--- title: "Hanmer springs hotels and accommodation in New Zealand: Which brands are most popular in search?" description: "Compare hotels and serviced accommodation travellers can book for a stay in Hanmer Springs, New Zealand. Share of Search among Braemar Lodge & Spa, Settlers Boutique Motel and The St James Hanmer Springs, the hanmer springs hotels and accommodation Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-hanmer-springs-hotels" publisher: "Brandwave" --- # Hanmer springs hotels and accommodation in New Zealand: Which brands are most popular in search? Compare hotels and serviced accommodation travellers can book for a stay in Hanmer Springs, New Zealand. Share of Search among Braemar Lodge & Spa, Settlers Boutique Motel and The St James Hanmer Springs, the hanmer springs hotels and accommodation Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Hanmer Springs hotels and accommodation - **Market**: New Zealand - **Brands compared**: 3 - **Month measured**: Aug 2026 - **Highest Share of Search**: Braemar Lodge & Spa, 67.1% ## Which brand is most popular in search among hanmer springs hotels and accommodation in New Zealand? - In August 2026, Braemar Lodge & Spa was the most searched among hanmer springs hotels and accommodation in New Zealand, with an estimated 3.1K branded searches and 67.1% estimated Share of Search within this set. - Settlers Boutique Motel is in 2nd place, 48.3 percentage points behind at 18.8% Share of Search. - Across the 11 months ending August 2026, Braemar Lodge & Spa’s estimated Share of Search among hanmer springs hotels and accommodation in New Zealand decreased from 71.4% to 67.1%. - Across the 11 months ending August 2026, Settlers Boutique Motel’s estimated Share of Search among hanmer springs hotels and accommodation in New Zealand increased from 17% to 18.8%. - Across the 11 months ending August 2026, The St James Hanmer Springs’ estimated Share of Search among hanmer springs hotels and accommodation in New Zealand increased from 11.7% to 14.1%. - Across the 11 months ending August 2026, Braemar Lodge & Spa’s estimated Share of Search among hanmer springs hotels and accommodation in New Zealand peaked at 77.1% in December 2025 and was lowest at 66.4% in May 2026. - Across the 11 months ending August 2026, Settlers Boutique Motel’s estimated Share of Search among hanmer springs hotels and accommodation in New Zealand peaked at 21.8% in April 2026 and was lowest at 13.1% in June 2026. - Across the 11 months ending August 2026, The St James Hanmer Springs’ estimated Share of Search among hanmer springs hotels and accommodation in New Zealand peaked at 14.1% in August 2026 and was lowest at 7.7% in December 2025. ## Compare search popularity between leading brands - [Braemar Lodge & Spa vs Settlers Boutique Motel: compare search popularity](/demand/nz/compare/braemar-lodge-and-spa-vs-settlers-boutique-motel): 67.1% against 18.8% Share of Search. - [Braemar Lodge & Spa vs The St James Hanmer Springs: compare search popularity](/demand/nz/compare/braemar-lodge-and-spa-vs-the-st-james-hanmer-springs): 67.1% against 14.1% Share of Search. - [Settlers Boutique Motel vs The St James Hanmer Springs: compare search popularity](/demand/nz/compare/settlers-boutique-motel-vs-the-st-james-hanmer-springs): 18.8% against 14.1% Share of Search. ## How did search popularity change for New Zealand hanmer springs hotels and accommodation in August 2026? - In August 2026, The St James Hanmer Springs gained estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 12.1% to 14.1%. - In August 2026, Settlers Boutique Motel gained estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 17.9% to 18.8%. - In August 2026, Braemar Lodge & Spa lost estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 70% to 67.1%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Braemar Lodge & Spa | 67.1% | 3.1K | -5.8% | Braemar Lodge & Spa | | 2 | Settlers Boutique Motel | 18.8% | 870 | +3.6% | Settlers Boutique Motel | | 3 | The St James Hanmer Springs | 14.1% | 650 | +14.0% | The St James Hanmer Springs | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Braemar Lodge & Spa | 2.9K | 71.4% | 1 | | Oct 2025 | Settlers Boutique Motel | 700 | 17% | 2 | | Oct 2025 | The St James Hanmer Springs | 480 | 11.7% | 3 | | Nov 2025 | Braemar Lodge & Spa | 2.3K | 69.9% | 1 | | Nov 2025 | Settlers Boutique Motel | 640 | 19.6% | 2 | | Nov 2025 | The St James Hanmer Springs | 340 | 10.4% | 3 | | Dec 2025 | Braemar Lodge & Spa | 2.7K | 77.1% | 1 | | Dec 2025 | Settlers Boutique Motel | 530 | 15.1% | 2 | | Dec 2025 | The St James Hanmer Springs | 270 | 7.7% | 3 | | Jan 2026 | Braemar Lodge & Spa | 3.4K | 69.8% | 1 | | Jan 2026 | Settlers Boutique Motel | 900 | 18.3% | 2 | | Jan 2026 | The St James Hanmer Springs | 590 | 12% | 3 | | Feb 2026 | Braemar Lodge & Spa | 2.8K | 67.4% | 1 | | Feb 2026 | Settlers Boutique Motel | 870 | 20.9% | 2 | | Feb 2026 | The St James Hanmer Springs | 490 | 11.8% | 3 | | Mar 2026 | Braemar Lodge & Spa | 2.9K | 69.1% | 1 | | Mar 2026 | Settlers Boutique Motel | 780 | 18.7% | 2 | | Mar 2026 | The St James Hanmer Springs | 510 | 12.2% | 3 | | Apr 2026 | Braemar Lodge & Spa | 2.7K | 67.3% | 1 | | Apr 2026 | Settlers Boutique Motel | 860 | 21.8% | 2 | | Apr 2026 | The St James Hanmer Springs | 430 | 10.9% | 3 | | May 2026 | Braemar Lodge & Spa | 2.8K | 66.4% | 1 | | May 2026 | Settlers Boutique Motel | 860 | 20.8% | 2 | | May 2026 | The St James Hanmer Springs | 530 | 12.8% | 3 | | Jun 2026 | Braemar Lodge & Spa | 3.6K | 75.9% | 1 | | Jun 2026 | Settlers Boutique Motel | 620 | 13.1% | 2 | | Jun 2026 | The St James Hanmer Springs | 520 | 11% | 3 | | Jul 2026 | Braemar Lodge & Spa | 3.3K | 70% | 1 | | Jul 2026 | Settlers Boutique Motel | 840 | 17.9% | 2 | | Jul 2026 | The St James Hanmer Springs | 570 | 12.1% | 3 | | Aug 2026 | Braemar Lodge & Spa | 3.1K | 67.1% | 1 | | Aug 2026 | Settlers Boutique Motel | 870 | 18.8% | 2 | | Aug 2026 | The St James Hanmer Springs | 650 | 14.1% | 3 | | Sep 2026 | Braemar Lodge & Spa | — | — | — | | Sep 2026 | Settlers Boutique Motel | — | — | — | | Sep 2026 | The St James Hanmer Springs | — | — | — | ## What is being compared - **Braemar Lodge & Spa**: Measured on the search terms “braemar hanmer”, “braemar lodge” and “braemar lodge & spa hanmer springs”, summed into one figure. - **Settlers Boutique Motel**: Measured on the search terms “settlers boutique motel”, “settlers boutique motel hanmer springs”, “settlers hanmer springs”, “settlers motel hanmer”, “settlers motel hanmer springs reviews”, “settlers motel hanmer springs tripadvisor” and “the settlers motel hanmer springs”, summed into one figure. - **The St James Hanmer Springs**: Measured on the search terms “st james hanmer”, “st james motel hanmer springs” and “the st james hanmer”, summed into one figure. - [Braemar Lodge & Spa](/demand/nz/brands/braemar-lodge-and-spa) - [Settlers Boutique Motel](/demand/nz/brands/settlers-boutique-motel) - [The St James Hanmer Springs](/demand/nz/brands/the-st-james-hanmer-springs) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among hanmer springs hotels and accommodation in New Zealand? In August 2026, Braemar Lodge & Spa was the most searched among hanmer springs hotels and accommodation in New Zealand, with an estimated 3.1K branded searches and 67.1% estimated Share of Search within this set. ## Cite this page Brandwave. "Hanmer springs hotels and accommodation in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-hanmer-springs-hotels This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-hanmer-springs-hotels. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.