---
title: "Iced tea brands in New Zealand: Which brands are most popular in search?"
description: "Compare the iced tea and RTD tea brands New Zealanders drink. Share of Search among Lipton, Arizona, Fuze Tea and Pure Leaf, the iced tea brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-ice-tea-brands"
publisher: "Brandwave"
---

# Iced tea brands in New Zealand: Which brands are most popular in search?

Compare the iced tea and RTD tea brands New Zealanders drink. Share of Search among Lipton, Arizona, Fuze Tea and Pure Leaf, the iced tea brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Iced tea brands
- **Market**: New Zealand
- **Brands compared**: 4
- **Month measured**: Aug 2026
- **Highest Share of Search**: Lipton, 60.4%

## Which brand is most popular in search among iced tea brands in New Zealand?

- In August 2026, Lipton was the most searched among iced tea brands in New Zealand, with an estimated 2.3K branded searches and 60.4% estimated Share of Search within this set.
- Arizona is in 2nd place, 29.1 percentage points behind at 31.2% Share of Search.
- Across the 11 months ending August 2026, Lipton’s estimated Share of Search among iced tea brands in New Zealand increased from 52.8% to 60.4%.
- Across the 11 months ending August 2026, Arizona’s estimated Share of Search among iced tea brands in New Zealand decreased from 35.3% to 31.2%.
- Across the 11 months ending August 2026, Fuze Tea’s estimated Share of Search among iced tea brands in New Zealand decreased from 11.1% to 7.9%.
- Across the 11 months ending August 2026, Lipton’s estimated Share of Search among iced tea brands in New Zealand peaked at 69.7% in July 2026 and was lowest at 52.8% in October 2025.
- Across the 11 months ending August 2026, Arizona’s estimated Share of Search among iced tea brands in New Zealand peaked at 35.3% in October 2025 and was lowest at 22.6% in July 2026.
- Across the 11 months ending August 2026, Fuze Tea’s estimated Share of Search among iced tea brands in New Zealand peaked at 13.6% in December 2025 and was lowest at 6.8% in July 2026.
- Across the 11 months ending August 2026, Pure Leaf held steady: its estimated Share of Search among iced tea brands in New Zealand moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Lipton vs Arizona: compare search popularity](/demand/nz/compare/arizona-vs-lipton): 60.4% against 31.2% Share of Search.
- [Lipton vs Fuze Tea: compare search popularity](/demand/nz/compare/fuze-tea-vs-lipton): 60.4% against 7.9% Share of Search.
- [Arizona vs Fuze Tea: compare search popularity](/demand/nz/compare/arizona-vs-fuze-tea): 31.2% against 7.9% Share of Search.

## How did search popularity change for New Zealand iced tea brands in August 2026?

- In August 2026, Arizona gained estimated Share of Search among iced tea brands in New Zealand, from 22.6% to 31.2%.
- In August 2026, Fuze Tea gained estimated Share of Search among iced tea brands in New Zealand, from 6.8% to 7.9%.
- In August 2026, Lipton lost estimated Share of Search among iced tea brands in New Zealand, from 69.7% to 60.4%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Lipton | 60.4% | 2.3K | -13.2% | Unilever |
| 2 | Arizona | 31.2% | 1.2K | +38.4% | Arizona |
| 3 | Fuze Tea | 7.9% | 300 | +15.4% | The Coca-Cola Company |
| 4 | Pure Leaf | 0.52% | 20 | -33.3% | Pure Leaf |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Lipton | 1.3K | 52.8% | 1 |
| Oct 2025 | Arizona | 890 | 35.3% | 2 |
| Oct 2025 | Fuze Tea | 280 | 11.1% | 3 |
| Oct 2025 | Pure Leaf | 20 | 0.79% | 4 |
| Nov 2025 | Lipton | 1.3K | 53% | 1 |
| Nov 2025 | Arizona | 840 | 33.2% | 2 |
| Nov 2025 | Fuze Tea | 320 | 12.6% | 3 |
| Nov 2025 | Pure Leaf | 30 | 1.2% | 4 |
| Dec 2025 | Lipton | 1.2K | 56.3% | 1 |
| Dec 2025 | Arizona | 620 | 29.1% | 2 |
| Dec 2025 | Fuze Tea | 290 | 13.6% | 3 |
| Dec 2025 | Pure Leaf | 20 | 0.94% | 4 |
| Jan 2026 | Lipton | 1.5K | 58% | 1 |
| Jan 2026 | Arizona | 790 | 30.2% | 2 |
| Jan 2026 | Fuze Tea | 290 | 11.1% | 3 |
| Jan 2026 | Pure Leaf | 20 | 0.76% | 4 |
| Feb 2026 | Lipton | 1.4K | 57.5% | 1 |
| Feb 2026 | Arizona | 720 | 30% | 2 |
| Feb 2026 | Fuze Tea | 280 | 11.7% | 3 |
| Feb 2026 | Pure Leaf | 20 | 0.83% | 4 |
| Mar 2026 | Lipton | 1.6K | 58.2% | 1 |
| Mar 2026 | Arizona | 810 | 30.2% | 2 |
| Mar 2026 | Fuze Tea | 290 | 10.8% | 3 |
| Mar 2026 | Pure Leaf | 20 | 0.75% | 4 |
| Apr 2026 | Lipton | 1.2K | 53.2% | 1 |
| Apr 2026 | Arizona | 750 | 32.5% | 2 |
| Apr 2026 | Fuze Tea | 310 | 13.4% | 3 |
| Apr 2026 | Pure Leaf | 20 | 0.87% | 4 |
| May 2026 | Lipton | 1.7K | 61.2% | 1 |
| May 2026 | Arizona | 750 | 27.5% | 2 |
| May 2026 | Fuze Tea | 290 | 10.6% | 3 |
| May 2026 | Pure Leaf | 20 | 0.73% | 4 |
| Jun 2026 | Lipton | 2.2K | 64.5% | 1 |
| Jun 2026 | Arizona | 880 | 26% | 2 |
| Jun 2026 | Fuze Tea | 270 | 8% | 3 |
| Jun 2026 | Pure Leaf | 50 | 1.5% | 4 |
| Jul 2026 | Lipton | 2.6K | 69.7% | 1 |
| Jul 2026 | Arizona | 860 | 22.6% | 2 |
| Jul 2026 | Fuze Tea | 260 | 6.8% | 3 |
| Jul 2026 | Pure Leaf | 30 | 0.79% | 4 |
| Aug 2026 | Lipton | 2.3K | 60.4% | 1 |
| Aug 2026 | Arizona | 1.2K | 31.2% | 2 |
| Aug 2026 | Fuze Tea | 300 | 7.9% | 3 |
| Aug 2026 | Pure Leaf | 20 | 0.52% | 4 |
| Sep 2026 | Arizona | — | — | — |
| Sep 2026 | Fuze Tea | — | — | — |
| Sep 2026 | Lipton | — | — | — |
| Sep 2026 | Pure Leaf | — | — | — |

## What is being compared

- **Arizona**: Measured on the search terms “arizona drink”, “arizona drink tea”, “arizona ice tea” and “arizona iced tea”, summed into one figure.
- **Fuze Tea**: Measured on the search terms “fuze tea”, “fuze tea ice tea”, “fuze tea iced tea”, “fuze tea near me”, “fuze tea nz”, “fuze tea online”, “fuze tea peach”, “fuzetea”, “fuzetea ice tea” and “fuzetea iced tea”, summed into one figure.
- **Lipton**: Measured on the search terms “ice tea lemon lipton”, “iced peach tea lipton”, “lipton black tea”, “lipton black tea bags”, “lipton chai tea latte”, “lipton green tea”, “lipton ice tea”, “lipton ice tea near me”, “lipton ice tea nz”, “lipton ice tea sachet”, “lipton peach tea”, “lipton tea”, “lipton tea bags”, “lipton tea iced tea” and “tea powder lipton”, summed into one figure.
- **Pure Leaf**: Measured on the search terms “pure leaf ice tea”, “pure leaf iced tea” and “pure leaf tea”, summed into one figure.

- [Arizona](/demand/nz/brands/arizona)
- [Fuze Tea](/demand/nz/brands/fuze-tea)
- [Lipton](/demand/nz/brands/lipton)
- [Pure Leaf](/demand/nz/brands/pure-leaf)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among iced tea brands in New Zealand?

In August 2026, Lipton was the most searched among iced tea brands in New Zealand, with an estimated 2.3K branded searches and 60.4% estimated Share of Search within this set.

## Cite this page

Brandwave. "Iced tea brands in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-ice-tea-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-ice-tea-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.