand peaked at 80% in January 2026 and was lowest at 50% in November 2025. - Across the 11 months ending August 2026, Firebrand’s estimated Share of Search among invercargill digital marketing agencies in New Zealand peaked at 50% in November 2025 and was lowest at 20% in January 2026. - Across the 11 months ending August 2026, NiKa Consulting and Firebrand held steady: their estimated Share of Search among invercargill digital marketing agencies in New Zealand each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [NiKa Consulting vs Firebrand: compare search popularity](/demand/nz/compare/firebrand-vs-nika-consulting): 66.7% against 33.3% Share of Search. ## How did search popularity change for New Zealand invercargill digital marketing agencies in August 2026? - In August 2026, Firebrand gained estimated Share of Search among invercargill digital marketing agencies in New Zealand, from 27.3% to 33.3%. - In August 2026, NiKa Consulting lost estimated Share of Search among invercargill digital marketing agencies in New Zealand, from 72.7% to 66.7%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | NiKa Consulting | 66.7% | 80 | 0.0% | NiKa Consulting | | 2 | Firebrand | 33.3% | 40 | +33.3% | Firebrand | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | NiKa Consulting | 80 | 66.7% | 1 | | Oct 2025 | Firebrand | 40 | 33.3% | 2 | | Nov 2025 | Firebrand | 50 | 50% | 1 | | Nov 2025 | NiKa Consulting | 50 | 50% | 2 | | Dec 2025 | Firebrand | 40 | 50% | 1 | | Dec 2025 | NiKa Consulting | 40 | 50% | 2 | | Jan 2026 | NiKa Consulting | 80 | 80% | 1 | | Jan 2026 | Firebrand | 20 | 20% | 2 | | Feb 2026 | NiKa Consulting | 100 | 71.4% | 1 | | Feb 2026 | Firebrand | 40 | 28.6% | 2 | | Mar 2026 | NiKa Consulting | 70 | 58.3% | 1 | | Mar 2026 | Firebrand | 50 | 41.7% | 2 | | Apr 2026 | NiKa Consulting | 80 | 57.1% | 1 | | Apr 2026 | Firebrand | 60 | 42.9% | 2 | | May 2026 | NiKa Consulting | 120 | 75% | 1 | | May 2026 | Firebrand | 40 | 25% | 2 | | Jun 2026 | NiKa Consulting | 90 | 64.3% | 1 | | Jun 2026 | Firebrand | 50 | 35.7% | 2 | | Jul 2026 | NiKa Consulting | 80 | 72.7% | 1 | | Jul 2026 | Firebrand | 30 | 27.3% | 2 | | Aug 2026 | NiKa Consulting | 80 | 66.7% | 1 | | Aug 2026 | Firebrand | 40 | 33.3% | 2 | | Sep 2026 | Firebrand | — | — | — | | Sep 2026 | NiKa Consulting | — | — | — | ## What is being compared - **Firebrand**: Measured on the search terms “firebrand design”, “firebrand marketing”, “firebrand new zealand”, “firebrand nz” and “firebrand.nz”, summed into one figure. - **NiKa Consulting**: Measured on the search terms “nika consulting” and “nika consulting group”, summed into one figure. - [Firebrand](/demand/nz/brands/firebrand) - [NiKa Consulting](/demand/nz/brands/nika-consulting) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among invercargill digital marketing agencies in New Zealand? In August 2026, NiKa Consulting was the most searched among invercargill digital marketing agencies in New Zealand, with an estimated 80 branded searches and 66.7% estimated Share of Search within this set. ## Cite this page Brandwave. "Invercargill digital marketing agencies in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-invercargill-digital-marketing-agencies This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-invercargill-digital-marketing-agencies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.