--- title: "Inflatable pool brands in New Zealand: Which are searched most?" description: "Compare the inflatable pool and spa brands New Zealanders buy. Share of Search among Bestway and Intex, the inflatable pool brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-inflatable-pool-brands" publisher: "Brandwave" --- # Inflatable pool brands in New Zealand: Which are searched most? Compare the inflatable pool and spa brands New Zealanders buy. Share of Search among Bestway and Intex, the inflatable pool brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Inflatable pool brands - **Market**: New Zealand - **Brands compared**: 2 - **Month measured**: Sep 2026 - **Highest Share of Search**: Bestway, 76.3% ## Which brand is most popular in search among inflatable pool brands in New Zealand? - In September 2026, Bestway was the most searched among inflatable pool brands in New Zealand, with an estimated 2.3K branded searches, 76.3% of all searches for the two we track. - Intex is in 2nd place, 52.7 percentage points behind at 23.7%. - Across the 12 months ending September 2026, Bestway’s share of searches among inflatable pool brands in New Zealand decreased from 81.9% to 76.3%. - Across the 12 months ending September 2026, Intex’s share of searches among inflatable pool brands in New Zealand increased from 18.1% to 23.7%. - Across the 12 months ending September 2026, Bestway’s share of searches among inflatable pool brands in New Zealand peaked at 89% in December 2025 and was lowest at 65.7% in May 2026. - Across the 12 months ending September 2026, Intex’s share of searches among inflatable pool brands in New Zealand peaked at 34.3% in May 2026 and was lowest at 11% in December 2025. ## Top inflatable pool brands in ChatGPT and Google AI Overviews In Brandwave's three ChatGPT questions and two Google AI Overviews, Bestway was mentioned most often, in four of the five answers. Intex was recommended most often, coming first in all three answers that gave a list. Bestway was second. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Intex | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Bestway | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | ## Every AI answer about inflatable pool brands - Asked ChatGPT "Which inflatable pool brand should I buy in New Zealand?": 1. Intex, 2. Bestway - Asked ChatGPT "What are the best inflatable pool brands in New Zealand?": 1. Intex, 2. Bestway - Asked ChatGPT "What's the best inflatable pool brand in New Zealand for a backyard summer?": 1. Intex, 2. Bestway - Searched Google, AI Overview "best inflatable pool": named none of the brands we track - Searched Google, AI Overview "inflatable pool for backyard": 1. Bestway Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## Compare search popularity between leading brands - [Bestway vs Intex: compare search popularity](/demand/nz/compare/bestway-vs-intex): 76.3% against 23.7% Share of Search. ## How did search popularity change for New Zealand inflatable pool brands in September 2026? - Estimated monthly branded searches for Bestway in New Zealand fell 36.7% over 12 measured months, from 3.6K to 2.3K in September 2026. - Estimated monthly branded searches for Intex in New Zealand fell 11.3% over 12 measured months, from 800 to 710 in September 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Bestway | 76.3% | 2.3K | +73.5% | Bestway | | 2 | Intex | 23.7% | 710 | +77.5% | Intex | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Bestway | 3.6K | 81.9% | 1 | | Oct 2025 | Intex | 800 | 18.1% | 2 | | Nov 2025 | Bestway | 11.5K | 86.6% | 1 | | Nov 2025 | Intex | 1.8K | 13.4% | 2 | | Dec 2025 | Bestway | 13.7K | 89% | 1 | | Dec 2025 | Intex | 1.7K | 11% | 2 | | Jan 2026 | Bestway | 6.3K | 87.3% | 1 | | Jan 2026 | Intex | 910 | 12.7% | 2 | | Feb 2026 | Bestway | 2.1K | 81.6% | 1 | | Feb 2026 | Intex | 470 | 18.4% | 2 | | Mar 2026 | Bestway | 1.2K | 72.3% | 1 | | Mar 2026 | Intex | 460 | 27.7% | 2 | | Apr 2026 | Bestway | 710 | 68.9% | 1 | | Apr 2026 | Intex | 320 | 31.1% | 2 | | May 2026 | Bestway | 710 | 65.7% | 1 | | May 2026 | Intex | 370 | 34.3% | 2 | | Jun 2026 | Bestway | 800 | 66.7% | 1 | | Jun 2026 | Intex | 400 | 33.3% | 2 | | Jul 2026 | Bestway | 850 | 68% | 1 | | Jul 2026 | Intex | 400 | 32% | 2 | | Aug 2026 | Bestway | 1.3K | 76.7% | 1 | | Aug 2026 | Intex | 400 | 23.3% | 2 | | Sep 2026 | Bestway | 2.3K | 76.3% | 1 | | Sep 2026 | Intex | 710 | 23.7% | 2 | ## What is being compared - **Bestway**: Measured on the search terms “bestway” and “bestway pool”, summed into one figure. - **Intex**: Measured on the search terms “intex” and “intex pool”, summed into one figure. - [Bestway](/demand/nz/brands/bestway) - [Intex](/demand/nz/brands/intex) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among inflatable pool brands in New Zealand? In September 2026, Bestway was the most searched among inflatable pool brands in New Zealand, with an estimated 2.3K branded searches, 76.3% of all searches for the two we track. ## Cite this page Brandwave. "Inflatable pool brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-inflatable-pool-brands This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-inflatable-pool-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.