--- title: "Hamilton orthodontic clinics in New Zealand: Which brands are most popular in search?" description: "Compare Hamilton orthodontic clinics using branded search demand from across New Zealand. Share of Search among Hamilton Orthodontics and Waikato Orthodontic Centre, the hamilton orthodontic clinics Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-hamilton-orthodontic-clinics" publisher: "Brandwave" --- # Hamilton orthodontic clinics in New Zealand: Which brands are most popular in search? Compare Hamilton orthodontic clinics using branded search demand from across New Zealand. Share of Search among Hamilton Orthodontics and Waikato Orthodontic Centre, the hamilton orthodontic clinics Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Hamilton orthodontic clinics - **Market**: New Zealand - **Brands compared**: 2 - **Month measured**: Aug 2026 - **Highest Share of Search**: Hamilton Orthodontics, 59.2% ## Which brand is most popular in search among hamilton orthodontic clinics in New Zealand? - In August 2026, Hamilton Orthodontics was the most searched among hamilton orthodontic clinics in New Zealand, with an estimated 1.9K branded searches and 59.2% estimated Share of Search within this set. - Waikato Orthodontic Centre is in 2nd place, 18.4 percentage points behind at 40.8% Share of Search. - Across the 11 months ending August 2026, Hamilton Orthodontics’ estimated Share of Search among hamilton orthodontic clinics in New Zealand decreased from 64.3% to 59.2%. - Across the 11 months ending August 2026, Waikato Orthodontic Centre’s estimated Share of Search among hamilton orthodontic clinics in New Zealand increased from 35.7% to 40.8%. - Across the 11 months ending August 2026, Hamilton Orthodontics’ estimated Share of Search among hamilton orthodontic clinics in New Zealand peaked at 72.7% in January 2026 and was lowest at 55% in November 2025. - Across the 11 months ending August 2026, Waikato Orthodontic Centre’s estimated Share of Search among hamilton orthodontic clinics in New Zealand peaked at 45% in November 2025 and was lowest at 27.3% in January 2026. ## Compare search popularity between leading brands - [Hamilton Orthodontics vs Waikato Orthodontic Centre: compare search popularity](/demand/nz/compare/hamilton-orthodontics-vs-waikato-orthodontic-centre): 59.2% against 40.8% Share of Search. ## How did search popularity change for New Zealand hamilton orthodontic clinics in August 2026? - Estimated monthly branded searches for Waikato Orthodontic Centre in New Zealand rose 47.2% over 11 measured months, from 890 to 1.3K in August 2026. - Estimated monthly branded searches for Hamilton Orthodontics in New Zealand rose 18.8% over 11 measured months, from 1.6K to 1.9K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Hamilton Orthodontics | 59.2% | 1.9K | 0.0% | Hamilton Orthodontics | | 2 | Waikato Orthodontic Centre | 40.8% | 1.3K | 0.0% | Waikato Orthodontic Centre | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Hamilton Orthodontics | 1.6K | 64.3% | 1 | | Oct 2025 | Waikato Orthodontic Centre | 890 | 35.7% | 2 | | Nov 2025 | Hamilton Orthodontics | 1.6K | 55% | 1 | | Nov 2025 | Waikato Orthodontic Centre | 1.3K | 45% | 2 | | Dec 2025 | Hamilton Orthodontics | 1.3K | 59.4% | 1 | | Dec 2025 | Waikato Orthodontic Centre | 890 | 40.6% | 2 | | Jan 2026 | Hamilton Orthodontics | 1.6K | 72.7% | 1 | | Jan 2026 | Waikato Orthodontic Centre | 600 | 27.3% | 2 | | Feb 2026 | Hamilton Orthodontics | 1.6K | 64.3% | 1 | | Feb 2026 | Waikato Orthodontic Centre | 890 | 35.7% | 2 | | Mar 2026 | Hamilton Orthodontics | 1.9K | 59.2% | 1 | | Mar 2026 | Waikato Orthodontic Centre | 1.3K | 40.8% | 2 | | Apr 2026 | Hamilton Orthodontics | 1.6K | 61.3% | 1 | | Apr 2026 | Waikato Orthodontic Centre | 1K | 38.7% | 2 | | May 2026 | Hamilton Orthodontics | 1.6K | 61.3% | 1 | | May 2026 | Waikato Orthodontic Centre | 1K | 38.7% | 2 | | Jun 2026 | Hamilton Orthodontics | 1.9K | 68.3% | 1 | | Jun 2026 | Waikato Orthodontic Centre | 880 | 31.7% | 2 | | Jul 2026 | Hamilton Orthodontics | 1.9K | 59.2% | 1 | | Jul 2026 | Waikato Orthodontic Centre | 1.3K | 40.8% | 2 | | Aug 2026 | Hamilton Orthodontics | 1.9K | 59.2% | 1 | | Aug 2026 | Waikato Orthodontic Centre | 1.3K | 40.8% | 2 | | Sep 2026 | Hamilton Orthodontics | — | — | — | | Sep 2026 | Waikato Orthodontic Centre | — | — | — | ## What is being compared - **Hamilton Orthodontics**: Measured on the search term “hamilton orthodontics”. - **Waikato Orthodontic Centre**: Measured on the search terms “the woc” and “waikato orthodontic centre”, summed into one figure. - [Hamilton Orthodontics](/demand/nz/brands/hamilton-orthodontics) - [Waikato Orthodontic Centre](/demand/nz/brands/waikato-orthodontic-centre) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among hamilton orthodontic clinics in New Zealand? In August 2026, Hamilton Orthodontics was the most searched among hamilton orthodontic clinics in New Zealand, with an estimated 1.9K branded searches and 59.2% estimated Share of Search within this set. ## Cite this page Brandwave. "Hamilton orthodontic clinics in New Zealand: Which brands are most popular in search?". https://gobrandwave.com/demand/nz/categories/nz-hamilton-orthodontic-clinics This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-hamilton-orthodontic-clinics. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.