---
title: "Induction range brands in New Zealand: Which are searched most?"
description: "Compare the induction range brands people buy. Share of Search among Fisher & Paykel, KitchenAid, Miele, Bosch and LG, the induction range brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-induction-range-brands"
publisher: "Brandwave"
---

# Induction range brands in New Zealand: Which are searched most?

Compare the induction range brands people buy. Share of Search among Fisher & Paykel, KitchenAid, Miele, Bosch and LG, the induction range brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Induction range brands
- **Market**: New Zealand
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Fisher & Paykel, 64.6%

## Which brand is most popular in search among induction range brands in New Zealand?

- In September 2026, Fisher & Paykel was the most searched among induction range brands in New Zealand, with an estimated 20.1K branded searches, 64.6% of all searches for the five we track.
- KitchenAid is in 2nd place, 43.6 percentage points behind at 20.9%.
- Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among induction range brands in New Zealand peaked at 70.7% in July 2026 and was lowest at 55.9% in December 2025.
- Across the 12 months ending September 2026, KitchenAid’s share of searches among induction range brands in New Zealand peaked at 32.5% in December 2025 and was lowest at 16.3% in July 2026.
- Across the 12 months ending September 2026, Miele’s share of searches among induction range brands in New Zealand peaked at 9.9% in November 2025 and was lowest at 7.1% in July 2026.
- Across the 12 months ending September 2026, Bosch’s share of searches among induction range brands in New Zealand peaked at 6.2% in April 2026 and was lowest at 3.3% in December 2025.
- Across the 12 months ending September 2026, Fisher & Paykel, KitchenAid, Miele, Bosch and LG held steady: their share of searches among induction range brands in New Zealand each moved less than 0.5 percentage points.

## Top induction range brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions, Fisher & Paykel and Bosch appeared every time. Bosch was recommended most often, coming first in every answer. Fisher & Paykel was second. KitchenAid, which ranked second in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Bosch | 1st | 3 of 3 | 3 of 3 |
| Fisher & Paykel | 2nd | 3 of 3 | 3 of 3 |
| KitchenAid | Not ranked | 0 of 3 | 0 of 3 |
| Miele | Not ranked | 0 of 3 | 0 of 3 |
| LG | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about induction range brands

- Asked ChatGPT "Which induction range brand should I buy in New Zealand?": 1. Bosch, 2. Fisher & Paykel
- Asked ChatGPT "What are the best induction range brands in New Zealand?": 1. Bosch, 2. Fisher & Paykel
- Asked ChatGPT "What's the best induction range brand in New Zealand for family cooking?": 1. Bosch, 2. Fisher & Paykel

Not named in any answer: KitchenAid, Miele and LG.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [Fisher & Paykel vs KitchenAid: compare search popularity](/demand/nz/compare/fisher-and-paykel-vs-kitchenaid): 64.6% against 20.9% Share of Search.
- [Fisher & Paykel vs Miele: compare search popularity](/demand/nz/compare/fisher-and-paykel-vs-miele): 64.6% against 8.9% Share of Search.
- [Fisher & Paykel vs Bosch: compare search popularity](/demand/nz/compare/bosch-vs-fisher-and-paykel): 64.6% against 4.6% Share of Search.
- [KitchenAid vs Miele: compare search popularity](/demand/nz/compare/kitchenaid-vs-miele): 20.9% against 8.9% Share of Search.
- [KitchenAid vs Bosch: compare search popularity](/demand/nz/compare/bosch-vs-kitchenaid): 20.9% against 4.6% Share of Search.
- [Miele vs Bosch: compare search popularity](/demand/nz/compare/bosch-vs-miele): 8.9% against 4.6% Share of Search.

## How did search popularity change for New Zealand induction range brands in September 2026?

- In September 2026, KitchenAid gained share of searches among induction range brands in New Zealand, from 17.9% to 20.9%.
- In September 2026, Miele gained share of searches among induction range brands in New Zealand, from 7.8% to 8.9%.
- In September 2026, Bosch gained share of searches among induction range brands in New Zealand, from 4% to 4.6%.
- In September 2026, Fisher & Paykel lost share of searches among induction range brands in New Zealand, from 69.4% to 64.6%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Fisher & Paykel | 64.6% | 20.1K | -18.8% | Fisher & Paykel |
| 2 | KitchenAid | 20.9% | 6.5K | +2.2% | KitchenAid |
| 3 | Miele | 8.9% | 2.8K | 0.0% | Miele |
| 4 | Bosch | 4.6% | 1.4K | 0.0% | Bosch |
| 5 | LG | 0.9% | 280 | -15.2% | LG |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Fisher & Paykel | 20.7K | 64.9% | 1 |
| Oct 2025 | KitchenAid | 6.6K | 20.7% | 2 |
| Oct 2025 | Miele | 2.9K | 9% | 3 |
| Oct 2025 | Bosch | 1.4K | 4.5% | 4 |
| Oct 2025 | LG | 280 | 0.88% | 5 |
| Nov 2025 | Fisher & Paykel | 24.8K | 58.7% | 1 |
| Nov 2025 | KitchenAid | 11.5K | 27.1% | 2 |
| Nov 2025 | Miele | 4.2K | 9.9% | 3 |
| Nov 2025 | Bosch | 1.4K | 3.4% | 4 |
| Nov 2025 | LG | 360 | 0.85% | 5 |
| Dec 2025 | Fisher & Paykel | 20.2K | 55.9% | 1 |
| Dec 2025 | KitchenAid | 11.7K | 32.5% | 2 |
| Dec 2025 | Miele | 2.7K | 7.5% | 3 |
| Dec 2025 | Bosch | 1.2K | 3.3% | 4 |
| Dec 2025 | LG | 290 | 0.8% | 5 |
| Jan 2026 | Fisher & Paykel | 20.1K | 62.4% | 1 |
| Jan 2026 | KitchenAid | 7.9K | 24.4% | 2 |
| Jan 2026 | Miele | 2.8K | 8.6% | 3 |
| Jan 2026 | Bosch | 1.2K | 3.7% | 4 |
| Jan 2026 | LG | 280 | 0.87% | 5 |
| Feb 2026 | Fisher & Paykel | 20.2K | 65.6% | 1 |
| Feb 2026 | KitchenAid | 6.3K | 20.5% | 2 |
| Feb 2026 | Miele | 2.9K | 9.4% | 3 |
| Feb 2026 | Bosch | 1.2K | 3.8% | 4 |
| Feb 2026 | LG | 240 | 0.78% | 5 |
| Mar 2026 | Fisher & Paykel | 24.7K | 67.5% | 1 |
| Mar 2026 | KitchenAid | 6.3K | 17.3% | 2 |
| Mar 2026 | Miele | 3.3K | 9% | 3 |
| Mar 2026 | Bosch | 2K | 5.5% | 4 |
| Mar 2026 | LG | 290 | 0.79% | 5 |
| Apr 2026 | Fisher & Paykel | 20.7K | 64% | 1 |
| Apr 2026 | KitchenAid | 6.4K | 19.7% | 2 |
| Apr 2026 | Miele | 2.9K | 8.9% | 3 |
| Apr 2026 | Bosch | 2K | 6.2% | 4 |
| Apr 2026 | LG | 370 | 1.1% | 5 |
| May 2026 | Fisher & Paykel | 24.4K | 66.3% | 1 |
| May 2026 | KitchenAid | 6.5K | 17.6% | 2 |
| May 2026 | Miele | 3.6K | 9.9% | 3 |
| May 2026 | Bosch | 2K | 5.4% | 4 |
| May 2026 | LG | 300 | 0.82% | 5 |
| Jun 2026 | Fisher & Paykel | 24.4K | 67.5% | 1 |
| Jun 2026 | KitchenAid | 6.3K | 17.3% | 2 |
| Jun 2026 | Miele | 3.4K | 9.3% | 3 |
| Jun 2026 | Bosch | 1.8K | 4.9% | 4 |
| Jun 2026 | LG | 370 | 1% | 5 |
| Jul 2026 | Fisher & Paykel | 27.8K | 70.7% | 1 |
| Jul 2026 | KitchenAid | 6.4K | 16.3% | 2 |
| Jul 2026 | Miele | 2.8K | 7.1% | 3 |
| Jul 2026 | Bosch | 2K | 5.1% | 4 |
| Jul 2026 | LG | 330 | 0.84% | 5 |
| Aug 2026 | Fisher & Paykel | 24.8K | 69.4% | 1 |
| Aug 2026 | KitchenAid | 6.4K | 17.9% | 2 |
| Aug 2026 | Miele | 2.8K | 7.8% | 3 |
| Aug 2026 | Bosch | 1.4K | 4% | 4 |
| Aug 2026 | LG | 330 | 0.92% | 5 |
| Sep 2026 | Fisher & Paykel | 20.1K | 64.6% | 1 |
| Sep 2026 | KitchenAid | 6.5K | 20.9% | 2 |
| Sep 2026 | Miele | 2.8K | 8.9% | 3 |
| Sep 2026 | Bosch | 1.4K | 4.6% | 4 |
| Sep 2026 | LG | 280 | 0.9% | 5 |

## What is being compared

- **Bosch**: Measured on the search terms “bosch induction cooktop” and “bosch induction oven”, summed into one figure.
- **Fisher & Paykel**: Measured on the search terms “fisher & paykel”, “fisher and paykel”, “fisher paykel”, “fisher paykel dishdrawer” and “fisherpaykel”, summed into one figure.
- **KitchenAid**: Measured on the search terms “kitchenaid”, “kitchenaid artisan”, “kitchenaid attachments”, “kitchenaid bowls”, “kitchenaid foodprosessor”, “kitchenaid mincer” and “kitchenaid sausage grinder”, summed into one figure.
- **LG**: Measured on the search terms “lg ultragear” and “lg ultragear 27”, summed into one figure.
- **Miele**: Measured on the search terms “miele” and “miele outlet”, summed into one figure.

- [Bosch](/demand/nz/brands/bosch)
- [Fisher & Paykel](/demand/nz/brands/fisher-and-paykel)
- [KitchenAid](/demand/nz/brands/kitchenaid)
- [LG](/demand/nz/brands/lg)
- [Miele](/demand/nz/brands/miele)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among induction range brands in New Zealand?

In September 2026, Fisher & Paykel was the most searched among induction range brands in New Zealand, with an estimated 20.1K branded searches, 64.6% of all searches for the five we track.

## Cite this page

Brandwave. "Induction range brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-induction-range-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-induction-range-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
