---
title: "KitchenAid vs Samsung: Which is searched more in New Zealand?"
description: "Is KitchenAid or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Induction oven brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-induction-oven-brands/compare/kitchenaid-vs-samsung"
publisher: "Brandwave"
---

# KitchenAid vs Samsung: Which is searched more in New Zealand?

Is KitchenAid or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Induction oven brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: KitchenAid and Samsung
- **Competitive set**: Induction oven brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **KitchenAid Share of Search**: 22.8%
- **Samsung Share of Search**: 1.4%

## Is KitchenAid or Samsung more popular in search?

- In September 2026, KitchenAid had more branded searches than Samsung among induction oven brands in New Zealand. KitchenAid had about 6,530 branded searches, while Samsung had 390. KitchenAid made up 22.8% of all induction oven brand searches we track, and Samsung accounted for 1.4%.
- KitchenAid was ahead of Samsung in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, KitchenAid’s share of searches among induction oven brands in New Zealand moved from 22.6% to 22.8%, and its estimated monthly branded searches moved from 6.6K to 6.5K.
- Across the 12 months ending September 2026, Samsung’s share of searches among induction oven brands in New Zealand moved from 1.3% to 1.4%, and its estimated monthly branded searches held steady at 390.

## Top induction oven brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither KitchenAid nor Samsung showed up in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Bosch | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Fisher & Paykel | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Miele | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| AEG | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| KitchenAid | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Samsung | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| LG | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about induction oven brands

- Asked ChatGPT "Which induction oven brand should I buy in New Zealand?": 1. Bosch, 2. Miele, 3. AEG, 4. Fisher & Paykel
- Asked ChatGPT "What are the best induction oven brands in New Zealand?": 1. Bosch, 2. Miele, 3. Fisher & Paykel, 4. AEG
- Asked ChatGPT "What's the best induction oven brand in New Zealand for family meals?": 1. Fisher & Paykel, 2. Bosch
- Searched Google, AI Overview "induction oven nz": 1. Bosch, 2. Fisher & Paykel
- Searched Google, AI Overview "electric oven nz": 1. Bosch, 2. Miele

Not named in any answer: KitchenAid, Samsung and LG.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand induction oven brands in September 2026?

- In September 2026, KitchenAid gained share of searches among induction oven brands in New Zealand, from 19.3% to 22.8%.
- In September 2026, Samsung fell from 4th to 5th among induction oven brands in New Zealand.

## Month by month

| Month | KitchenAid estimated searches | KitchenAid Share of Search | KitchenAid rank | Samsung estimated searches | Samsung Share of Search | Samsung rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.6K | 22.6% | 2 | 390 | 1.3% | 5 |
| Nov 2025 | 11.5K | 29.9% | 2 | 480 | 1.3% | 4 |
| Dec 2025 | 11.7K | 34.8% | 2 | 480 | 1.4% | 4 |
| Jan 2026 | 7.9K | 26.5% | 2 | 390 | 1.3% | 4 |
| Feb 2026 | 6.3K | 22.5% | 2 | 320 | 1.1% | 5 |
| Mar 2026 | 6.3K | 19% | 2 | 390 | 1.2% | 5 |
| Apr 2026 | 6.4K | 21.7% | 2 | 390 | 1.3% | 5 |
| May 2026 | 6.5K | 19.6% | 2 | 320 | 0.97% | 5 |
| Jun 2026 | 6.3K | 19.1% | 2 | 320 | 0.98% | 6 |
| Jul 2026 | 6.4K | 17.6% | 2 | 390 | 1.1% | 4 |
| Aug 2026 | 6.4K | 19.3% | 2 | 480 | 1.4% | 4 |
| Sep 2026 | 6.5K | 22.8% | 2 | 390 | 1.4% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using KitchenAid’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **KitchenAid**: Measured on the search terms “kitchenaid”, “kitchenaid artisan”, “kitchenaid attachments”, “kitchenaid bowls”, “kitchenaid foodprosessor”, “kitchenaid mincer” and “kitchenaid sausage grinder”, summed into one figure.
- **Samsung**: Measured on the search term “samsung odyssey”.

- [KitchenAid profile](/demand/nz/brands/kitchenaid)
- [Samsung profile](/demand/nz/brands/samsung)
- [All induction oven brands in New Zealand](/demand/nz/categories/nz-induction-oven-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is KitchenAid or Samsung more popular in search?

In September 2026, KitchenAid had more branded searches than Samsung among induction oven brands in New Zealand. KitchenAid had about 6,530 branded searches, while Samsung had 390. KitchenAid made up 22.8% of all induction oven brand searches we track, and Samsung accounted for 1.4%.

## Cite this page

Brandwave. "KitchenAid vs Samsung: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-induction-oven-brands/compare/kitchenaid-vs-samsung

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-induction-oven-brands/compare/kitchenaid-vs-samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
