---
title: "Mitsubishi Electric vs Rinnai: Which is searched more in New Zealand?"
description: "Is Mitsubishi Electric or Rinnai more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Heat pump brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-heat-pump-brands/compare/mitsubishi-electric-vs-rinnai"
publisher: "Brandwave"
---

# Mitsubishi Electric vs Rinnai: Which is searched more in New Zealand?

Is Mitsubishi Electric or Rinnai more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Heat pump brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Mitsubishi Electric and Rinnai
- **Competitive set**: Heat pump brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Mitsubishi Electric Share of Search**: 9.9%
- **Rinnai Share of Search**: 27.8%

## Is Mitsubishi Electric or Rinnai more popular in search?

- In September 2026, Rinnai had more branded searches than Mitsubishi Electric among heat pump brands in New Zealand. Rinnai had about 3,820 branded searches, while Mitsubishi Electric had 1,360. Rinnai made up 27.8% of all heat pump brand searches we track, and Mitsubishi Electric accounted for 9.9%.
- Rinnai was ahead of Mitsubishi Electric in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Mitsubishi Electric’s share of searches among heat pump brands in New Zealand moved from 8.7% to 9.9%, and its estimated monthly branded searches moved from 1.2K to 1.4K.
- Across the 12 months ending September 2026, Rinnai’s share of searches among heat pump brands in New Zealand moved from 25.8% to 27.8%, and its estimated monthly branded searches moved from 3.5K to 3.8K.

## Top heat pump brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Mitsubishi Electric appeared in all five answers. Rinnai did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Mitsubishi Electric | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Daikin | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Panasonic | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Fujitsu | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Midea | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Rinnai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Toshiba | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Hitachi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about heat pump brands

- Asked ChatGPT "Which heat pump brand should I buy in New Zealand?": 1. Mitsubishi Electric, 2. Daikin, 3. Panasonic, 4. Fujitsu
- Asked ChatGPT "What are the best heat pump brands in New Zealand?": 1. Mitsubishi Electric, 2. Daikin, 3. Fujitsu, 4. Panasonic
- Asked ChatGPT "What's the best heat pump brand in New Zealand for home heating?": 1. Mitsubishi Electric, 2. Daikin, 3. Fujitsu, 4. Panasonic
- Searched Google, AI Overview "heat pumps nz": 1. Mitsubishi Electric, 2. Daikin, 3. Panasonic, 4. Midea
- Searched Google, AI Overview "heat pump for house": 1. Panasonic, 2. Fujitsu, 3. Mitsubishi Electric

Not named in any answer: Rinnai, Toshiba and Hitachi.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand heat pump brands in September 2026?

- In September 2026, Rinnai overtook Daikin to become the leader among heat pump brands in New Zealand, with 27.8% of the searches.
- In September 2026, Mitsubishi Electric rose from 5th to 4th among heat pump brands in New Zealand.

## Month by month

| Month | Mitsubishi Electric estimated searches | Mitsubishi Electric Share of Search | Mitsubishi Electric rank | Rinnai estimated searches | Rinnai Share of Search | Rinnai rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.2K | 8.7% | 4 | 3.5K | 25.8% | 2 |
| Nov 2025 | 1.5K | 9.3% | 5 | 3K | 18.7% | 3 |
| Dec 2025 | 1.2K | 8.5% | 5 | 2.5K | 18.1% | 3 |
| Jan 2026 | 1.3K | 8.9% | 5 | 2.9K | 20.2% | 3 |
| Feb 2026 | 1.5K | 10.2% | 4 | 3.8K | 25.8% | 2 |
| Mar 2026 | 1.8K | 11.4% | 4 | 3.9K | 24.1% | 2 |
| Apr 2026 | 2K | 11.1% | 5 | 3.8K | 20.8% | 2 |
| May 2026 | 1.8K | 9.2% | 5 | 4.4K | 23% | 2 |
| Jun 2026 | 1.9K | 9.5% | 5 | 4.6K | 22.9% | 2 |
| Jul 2026 | 2.6K | 11.5% | 5 | 5K | 21.7% | 2 |
| Aug 2026 | 1.8K | 9.8% | 5 | 4.5K | 24.8% | 2 |
| Sep 2026 | 1.4K | 9.9% | 4 | 3.8K | 27.8% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Mitsubishi Electric’s and Rinnai’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Mitsubishi Electric**: Measured on the search terms “mitsubishi electric”, “mitsubishi electric ac”, “mitsubishi electric fan”, “mitsubishi electric hvac”, “mitsubishi electric lossnay”, “mitsubishi electric vehicle” and “mitsubishielectric”, summed into one figure.
- **Rinnai**: Measured on the search terms “rinnai”, “rinnai air conditioner”, “rinnai gas fires”, “rinnai gas heater”, “rinnai heat pump”, “rinnai infinity”, “rinnai infinity 24”, “rinnai infinity 26”, “rinnai tankless boiler” and “rinnai water heater”, summed into one figure.

- [Mitsubishi Electric profile](/demand/nz/brands/mitsubishi-electric)
- [Rinnai profile](/demand/nz/brands/rinnai)
- [All heat pump brands in New Zealand](/demand/nz/categories/nz-heat-pump-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Mitsubishi Electric or Rinnai more popular in search?

In September 2026, Rinnai had more branded searches than Mitsubishi Electric among heat pump brands in New Zealand. Rinnai had about 3,820 branded searches, while Mitsubishi Electric had 1,360. Rinnai made up 27.8% of all heat pump brand searches we track, and Mitsubishi Electric accounted for 9.9%.

## Cite this page

Brandwave. "Mitsubishi Electric vs Rinnai: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-heat-pump-brands/compare/mitsubishi-electric-vs-rinnai

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-heat-pump-brands/compare/mitsubishi-electric-vs-rinnai. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
