---
title: "Gas stove brands in New Zealand: Which are searched most?"
description: "Compare the gas stove brands people buy. Share of Search among Fisher & Paykel, Westinghouse, Bosch, Samsung, LG and Smeg, the gas stove brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-gas-stove-brands"
publisher: "Brandwave"
---

# Gas stove brands in New Zealand: Which are searched most?

Compare the gas stove brands people buy. Share of Search among Fisher & Paykel, Westinghouse, Bosch, Samsung, LG and Smeg, the gas stove brands Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Gas stove brands
- **Market**: New Zealand
- **Brands compared**: 6
- **Month measured**: Sep 2026
- **Highest Share of Search**: Fisher & Paykel, 86.1%

## Which brand is most popular in search among gas stove brands in New Zealand?

- In September 2026, Fisher & Paykel was the most searched among gas stove brands in New Zealand, with an estimated 20.1K branded searches, 86.1% of all searches for the six we track.
- Westinghouse is in 2nd place, 78 percentage points behind at 8.1%.
- Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among gas stove brands in New Zealand decreased from 87.5% to 86.1%.
- Across the 12 months ending September 2026, Westinghouse’s share of searches among gas stove brands in New Zealand increased from 6.8% to 8.1%.
- Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among gas stove brands in New Zealand peaked at 89.7% in March 2026 and was lowest at 86.1% in September 2026.
- Across the 12 months ending September 2026, Westinghouse’s share of searches among gas stove brands in New Zealand peaked at 8.1% in September 2026 and was lowest at 5.7% in December 2025.
- Across the 12 months ending September 2026, Bosch, Samsung, LG and Smeg held steady: their share of searches among gas stove brands in New Zealand each moved less than 0.5 percentage points.

## Top gas stove brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Fisher & Paykel and Westinghouse appeared every time. Fisher & Paykel was recommended most often, coming first in two out of four answers that gave a list. Bosch was second, and Smeg was third. Samsung, which ranked fourth in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Fisher & Paykel | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Bosch | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Smeg | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Westinghouse | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Samsung | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| LG | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about gas stove brands

- Asked ChatGPT "Which gas stove brand should I buy in New Zealand?": 1. Bosch, 2. Fisher & Paykel, 3. Smeg, 4. Westinghouse
- Asked ChatGPT "What are the best gas stove brands in New Zealand?": 1. Fisher & Paykel, 2. Bosch, 3. Westinghouse, 4. Smeg
- Asked ChatGPT "What's the best gas stove brand in New Zealand for a home kitchen?": 1. Fisher & Paykel, 2. Bosch, 3. Smeg, 4. Westinghouse
- Searched Google, AI Overview "gas cooktop nz": 1. Bosch, 2. Westinghouse, 3. Fisher & Paykel
- Searched Google, AI Overview "gas range nz": 1. Smeg, 2. Fisher & Paykel, 3. Westinghouse

Not named in any answer: Samsung and LG.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## Compare search popularity between leading brands

- [Fisher & Paykel vs Westinghouse: compare search popularity](/demand/nz/compare/fisher-and-paykel-vs-westinghouse): 86.1% against 8.1% Share of Search.

## How did search popularity change for New Zealand gas stove brands in September 2026?

- In September 2026, Westinghouse gained share of searches among gas stove brands in New Zealand, from 6.7% to 8.1%.
- In September 2026, Fisher & Paykel lost share of searches among gas stove brands in New Zealand, from 88% to 86.1%.
- In September 2026, Bosch rose from 4th to 3rd among gas stove brands in New Zealand.
- In September 2026, Samsung fell from 3rd to 4th among gas stove brands in New Zealand.
- Estimated monthly branded searches for Smeg in New Zealand fell 19.2% over 12 measured months, from 260 to 210 in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Fisher & Paykel | 86.1% | 20.1K | -18.8% | Fisher & Paykel |
| 2 | Westinghouse | 8.1% | 1.9K | 0.0% | Electrolux Group |
| 3 | Bosch | 2% | 460 | +4.5% | Bosch |
| 4 | Samsung | 1.7% | 390 | -18.8% | Samsung |
| 5 | LG | 1.2% | 280 | -15.2% | LG |
| 6 | Smeg | 0.9% | 210 | -8.7% | Smeg |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Fisher & Paykel | 20.7K | 87.5% | 1 |
| Oct 2025 | Westinghouse | 1.6K | 6.8% | 2 |
| Oct 2025 | Bosch | 440 | 1.9% | 3 |
| Oct 2025 | Samsung | 390 | 1.6% | 4 |
| Oct 2025 | LG | 280 | 1.2% | 5 |
| Oct 2025 | Smeg | 260 | 1.1% | 6 |
| Nov 2025 | Fisher & Paykel | 24.8K | 88.9% | 1 |
| Nov 2025 | Westinghouse | 1.6K | 5.7% | 2 |
| Nov 2025 | Bosch | 480 | 1.7% | 3 |
| Nov 2025 | Samsung | 480 | 1.7% | 4 |
| Nov 2025 | LG | 360 | 1.3% | 5 |
| Nov 2025 | Smeg | 160 | 0.57% | 6 |
| Dec 2025 | Fisher & Paykel | 20.2K | 88.7% | 1 |
| Dec 2025 | Westinghouse | 1.3K | 5.7% | 2 |
| Dec 2025 | Samsung | 480 | 2.1% | 3 |
| Dec 2025 | Bosch | 370 | 1.6% | 4 |
| Dec 2025 | LG | 290 | 1.3% | 5 |
| Dec 2025 | Smeg | 140 | 0.62% | 6 |
| Jan 2026 | Fisher & Paykel | 20.1K | 88.5% | 1 |
| Jan 2026 | Westinghouse | 1.3K | 5.7% | 2 |
| Jan 2026 | Bosch | 440 | 1.9% | 3 |
| Jan 2026 | Samsung | 390 | 1.7% | 4 |
| Jan 2026 | LG | 280 | 1.2% | 5 |
| Jan 2026 | Smeg | 200 | 0.88% | 6 |
| Feb 2026 | Fisher & Paykel | 20.2K | 89.2% | 1 |
| Feb 2026 | Westinghouse | 1.3K | 5.8% | 2 |
| Feb 2026 | Bosch | 430 | 1.9% | 3 |
| Feb 2026 | Samsung | 320 | 1.4% | 4 |
| Feb 2026 | LG | 240 | 1.1% | 5 |
| Feb 2026 | Smeg | 140 | 0.62% | 6 |
| Mar 2026 | Fisher & Paykel | 24.7K | 89.7% | 1 |
| Mar 2026 | Westinghouse | 1.6K | 5.8% | 2 |
| Mar 2026 | Bosch | 390 | 1.4% | 3 |
| Mar 2026 | Samsung | 390 | 1.4% | 4 |
| Mar 2026 | LG | 290 | 1.1% | 5 |
| Mar 2026 | Smeg | 160 | 0.58% | 6 |
| Apr 2026 | Fisher & Paykel | 20.7K | 87.3% | 1 |
| Apr 2026 | Westinghouse | 1.6K | 6.8% | 2 |
| Apr 2026 | Bosch | 460 | 1.9% | 3 |
| Apr 2026 | Samsung | 390 | 1.6% | 4 |
| Apr 2026 | LG | 370 | 1.6% | 5 |
| Apr 2026 | Smeg | 180 | 0.76% | 6 |
| May 2026 | Fisher & Paykel | 24.4K | 89.4% | 1 |
| May 2026 | Westinghouse | 1.6K | 5.9% | 2 |
| May 2026 | Bosch | 480 | 1.8% | 3 |
| May 2026 | Samsung | 320 | 1.2% | 4 |
| May 2026 | LG | 300 | 1.1% | 5 |
| May 2026 | Smeg | 180 | 0.66% | 6 |
| Jun 2026 | Fisher & Paykel | 24.4K | 89.4% | 1 |
| Jun 2026 | Westinghouse | 1.6K | 5.9% | 2 |
| Jun 2026 | Bosch | 460 | 1.7% | 3 |
| Jun 2026 | LG | 370 | 1.4% | 4 |
| Jun 2026 | Samsung | 320 | 1.2% | 5 |
| Jun 2026 | Smeg | 160 | 0.59% | 6 |
| Jul 2026 | Fisher & Paykel | 27.8K | 89.5% | 1 |
| Jul 2026 | Westinghouse | 1.9K | 6.1% | 2 |
| Jul 2026 | Bosch | 460 | 1.5% | 3 |
| Jul 2026 | Samsung | 390 | 1.3% | 4 |
| Jul 2026 | LG | 330 | 1.1% | 5 |
| Jul 2026 | Smeg | 180 | 0.58% | 6 |
| Aug 2026 | Fisher & Paykel | 24.8K | 88% | 1 |
| Aug 2026 | Westinghouse | 1.9K | 6.7% | 2 |
| Aug 2026 | Samsung | 480 | 1.7% | 3 |
| Aug 2026 | Bosch | 440 | 1.6% | 4 |
| Aug 2026 | LG | 330 | 1.2% | 5 |
| Aug 2026 | Smeg | 230 | 0.82% | 6 |
| Sep 2026 | Fisher & Paykel | 20.1K | 86.1% | 1 |
| Sep 2026 | Westinghouse | 1.9K | 8.1% | 2 |
| Sep 2026 | Bosch | 460 | 2% | 3 |
| Sep 2026 | Samsung | 390 | 1.7% | 4 |
| Sep 2026 | LG | 280 | 1.2% | 5 |
| Sep 2026 | Smeg | 210 | 0.9% | 6 |

## What is being compared

- **Bosch**: Measured on the search terms “bosch 10kg washing machine” and “bosch cooktop”, summed into one figure.
- **Fisher & Paykel**: Measured on the search terms “fisher & paykel”, “fisher and paykel”, “fisher paykel”, “fisher paykel dishdrawer” and “fisherpaykel”, summed into one figure.
- **LG**: Measured on the search terms “lg ultragear” and “lg ultragear 27”, summed into one figure.
- **Samsung**: Measured on the search term “samsung odyssey”.
- **Smeg**: Measured on the search terms “smeg freestanding oven” and “smeg gas oven”, summed into one figure.
- **Westinghouse**: Measured on the search term “westinghouse oven”.

- [Bosch](/demand/nz/brands/bosch)
- [Fisher & Paykel](/demand/nz/brands/fisher-and-paykel)
- [LG](/demand/nz/brands/lg)
- [Samsung](/demand/nz/brands/samsung)
- [Smeg](/demand/nz/brands/smeg)
- [Westinghouse](/demand/nz/brands/westinghouse)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among gas stove brands in New Zealand?

In September 2026, Fisher & Paykel was the most searched among gas stove brands in New Zealand, with an estimated 20.1K branded searches, 86.1% of all searches for the six we track.

## Cite this page

Brandwave. "Gas stove brands in New Zealand: Which are searched most?". https://gobrandwave.com/demand/nz/categories/nz-gas-stove-brands

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-gas-stove-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.