---
title: "Heat pump brands in New Zealand: Which brands are most popular in search?"
description: "Compare the heat pump brands New Zealanders heat and cool their homes with. Share of Search among Rinnai, Midea, Daikin, Panasonic, Mitsubishi Electric, Fujitsu and Toshiba, the heat pump brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-heat-pump-brands"
publisher: "Brandwave"
---

# Heat pump brands in New Zealand: Which brands are most popular in search?

Compare the heat pump brands New Zealanders heat and cool their homes with. Share of Search among Rinnai, Midea, Daikin, Panasonic, Mitsubishi Electric, Fujitsu and Toshiba, the heat pump brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Heat pump brands
- **Market**: New Zealand
- **Brands compared**: 7
- **Month measured**: Aug 2026
- **Highest Share of Search**: Rinnai, 25.7%

## Which brand is most popular in search among heat pump brands in New Zealand?

- In August 2026, Rinnai was the most searched among heat pump brands in New Zealand, with an estimated 8.3K branded searches and 25.7% estimated Share of Search within this set.
- Midea is in 2nd place, 2.4 percentage points behind at 23.3% Share of Search.
- Across the 11 months ending August 2026, Rinnai’s estimated Share of Search among heat pump brands in New Zealand decreased from 26.7% to 25.7%.
- Across the 11 months ending August 2026, Midea’s estimated Share of Search among heat pump brands in New Zealand decreased from 24% to 23.3%.
- Across the 11 months ending August 2026, Daikin’s estimated Share of Search among heat pump brands in New Zealand increased from 18.9% to 19.5%.
- Across the 11 months ending August 2026, Panasonic’s estimated Share of Search among heat pump brands in New Zealand decreased from 15.6% to 11.7%.
- Across the 11 months ending August 2026, Mitsubishi Electric’s estimated Share of Search among heat pump brands in New Zealand increased from 7.1% to 10%.
- Across the 11 months ending August 2026, Fujitsu’s estimated Share of Search among heat pump brands in New Zealand increased from 5.6% to 7.7%.
- Across the 11 months ending August 2026, Rinnai’s estimated Share of Search among heat pump brands in New Zealand peaked at 26.7% in October 2025 and was lowest at 18% in December 2025.
- Across the 11 months ending August 2026, Midea’s estimated Share of Search among heat pump brands in New Zealand peaked at 31.5% in November 2025 and was lowest at 21.8% in June 2026.
- Across the 11 months ending August 2026, Daikin’s estimated Share of Search among heat pump brands in New Zealand peaked at 20.4% in March 2026 and was lowest at 16.5% in December 2025.
- Across the 11 months ending August 2026, Panasonic’s estimated Share of Search among heat pump brands in New Zealand peaked at 19.8% in December 2025 and was lowest at 10.6% in July 2026.
- Across the 11 months ending August 2026, Mitsubishi Electric’s estimated Share of Search among heat pump brands in New Zealand peaked at 12.3% in July 2026 and was lowest at 7% in December 2025.
- Across the 11 months ending August 2026, Fujitsu’s estimated Share of Search among heat pump brands in New Zealand peaked at 10.1% in April 2026 and was lowest at 5.5% in February 2026.
- Across the 11 months ending August 2026, Toshiba’s estimated Share of Search among heat pump brands in New Zealand peaked at 3.2% in April 2026 and was lowest at 1.9% in November 2025.
- Across the 11 months ending August 2026, Toshiba held steady: its estimated Share of Search among heat pump brands in New Zealand moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Rinnai vs Midea: compare search popularity](/demand/nz/compare/midea-vs-rinnai): 25.7% against 23.3% Share of Search.
- [Rinnai vs Daikin: compare search popularity](/demand/nz/compare/daikin-vs-rinnai): 25.7% against 19.5% Share of Search.
- [Rinnai vs Panasonic: compare search popularity](/demand/nz/compare/panasonic-vs-rinnai): 25.7% against 11.7% Share of Search.
- [Rinnai vs Mitsubishi Electric: compare search popularity](/demand/nz/compare/mitsubishi-electric-vs-rinnai): 25.7% against 10% Share of Search.
- [Midea vs Daikin: compare search popularity](/demand/nz/compare/daikin-vs-midea): 23.3% against 19.5% Share of Search.
- [Midea vs Panasonic: compare search popularity](/demand/nz/compare/midea-vs-panasonic): 23.3% against 11.7% Share of Search.
- [Midea vs Mitsubishi Electric: compare search popularity](/demand/nz/compare/midea-vs-mitsubishi-electric): 23.3% against 10% Share of Search.
- [Daikin vs Panasonic: compare search popularity](/demand/nz/compare/daikin-vs-panasonic): 19.5% against 11.7% Share of Search.
- [Daikin vs Mitsubishi Electric: compare search popularity](/demand/nz/compare/daikin-vs-mitsubishi-electric): 19.5% against 10% Share of Search.
- [Panasonic vs Mitsubishi Electric: compare search popularity](/demand/nz/compare/mitsubishi-electric-vs-panasonic): 11.7% against 10% Share of Search.

## How did search popularity change for New Zealand heat pump brands in August 2026?

- In August 2026, Rinnai overtook Midea to take the highest estimated Share of Search among heat pump brands in New Zealand, at 25.7%.
- In August 2026, Panasonic overtook Mitsubishi Electric to rank 4th among heat pump brands in New Zealand, at 11.7%.
- In August 2026, Daikin gained estimated Share of Search among heat pump brands in New Zealand, from 18.4% to 19.5%.
- In August 2026, Mitsubishi Electric lost estimated Share of Search among heat pump brands in New Zealand, from 12.3% to 10%.
- In August 2026, Fujitsu lost estimated Share of Search among heat pump brands in New Zealand, from 9.1% to 7.7%.
- Toshiba’s estimated Share of Search among heat pump brands in New Zealand has lost ground for 3 months in a row, from 2.9% to 2.1% in August 2026.
- Estimated monthly branded searches for Midea in New Zealand rose 21.6% over 11 measured months, from 6.2K to 7.5K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Rinnai | 25.7% | 8.3K | -7.3% | Rinnai |
| 2 | Midea | 23.3% | 7.5K | -17.7% | Midea |
| 3 | Daikin | 19.5% | 6.3K | -10.9% | Daikin |
| 4 | Panasonic | 11.7% | 3.8K | -7.8% | Panasonic |
| 5 | Mitsubishi Electric | 10% | 3.2K | -31.6% | Mitsubishi Electric |
| 6 | Fujitsu | 7.7% | 2.5K | -29.7% | Fujitsu |
| 7 | Toshiba | 2.1% | 660 | -32.0% | Toshiba |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Rinnai | 6.8K | 26.7% | 1 |
| Oct 2025 | Midea | 6.2K | 24% | 2 |
| Oct 2025 | Daikin | 4.8K | 18.9% | 3 |
| Oct 2025 | Panasonic | 4K | 15.6% | 4 |
| Oct 2025 | Mitsubishi Electric | 1.8K | 7.1% | 5 |
| Oct 2025 | Fujitsu | 1.4K | 5.6% | 6 |
| Oct 2025 | Toshiba | 530 | 2.1% | 7 |
| Nov 2025 | Midea | 9.3K | 31.5% | 1 |
| Nov 2025 | Rinnai | 5.8K | 19.4% | 2 |
| Nov 2025 | Daikin | 5.3K | 18% | 3 |
| Nov 2025 | Panasonic | 4.6K | 15.4% | 4 |
| Nov 2025 | Mitsubishi Electric | 2.2K | 7.5% | 5 |
| Nov 2025 | Fujitsu | 1.9K | 6.3% | 6 |
| Nov 2025 | Toshiba | 570 | 1.9% | 7 |
| Dec 2025 | Midea | 8.2K | 30.2% | 1 |
| Dec 2025 | Panasonic | 5.4K | 19.8% | 2 |
| Dec 2025 | Rinnai | 4.9K | 18% | 3 |
| Dec 2025 | Daikin | 4.5K | 16.5% | 4 |
| Dec 2025 | Mitsubishi Electric | 1.9K | 7% | 5 |
| Dec 2025 | Fujitsu | 1.8K | 6.5% | 6 |
| Dec 2025 | Toshiba | 570 | 2.1% | 7 |
| Jan 2026 | Midea | 7.7K | 28.3% | 1 |
| Jan 2026 | Rinnai | 5.4K | 20% | 2 |
| Jan 2026 | Panasonic | 4.7K | 17.5% | 3 |
| Jan 2026 | Daikin | 4.7K | 17.5% | 4 |
| Jan 2026 | Mitsubishi Electric | 2.1K | 7.9% | 5 |
| Jan 2026 | Fujitsu | 1.8K | 6.7% | 6 |
| Jan 2026 | Toshiba | 590 | 2.2% | 7 |
| Feb 2026 | Rinnai | 6.7K | 25.5% | 1 |
| Feb 2026 | Midea | 6.4K | 24.2% | 2 |
| Feb 2026 | Daikin | 5.1K | 19.4% | 3 |
| Feb 2026 | Panasonic | 3.9K | 14.8% | 4 |
| Feb 2026 | Mitsubishi Electric | 2.2K | 8.4% | 5 |
| Feb 2026 | Fujitsu | 1.5K | 5.5% | 6 |
| Feb 2026 | Toshiba | 570 | 2.2% | 7 |
| Mar 2026 | Rinnai | 7.2K | 25.1% | 1 |
| Mar 2026 | Midea | 6.5K | 22.7% | 2 |
| Mar 2026 | Daikin | 5.8K | 20.4% | 3 |
| Mar 2026 | Panasonic | 3.9K | 13.7% | 4 |
| Mar 2026 | Mitsubishi Electric | 2.8K | 9.6% | 5 |
| Mar 2026 | Fujitsu | 1.9K | 6.5% | 6 |
| Mar 2026 | Toshiba | 570 | 2% | 7 |
| Apr 2026 | Rinnai | 7.2K | 22.9% | 1 |
| Apr 2026 | Midea | 6.9K | 21.9% | 2 |
| Apr 2026 | Daikin | 5.8K | 18.6% | 3 |
| Apr 2026 | Panasonic | 3.9K | 12.3% | 4 |
| Apr 2026 | Mitsubishi Electric | 3.5K | 11% | 5 |
| Apr 2026 | Fujitsu | 3.2K | 10.1% | 6 |
| Apr 2026 | Toshiba | 990 | 3.2% | 7 |
| May 2026 | Rinnai | 8K | 24.2% | 1 |
| May 2026 | Midea | 7.5K | 22.6% | 2 |
| May 2026 | Daikin | 6.3K | 19% | 3 |
| May 2026 | Panasonic | 4K | 12.1% | 4 |
| May 2026 | Mitsubishi Electric | 3.2K | 9.7% | 5 |
| May 2026 | Fujitsu | 3.1K | 9.4% | 6 |
| May 2026 | Toshiba | 970 | 2.9% | 7 |
| Jun 2026 | Rinnai | 8.3K | 23.9% | 1 |
| Jun 2026 | Midea | 7.6K | 21.8% | 2 |
| Jun 2026 | Daikin | 7K | 20.2% | 3 |
| Jun 2026 | Panasonic | 4.1K | 11.9% | 4 |
| Jun 2026 | Mitsubishi Electric | 3.7K | 10.6% | 5 |
| Jun 2026 | Fujitsu | 3.1K | 8.9% | 6 |
| Jun 2026 | Toshiba | 970 | 2.8% | 7 |
| Jul 2026 | Midea | 9.1K | 23.8% | 1 |
| Jul 2026 | Rinnai | 8.9K | 23.3% | 2 |
| Jul 2026 | Daikin | 7K | 18.4% | 3 |
| Jul 2026 | Mitsubishi Electric | 4.7K | 12.3% | 4 |
| Jul 2026 | Panasonic | 4.1K | 10.6% | 5 |
| Jul 2026 | Fujitsu | 3.5K | 9.1% | 6 |
| Jul 2026 | Toshiba | 970 | 2.5% | 7 |
| Aug 2026 | Rinnai | 8.3K | 25.7% | 1 |
| Aug 2026 | Midea | 7.5K | 23.3% | 2 |
| Aug 2026 | Daikin | 6.3K | 19.5% | 3 |
| Aug 2026 | Panasonic | 3.8K | 11.7% | 4 |
| Aug 2026 | Mitsubishi Electric | 3.2K | 10% | 5 |
| Aug 2026 | Fujitsu | 2.5K | 7.7% | 6 |
| Aug 2026 | Toshiba | 660 | 2.1% | 7 |
| Sep 2026 | Daikin | — | — | — |
| Sep 2026 | Fujitsu | — | — | — |
| Sep 2026 | Midea | — | — | — |
| Sep 2026 | Mitsubishi Electric | — | — | — |
| Sep 2026 | Panasonic | — | — | — |
| Sep 2026 | Rinnai | — | — | — |
| Sep 2026 | Toshiba | — | — | — |

## What is being compared

- **Daikin**: Measured on the search terms “daikin”, “daikin a”, “daikin ac”, “daikin air purifier”, “daikin brc1e63”, “daikin co nz”, “daikin controls”, “daikin ducted”, “daikin ducted heat pump”, “daikin floor mounted heat pump”, “daikin heat pump”, “daikin heat pump prices”, “daikin inverter”, “daikin inverter heat pump”, “daikin inverter r32”, “daikin multi split”, “daikin near me”, “daikin new zealand”, “daikin nz”, “daikin online”, “daikin vam”, “daikin vrv” and “daikin vrv system”, summed into one figure.
- **Fujitsu**: Measured on the search terms “fujitsu air conditioner”, “fujitsu cloud”, “fujitsu heat pump”, “fujitsu it services”, “fujitsu it support”, “fujitsu managed services” and “fujitsu nz”, summed into one figure.
- **Midea**: Measured on the search terms “ac midea”, “midea”, “midea air cooler”, “midea appliances”, “midea cooktop”, “midea dehumidifier”, “midea fan”, “midea fridge”, “midea heat pump”, “midea home”, “midea induction cooktop”, “midea near me”, “midea new zealand”, “midea nz”, “midea online”, “midea portable ac”, “midea refrigerator”, “midea small refrigerator” and “midea washing machine”, summed into one figure.
- **Mitsubishi Electric**: Measured on the search terms “mitsubishi electric”, “mitsubishi electric ac”, “mitsubishi electric co nz”, “mitsubishi electric fan”, “mitsubishi electric heat pump”, “mitsubishi electric hvac”, “mitsubishi electric lossnay”, “mitsubishi electric near me”, “mitsubishi electric nz”, “mitsubishi electric online”, “mitsubishi electric vehicle” and “mitsubishielectric”, summed into one figure.
- **Panasonic**: Measured on the search terms “panasonic 40 inch tv”, “panasonic 42 inch tv”, “panasonic 50 inch tv”, “panasonic 55 inch tv”, “panasonic 65 inch tv”, “panasonic 75 inch tv”, “panasonic air conditioner”, “panasonic heat pump”, “panasonic oled tv”, “panasonic plasma tv”, “panasonic tv”, “panasonic tv 32”, “panasonic tv 32 inch”, “panasonic tv 43 inch”, “panasonic tv 55”, “panasonic tv 65”, “panasonic viera tv” and “screen mirroring panasonic tv”, summed into one figure.
- **Rinnai**: Measured on the search terms “rinnai”, “rinnai 180l hot water cylinder”, “rinnai a26”, “rinnai air conditioner”, “rinnai co nz”, “rinnai dehumidifier”, “rinnai gas fires”, “rinnai gas heater”, “rinnai gas hot water”, “rinnai heat pump”, “rinnai heat pump hot water”, “rinnai heater”, “rinnai hot water”, “rinnai hot water cylinder”, “rinnai infinity”, “rinnai infinity 24”, “rinnai infinity 26”, “rinnai infinity a26”, “rinnai near me”, “rinnai nz”, “rinnai panel heater”, “rinnai tankless boiler” and “rinnai water heater”, summed into one figure.
- **Toshiba**: Measured on the search terms “toshiba air conditioner” and “toshiba heat pump”, summed into one figure.

- [Daikin](/demand/nz/brands/daikin)
- [Fujitsu](/demand/nz/brands/fujitsu)
- [Midea](/demand/nz/brands/midea)
- [Mitsubishi Electric](/demand/nz/brands/mitsubishi-electric)
- [Panasonic](/demand/nz/brands/panasonic)
- [Rinnai](/demand/nz/brands/rinnai)
- [Toshiba](/demand/nz/brands/toshiba)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among heat pump brands in New Zealand?

In August 2026, Rinnai was the most searched among heat pump brands in New Zealand, with an estimated 8.3K branded searches and 25.7% estimated Share of Search within this set.

## Cite this page

Brandwave. "Heat pump brands in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-heat-pump-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-heat-pump-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.