---
title: "Home composting system brands in New Zealand: Which are searched most?"
description: "Compare the worm farm, bokashi and compost bin brands New Zealanders buy. Share of Search among Tumbleweed, Hungry Bin and Zing Bokashi, the home composting system brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-home-composting-brands"
publisher: "Brandwave"
---

# Home composting system brands in New Zealand: Which are searched most?

Compare the worm farm, bokashi and compost bin brands New Zealanders buy. Share of Search among Tumbleweed, Hungry Bin and Zing Bokashi, the home composting system brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Home composting system brands
- **Market**: New Zealand
- **Brands compared**: 3
- **Month measured**: Sep 2026
- **Highest Share of Search**: Tumbleweed, 40%

## Which brand is most popular in search among home composting system brands in New Zealand?

- In September 2026, Tumbleweed was the most searched among home composting system brands in New Zealand, with an estimated 260 branded searches, 40% of all searches for the three we track.
- Hungry Bin is in 2nd place, 4.6 percentage points behind at 35.4%.
- Across the 12 months ending September 2026, Tumbleweed’s share of searches among home composting system brands in New Zealand increased from 27.8% to 40%.
- Across the 12 months ending September 2026, Hungry Bin’s share of searches among home composting system brands in New Zealand decreased from 58.3% to 35.4%.
- Across the 12 months ending September 2026, Zing Bokashi’s share of searches among home composting system brands in New Zealand increased from 13.9% to 24.6%.
- Across the 12 months ending September 2026, Tumbleweed’s share of searches among home composting system brands in New Zealand peaked at 40% in September 2026 and was lowest at 24.4% in February 2026.
- Across the 12 months ending September 2026, Hungry Bin’s share of searches among home composting system brands in New Zealand peaked at 58.3% in October 2025 and was lowest at 33.3% in June 2026.
- Across the 12 months ending September 2026, Zing Bokashi’s share of searches among home composting system brands in New Zealand peaked at 38.6% in June 2026 and was lowest at 13.9% in October 2025.
- Across the 12 months ending September 2026, Tumbleweed rose from 2nd to 1st among home composting system brands in New Zealand.
- Across the 12 months ending September 2026, Hungry Bin fell from 1st to 2nd among home composting system brands in New Zealand.

## Top home composting system brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Hungry Bin and Zing Bokashi were mentioned most often, in four of the five answers. Zing Bokashi was recommended most often, coming first in one out of three answers that gave a list. Hungry Bin was second, and Tumbleweed was third.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Zing Bokashi | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Hungry Bin | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Tumbleweed | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |

## Every AI answer about home composting system brands

- Asked ChatGPT "Which home composting system brand should I buy in New Zealand?": 1. Tumbleweed, 2. Zing Bokashi, 3. Hungry Bin
- Asked ChatGPT "What are the best home composting system brands in New Zealand?": 1. Hungry Bin, 2. Tumbleweed, 3. Zing Bokashi
- Asked ChatGPT "What's the best home composting system brand in New Zealand for kitchen food scraps?": 1. Zing Bokashi, 2. Hungry Bin
- Searched Google, AI Overview "worm farm nz": 1. Hungry Bin
- Searched Google, AI Overview "bokashi bin nz": 1. Zing Bokashi

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [Tumbleweed vs Hungry Bin: compare search popularity](/demand/nz/compare/hungry-bin-vs-tumbleweed): 40% against 35.4% Share of Search.
- [Tumbleweed vs Zing Bokashi: compare search popularity](/demand/nz/compare/tumbleweed-vs-zing-bokashi): 40% against 24.6% Share of Search.
- [Hungry Bin vs Zing Bokashi: compare search popularity](/demand/nz/compare/hungry-bin-vs-zing-bokashi): 35.4% against 24.6% Share of Search.

## How did search popularity change for New Zealand home composting system brands in September 2026?

- In September 2026, Tumbleweed overtook Hungry Bin to become the leader among home composting system brands in New Zealand, with 40% of the searches.
- In September 2026, Hungry Bin lost share of searches among home composting system brands in New Zealand, from 42.3% to 35.4%.
- In September 2026, Zing Bokashi lost share of searches among home composting system brands in New Zealand, from 28.8% to 24.6%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Tumbleweed | 40% | 260 | +73.3% | Tumbleweed |
| 2 | Hungry Bin | 35.4% | 230 | +4.5% | Hungry Bin |
| 3 | Zing Bokashi | 24.6% | 160 | +6.7% | Zing Bokashi |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hungry Bin | 420 | 58.3% | 1 |
| Oct 2025 | Tumbleweed | 200 | 27.8% | 2 |
| Oct 2025 | Zing Bokashi | 100 | 13.9% | 3 |
| Nov 2025 | Hungry Bin | 380 | 52.8% | 1 |
| Nov 2025 | Tumbleweed | 220 | 30.6% | 2 |
| Nov 2025 | Zing Bokashi | 120 | 16.7% | 3 |
| Dec 2025 | Hungry Bin | 220 | 47.8% | 1 |
| Dec 2025 | Tumbleweed | 140 | 30.4% | 2 |
| Dec 2025 | Zing Bokashi | 100 | 21.7% | 3 |
| Jan 2026 | Hungry Bin | 260 | 41.3% | 1 |
| Jan 2026 | Tumbleweed | 210 | 33.3% | 2 |
| Jan 2026 | Zing Bokashi | 160 | 25.4% | 3 |
| Feb 2026 | Hungry Bin | 220 | 48.9% | 1 |
| Feb 2026 | Zing Bokashi | 120 | 26.7% | 2 |
| Feb 2026 | Tumbleweed | 110 | 24.4% | 3 |
| Mar 2026 | Hungry Bin | 260 | 53.1% | 1 |
| Mar 2026 | Tumbleweed | 120 | 24.5% | 2 |
| Mar 2026 | Zing Bokashi | 110 | 22.4% | 3 |
| Apr 2026 | Hungry Bin | 350 | 50.7% | 1 |
| Apr 2026 | Tumbleweed | 220 | 31.9% | 2 |
| Apr 2026 | Zing Bokashi | 120 | 17.4% | 3 |
| May 2026 | Hungry Bin | 260 | 45.6% | 1 |
| May 2026 | Tumbleweed | 160 | 28.1% | 2 |
| May 2026 | Zing Bokashi | 150 | 26.3% | 3 |
| Jun 2026 | Zing Bokashi | 220 | 38.6% | 1 |
| Jun 2026 | Hungry Bin | 190 | 33.3% | 2 |
| Jun 2026 | Tumbleweed | 160 | 28.1% | 3 |
| Jul 2026 | Tumbleweed | 160 | 39% | 1 |
| Jul 2026 | Hungry Bin | 150 | 36.6% | 2 |
| Jul 2026 | Zing Bokashi | 100 | 24.4% | 3 |
| Aug 2026 | Hungry Bin | 220 | 42.3% | 1 |
| Aug 2026 | Tumbleweed | 150 | 28.8% | 2 |
| Aug 2026 | Zing Bokashi | 150 | 28.8% | 3 |
| Sep 2026 | Tumbleweed | 260 | 40% | 1 |
| Sep 2026 | Hungry Bin | 230 | 35.4% | 2 |
| Sep 2026 | Zing Bokashi | 160 | 24.6% | 3 |

## What is being compared

- **Hungry Bin**: Measured on the search terms “hungry bin”, “hungry bin dimensions”, “hungry worm bin” and “the hungry bin”, summed into one figure.
- **Tumbleweed**: Measured on the search terms “compost tumbleweed”, “tumbleweed compost”, “tumbleweed compost bin”, “tumbleweed worm”, “tumbleweed worm buffet”, “tumbleweed worm cafe” and “tumbleweed worm farm”, summed into one figure.
- **Zing Bokashi**: Measured on the search terms “zing bokashi” and “zingbokashi”, summed into one figure.

- [Hungry Bin](/demand/nz/brands/hungry-bin)
- [Tumbleweed](/demand/nz/brands/tumbleweed)
- [Zing Bokashi](/demand/nz/brands/zing-bokashi)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among home composting system brands in New Zealand?

In September 2026, Tumbleweed was the most searched among home composting system brands in New Zealand, with an estimated 260 branded searches, 40% of all searches for the three we track.

## Cite this page

Brandwave. "Home composting system brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-home-composting-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-home-composting-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.