---
title: "Heater and dehumidifier brands in New Zealand: Which brands are most popular in search?"
description: "Compare the portable heater and dehumidifier brands New Zealand homes use through winter. Share of Search among Rinnai, Goldair and Dimplex, the heater and dehumidifier brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-heater-and-dehumidifier-brands"
publisher: "Brandwave"
---

# Heater and dehumidifier brands in New Zealand: Which brands are most popular in search?

Compare the portable heater and dehumidifier brands New Zealand homes use through winter. Share of Search among Rinnai, Goldair and Dimplex, the heater and dehumidifier brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Heater and dehumidifier brands
- **Market**: New Zealand
- **Brands compared**: 3
- **Month measured**: Aug 2026
- **Highest Share of Search**: Rinnai, 45%

## Which brand is most popular in search among heater and dehumidifier brands in New Zealand?

- Rinnai and Goldair share the highest estimated Share of Search among heater and dehumidifier brands in New Zealand, at 45% in August 2026.
- Across the 11 months ending August 2026, Rinnai’s estimated Share of Search among heater and dehumidifier brands in New Zealand decreased from 57.1% to 45%.
- Across the 11 months ending August 2026, Goldair’s estimated Share of Search among heater and dehumidifier brands in New Zealand increased from 36.8% to 45%.
- Across the 11 months ending August 2026, Dimplex’s estimated Share of Search among heater and dehumidifier brands in New Zealand increased from 6.1% to 10%.
- Across the 11 months ending August 2026, Rinnai’s estimated Share of Search among heater and dehumidifier brands in New Zealand peaked at 57.1% in October 2025 and was lowest at 34.5% in December 2025.
- Across the 11 months ending August 2026, Goldair’s estimated Share of Search among heater and dehumidifier brands in New Zealand peaked at 62.4% in December 2025 and was lowest at 36.8% in October 2025.
- Across the 11 months ending August 2026, Dimplex’s estimated Share of Search among heater and dehumidifier brands in New Zealand peaked at 12% in April 2026 and was lowest at 2.9% in November 2025.

## Compare search popularity between leading brands

- [Rinnai vs Goldair: compare search popularity](/demand/nz/compare/goldair-vs-rinnai): 45% Share of Search each.
- [Rinnai vs Dimplex: compare search popularity](/demand/nz/compare/dimplex-vs-rinnai): 45% against 10% Share of Search.
- [Goldair vs Dimplex: compare search popularity](/demand/nz/compare/dimplex-vs-goldair): 45% against 10% Share of Search.

## How did search popularity change for New Zealand heater and dehumidifier brands in August 2026?

- In August 2026, Rinnai overtook Goldair to take the highest estimated Share of Search among heater and dehumidifier brands in New Zealand, at 45%.
- In August 2026, Goldair lost estimated Share of Search among heater and dehumidifier brands in New Zealand, from 50.7% to 45%.
- Estimated monthly branded searches for Dimplex in New Zealand rose 150.7% over 11 measured months, from 730 to 1.8K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Rinnai | 45% | 8.3K | -7.3% | Rinnai |
| 2 | Goldair | 45% | 8.3K | -29.1% | Goldair |
| 3 | Dimplex | 10% | 1.8K | -23.8% | Dimplex |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Rinnai | 6.8K | 57.1% | 1 |
| Oct 2025 | Goldair | 4.4K | 36.8% | 2 |
| Oct 2025 | Dimplex | 730 | 6.1% | 3 |
| Nov 2025 | Goldair | 10.2K | 62% | 1 |
| Nov 2025 | Rinnai | 5.8K | 35.1% | 2 |
| Nov 2025 | Dimplex | 470 | 2.9% | 3 |
| Dec 2025 | Goldair | 8.9K | 62.4% | 1 |
| Dec 2025 | Rinnai | 4.9K | 34.5% | 2 |
| Dec 2025 | Dimplex | 440 | 3.1% | 3 |
| Jan 2026 | Goldair | 7.3K | 55.4% | 1 |
| Jan 2026 | Rinnai | 5.4K | 41% | 2 |
| Jan 2026 | Dimplex | 480 | 3.6% | 3 |
| Feb 2026 | Rinnai | 6.7K | 54.6% | 1 |
| Feb 2026 | Goldair | 5.1K | 41.5% | 2 |
| Feb 2026 | Dimplex | 480 | 3.9% | 3 |
| Mar 2026 | Rinnai | 7.2K | 54.1% | 1 |
| Mar 2026 | Goldair | 4.9K | 37.2% | 2 |
| Mar 2026 | Dimplex | 1.1K | 8.7% | 3 |
| Apr 2026 | Goldair | 7.9K | 46.1% | 1 |
| Apr 2026 | Rinnai | 7.2K | 41.9% | 2 |
| Apr 2026 | Dimplex | 2.1K | 12% | 3 |
| May 2026 | Goldair | 8.6K | 45.8% | 1 |
| May 2026 | Rinnai | 8K | 42.6% | 2 |
| May 2026 | Dimplex | 2.2K | 11.6% | 3 |
| Jun 2026 | Goldair | 9.4K | 46.7% | 1 |
| Jun 2026 | Rinnai | 8.3K | 41.4% | 2 |
| Jun 2026 | Dimplex | 2.4K | 12% | 3 |
| Jul 2026 | Goldair | 11.6K | 50.7% | 1 |
| Jul 2026 | Rinnai | 8.9K | 38.8% | 2 |
| Jul 2026 | Dimplex | 2.4K | 10.5% | 3 |
| Aug 2026 | Rinnai | 8.3K | 45% | 1 |
| Aug 2026 | Goldair | 8.3K | 45% | 2 |
| Aug 2026 | Dimplex | 1.8K | 10% | 3 |
| Sep 2026 | Dimplex | — | — | — |
| Sep 2026 | Goldair | — | — | — |
| Sep 2026 | Rinnai | — | — | — |

## What is being compared

- **Dimplex**: Measured on the search terms “dc dimplex heater”, “dimplex alta panel heater”, “dimplex cadiz heater”, “dimplex dehumidifier”, “dimplex eco heater”, “dimplex electric heater”, “dimplex fire”, “dimplex heater”, “dimplex heater oil”, “dimplex heater wall” and “dimplex panel heater”, summed into one figure.
- **Goldair**: Measured on the search terms “cdb goldair”, “fan goldair”, “fan heater goldair”, “goldair”, “goldair bladeless fan”, “goldair bladeless tower fan”, “goldair co nz”, “goldair convector heater”, “goldair convector heater 2000w”, “goldair dehumidifier”, “goldair fan nz”, “goldair heater”, “goldair heater nz”, “goldair micathermic heater”, “goldair near me”, “goldair nz”, “goldair oil heater”, “goldair panel heater”, “goldair platinum”, “goldair platinum heater”, “goldair platinum tower fan”, “goldair tower fan”, “goldair tower heater”, “goldair wall heater” and “goldair whisper quiet fan”, summed into one figure.
- **Rinnai**: Measured on the search terms “rinnai”, “rinnai 180l hot water cylinder”, “rinnai a26”, “rinnai air conditioner”, “rinnai co nz”, “rinnai dehumidifier”, “rinnai gas fires”, “rinnai gas heater”, “rinnai gas hot water”, “rinnai heat pump”, “rinnai heat pump hot water”, “rinnai heater”, “rinnai hot water”, “rinnai hot water cylinder”, “rinnai infinity”, “rinnai infinity 24”, “rinnai infinity 26”, “rinnai infinity a26”, “rinnai near me”, “rinnai nz”, “rinnai panel heater”, “rinnai tankless boiler” and “rinnai water heater”, summed into one figure.

- [Dimplex](/demand/nz/brands/dimplex)
- [Goldair](/demand/nz/brands/goldair)
- [Rinnai](/demand/nz/brands/rinnai)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among heater and dehumidifier brands in New Zealand?

Rinnai and Goldair share the highest estimated Share of Search among heater and dehumidifier brands in New Zealand, at 45% in August 2026.

## Cite this page

Brandwave. "Heater and dehumidifier brands in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-heater-and-dehumidifier-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-heater-and-dehumidifier-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.