--- title: "Holman vs Pope: Which is searched more in New Zealand?" description: "Is Holman or Pope more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hose fittings brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-hose-fittings-brands/compare/holman-vs-pope" publisher: "Brandwave" --- # Holman vs Pope: Which is searched more in New Zealand? Is Holman or Pope more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hose fittings brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Holman and Pope - **Competitive set**: Hose fittings brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Holman Share of Search**: 3.9% - **Pope Share of Search**: 2.6% ## Is Holman or Pope more popular in search? - In September 2026, Holman had more branded searches than Pope among hose fittings brands in New Zealand. Holman had about 30 branded searches, while Pope had 20. Holman made up 3.9% of all hose fittings brand searches we track, and Pope accounted for 2.6%. - Holman was ahead of Pope in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Holman’s share of searches among hose fittings brands in New Zealand moved from 4.6% to 3.9%, and its estimated monthly branded searches moved from 50 to 30. - Across the 12 months ending September 2026, Pope’s share of searches among hose fittings brands in New Zealand moved from 3.7% to 2.6%, and its estimated monthly branded searches moved from 40 to 20. ## Top hose fittings brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Holman was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Pope was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Holman was listed before Pope in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Gardena | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Hozelock | 2nd | 2 of 3 | 1 of 1 | 3 of 4 | | Holman | 3rd | 2 of 3 | 1 of 1 | 3 of 4 | | Pope | 4th | 1 of 3 | 1 of 1 | 2 of 4 | ## Every AI answer about hose fittings brands - Asked ChatGPT "Which hose fittings brand should I buy in New Zealand?": 1. Gardena, 2. Holman - Asked ChatGPT "What are the best hose fittings brands in New Zealand?": 1. Gardena, 2. Hozelock, 3. Holman, 4. Pope - Asked ChatGPT "What's the best hose fittings brand in New Zealand for a garden hose?": 1. Gardena, 2. Hozelock - Searched Google, AI Overview "garden hose fittings": 1. Gardena, 2. Hozelock, 3. Holman, 4. Pope Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand hose fittings brands in September 2026? - In September 2026, Holman lost share of searches among hose fittings brands in New Zealand, from 5.2% to 3.9%. - In September 2026, Pope lost share of searches among hose fittings brands in New Zealand, from 3.4% to 2.6%. ## Month by month | Month | Holman estimated searches | Holman Share of Search | Holman rank | Pope estimated searches | Pope Share of Search | Pope rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 50 | 4.6% | 3 | 40 | 3.7% | 4 | | Nov 2025 | 90 | 5.6% | 3 | 50 | 3.1% | 4 | | Dec 2025 | 70 | 4.2% | 3 | 40 | 2.4% | 4 | | Jan 2026 | 70 | 6.1% | 3 | 50 | 4.4% | 4 | | Feb 2026 | 40 | 5.8% | 3 | 30 | 4.3% | 4 | | Mar 2026 | 40 | 5.3% | 3 | 20 | 2.7% | 4 | | Apr 2026 | 30 | 6.4% | 3 | 20 | 4.3% | 4 | | May 2026 | 30 | 5.3% | 3 | 20 | 3.5% | 4 | | Jun 2026 | 20 | 4.7% | 3 | 20 | 4.7% | 4 | | Jul 2026 | 30 | 7% | 3 | 10 | 2.3% | 4 | | Aug 2026 | 30 | 5.2% | 3 | 20 | 3.4% | 4 | | Sep 2026 | 30 | 3.9% | 3 | 20 | 2.6% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Holman’s and Pope’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Holman**: Measured on the search term “holman hose”. - **Pope**: Measured on the search term “pope hose”. - [Holman profile](/demand/nz/brands/holman) - [Pope profile](/demand/nz/brands/pope) - [All hose fittings brands in New Zealand](/demand/nz/categories/nz-hose-fittings-brands): The set both shares are measured inside, 4 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Holman or Pope more popular in search? In September 2026, Holman had more branded searches than Pope among hose fittings brands in New Zealand. Holman had about 30 branded searches, while Pope had 20. Holman made up 3.9% of all hose fittings brand searches we track, and Pope accounted for 2.6%. ## Cite this page Brandwave. "Holman vs Pope: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-hose-fittings-brands/compare/holman-vs-pope This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-hose-fittings-brands/compare/holman-vs-pope. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.