--- title: "Field service management platforms in New Zealand: Which are most popular?" description: "Compare software for home-service and trades businesses to schedule jobs, manage customers, and invoice work. Share of Search among Tradify, Simpro, ServiceM8, Jobber, Fergus, NextMinute, ServiceTitan, Housecall Pro and Kickserv, the field service management platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/categories/nz-field-service-management-platforms" publisher: "Brandwave" --- # Field service management platforms in New Zealand: Which are most popular? Compare software for home-service and trades businesses to schedule jobs, manage customers, and invoice work. Share of Search among Tradify, Simpro, ServiceM8, Jobber, Fergus, NextMinute, ServiceTitan, Housecall Pro and Kickserv, the field service management platforms Brandwave compares in New Zealand, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Field service management platforms - **Market**: New Zealand - **Brands compared**: 9 - **Month measured**: Sep 2026 - **Highest Share of Search**: Tradify, 44.7% ## Which brand is most popular in search among field service management platforms in New Zealand? - In September 2026, Tradify was the most searched among field service management platforms in New Zealand, with an estimated 4.5K branded searches, 44.7% of all searches for the nine we track. - Simpro is in 2nd place, 22.8 percentage points behind at 21.9%. - Across the 11 months ending September 2026, Tradify’s share of searches among field service management platforms in New Zealand increased from 41% to 44.7%. - Across the 11 months ending September 2026, Simpro’s share of searches among field service management platforms in New Zealand decreased from 24.2% to 21.9%. - Across the 11 months ending September 2026, ServiceM8’s share of searches among field service management platforms in New Zealand decreased from 11.3% to 10.2%. - Across the 11 months ending September 2026, Jobber’s share of searches among field service management platforms in New Zealand increased from 5.4% to 8.8%. - Across the 11 months ending September 2026, Fergus’ share of searches among field service management platforms in New Zealand decreased from 9.9% to 8.3%. - Across the 11 months ending September 2026, NextMinute’s share of searches among field service management platforms in New Zealand decreased from 6.6% to 4.8%. - Across the 11 months ending September 2026, Tradify’s share of searches among field service management platforms in New Zealand peaked at 50.7% in May 2026 and was lowest at 16.4% in August 2026. - Across the 11 months ending September 2026, Simpro’s share of searches among field service management platforms in New Zealand peaked at 24.2% in November 2025 and was lowest at 8% in August 2026. - Across the 11 months ending September 2026, ServiceM8’s share of searches among field service management platforms in New Zealand peaked at 13.2% in April 2026 and was lowest at 3.7% in August 2026. - Across the 11 months ending September 2026, Jobber’s share of searches among field service management platforms in New Zealand peaked at 66.7% in August 2026 and was lowest at 5% in March 2026. - Across the 11 months ending September 2026, Fergus’ share of searches among field service management platforms in New Zealand peaked at 9.9% in November 2025 and was lowest at 2.7% in August 2026. - Across the 11 months ending September 2026, NextMinute’s share of searches among field service management platforms in New Zealand peaked at 6.6% in November 2025 and was lowest at 2.2% in August 2026. - Across the 11 months ending September 2026, Jobber rose from 6th to 4th among field service management platforms in New Zealand. - Across the 11 months ending September 2026, Fergus fell from 4th to 5th among field service management platforms in New Zealand. - Across the 11 months ending September 2026, NextMinute fell from 5th to 6th among field service management platforms in New Zealand. - Across the 11 months ending September 2026, ServiceTitan, Housecall Pro and Kickserv held steady: their share of searches among field service management platforms in New Zealand each moved less than 0.5 percentage points. ## Top field service management platforms in ChatGPT and Google AI Overviews In Brandwave's three ChatGPT questions and two Google AI Overviews, Tradify, Simpro, ServiceM8 and Fergus were mentioned most often, in three of the five answers. Tradify was recommended most often, coming first in three out of five answers. Fergus was second, and Simpro and ServiceM8 tied for third. Kickserv, which ranked ninth in searches, was not mentioned at all. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Tradify | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Fergus | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Simpro | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | ServiceM8 | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | NextMinute | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Jobber | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | ServiceTitan | 7th | 0 of 3 | 1 of 2 | 1 of 5 | | Housecall Pro | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | Kickserv | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about field service management platforms - Asked ChatGPT "Which field service management platform should I use in New Zealand?": 1. Tradify, 2. Fergus, 3. ServiceM8, 4. Simpro - Asked ChatGPT "What are the best field service management platforms in New Zealand?": 1. Tradify, 2. Fergus, 3. ServiceM8, 4. NextMinute - Asked ChatGPT "What's the best field service management platform in New Zealand for trades jobs?": 1. Tradify, 2. Fergus, 3. ServiceM8, 4. Simpro - Searched Google, AI Overview "field service management software": 1. Simpro, 2. ServiceTitan, 3. Jobber, 4. Housecall Pro - Searched Google, AI Overview "job scheduling software": 1. NextMinute, 2. Jobber Not named in any answer: Kickserv. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## Compare search popularity between leading brands - [Tradify vs Simpro: compare search popularity](/demand/nz/compare/simpro-vs-tradify): 44.7% against 21.9% Share of Search. - [Tradify vs ServiceM8: compare search popularity](/demand/nz/compare/servicem8-vs-tradify): 44.7% against 10.2% Share of Search. - [Tradify vs Jobber: compare search popularity](/demand/nz/compare/jobber-vs-tradify): 44.7% against 8.8% Share of Search. - [Tradify vs Fergus: compare search popularity](/demand/nz/compare/fergus-vs-tradify): 44.7% against 8.3% Share of Search. - [Simpro vs ServiceM8: compare search popularity](/demand/nz/compare/servicem8-vs-simpro): 21.9% against 10.2% Share of Search. - [Simpro vs Jobber: compare search popularity](/demand/nz/compare/jobber-vs-simpro): 21.9% against 8.8% Share of Search. - [Simpro vs Fergus: compare search popularity](/demand/nz/compare/fergus-vs-simpro): 21.9% against 8.3% Share of Search. - [ServiceM8 vs Jobber: compare search popularity](/demand/nz/compare/jobber-vs-servicem8): 10.2% against 8.8% Share of Search. - [ServiceM8 vs Fergus: compare search popularity](/demand/nz/compare/fergus-vs-servicem8): 10.2% against 8.3% Share of Search. - [Jobber vs Fergus: compare search popularity](/demand/nz/compare/fergus-vs-jobber): 8.8% against 8.3% Share of Search. ## How did search popularity change for New Zealand field service management platforms in September 2026? - In September 2026, Tradify overtook Jobber to become the leader among field service management platforms in New Zealand, with 44.7% of the searches. - In September 2026, Simpro overtook Jobber to rank 2nd among field service management platforms in New Zealand, with 21.9% of the searches. - In September 2026, ServiceM8 overtook Jobber to rank 3rd among field service management platforms in New Zealand, with 10.2% of the searches. - In September 2026, Fergus gained share of searches among field service management platforms in New Zealand, from 2.7% to 8.3%. - In September 2026, NextMinute gained share of searches among field service management platforms in New Zealand, from 2.2% to 4.8%. - In September 2026, ServiceTitan gained share of searches among field service management platforms in New Zealand, from 0.18% to 0.9%. - In September 2026, Jobber lost share of searches among field service management platforms in New Zealand, from 66.7% to 8.8%. - Estimated monthly branded searches for Housecall Pro in New Zealand fell 60% over 11 measured months, from 50 to 20 in September 2026. ## Which field service management platforms do people search for most? | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Tradify | 44.7% | 4.5K | +0.2% | Tradify | | 2 | Simpro | 21.9% | 2.2K | +0.9% | Simpro | | 3 | ServiceM8 | 10.2% | 1K | +1.0% | ServiceM8 | | 4 | Jobber | 8.8% | 880 | -95.1% | Jobber | | 5 | Fergus | 8.3% | 830 | +15.3% | Fergus | | 6 | NextMinute | 4.8% | 480 | -18.6% | NextMinute | | 7 | ServiceTitan | 0.9% | 90 | +80.0% | ServiceTitan | | 8 | Housecall Pro | 0.2% | 20 | -50.0% | Housecall Pro | | 9 | Kickserv | 0.1% | 10 | 0.0% | Kickserv | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Tradify | 3.7K | 41% | 1 | | Nov 2025 | Simpro | 2.2K | 24.2% | 2 | | Nov 2025 | ServiceM8 | 1K | 11.3% | 3 | | Nov 2025 | Fergus | 880 | 9.9% | 4 | | Nov 2025 | NextMinute | 590 | 6.6% | 5 | | Nov 2025 | Jobber | 480 | 5.4% | 6 | | Nov 2025 | ServiceTitan | 90 | 1% | 7 | | Nov 2025 | Housecall Pro | 50 | 0.56% | 8 | | Nov 2025 | Kickserv | 10 | 0.11% | 9 | | Dec 2025 | Tradify | 3K | 43.3% | 1 | | Dec 2025 | Simpro | 1.5K | 21.7% | 2 | | Dec 2025 | ServiceM8 | 890 | 13.1% | 3 | | Dec 2025 | Fergus | 590 | 8.7% | 4 | | Dec 2025 | Jobber | 390 | 5.7% | 5 | | Dec 2025 | NextMinute | 390 | 5.7% | 6 | | Dec 2025 | ServiceTitan | 70 | 1% | 7 | | Dec 2025 | Housecall Pro | 40 | 0.59% | 8 | | Dec 2025 | Kickserv | 10 | 0.15% | 9 | | Jan 2026 | Tradify | 4.5K | 47.5% | 1 | | Jan 2026 | Simpro | 1.8K | 19.5% | 2 | | Jan 2026 | ServiceM8 | 1K | 10.8% | 3 | | Jan 2026 | Fergus | 750 | 8% | 4 | | Jan 2026 | Jobber | 590 | 6.3% | 5 | | Jan 2026 | NextMinute | 590 | 6.3% | 6 | | Jan 2026 | ServiceTitan | 90 | 0.96% | 7 | | Jan 2026 | Housecall Pro | 50 | 0.53% | 8 | | Jan 2026 | Kickserv | 10 | 0.11% | 9 | | Feb 2026 | Tradify | 4.5K | 45.3% | 1 | | Feb 2026 | Simpro | 2.1K | 21.7% | 2 | | Feb 2026 | ServiceM8 | 1K | 10.2% | 3 | | Feb 2026 | Fergus | 930 | 9.4% | 4 | | Feb 2026 | Jobber | 590 | 6% | 5 | | Feb 2026 | NextMinute | 590 | 6% | 6 | | Feb 2026 | ServiceTitan | 90 | 0.91% | 7 | | Feb 2026 | Housecall Pro | 40 | 0.4% | 8 | | Feb 2026 | Kickserv | 10 | 0.1% | 9 | | Mar 2026 | Tradify | 5.5K | 46.7% | 1 | | Mar 2026 | Simpro | 2.7K | 22.7% | 2 | | Mar 2026 | ServiceM8 | 1.3K | 11.1% | 3 | | Mar 2026 | Fergus | 880 | 7.4% | 4 | | Mar 2026 | NextMinute | 720 | 6.1% | 5 | | Mar 2026 | Jobber | 590 | 5% | 6 | | Mar 2026 | ServiceTitan | 70 | 0.59% | 7 | | Mar 2026 | Housecall Pro | 40 | 0.34% | 8 | | Mar 2026 | Kickserv | 10 | 0.08% | 9 | | Apr 2026 | Tradify | 4.5K | 44.8% | 1 | | Apr 2026 | Simpro | 2.2K | 22.1% | 2 | | Apr 2026 | ServiceM8 | 1.3K | 13.2% | 3 | | Apr 2026 | Fergus | 670 | 6.7% | 4 | | Apr 2026 | Jobber | 590 | 5.9% | 5 | | Apr 2026 | NextMinute | 590 | 5.9% | 6 | | Apr 2026 | ServiceTitan | 70 | 0.7% | 7 | | Apr 2026 | Housecall Pro | 40 | 0.4% | 8 | | Apr 2026 | Kickserv | 20 | 0.2% | 9 | | May 2026 | Tradify | 5.5K | 50.7% | 1 | | May 2026 | Simpro | 2.2K | 20.5% | 2 | | May 2026 | ServiceM8 | 1K | 9.3% | 3 | | May 2026 | Fergus | 810 | 7.5% | 4 | | May 2026 | Jobber | 590 | 5.5% | 5 | | May 2026 | NextMinute | 590 | 5.5% | 6 | | May 2026 | ServiceTitan | 70 | 0.65% | 7 | | May 2026 | Housecall Pro | 30 | 0.28% | 8 | | May 2026 | Kickserv | 10 | 0.09% | 9 | | Jun 2026 | Tradify | 4.5K | 43.6% | 1 | | Jun 2026 | Simpro | 2.3K | 21.9% | 2 | | Jun 2026 | ServiceM8 | 1.3K | 12.7% | 3 | | Jun 2026 | Fergus | 810 | 7.9% | 4 | | Jun 2026 | Jobber | 720 | 7% | 5 | | Jun 2026 | NextMinute | 590 | 5.7% | 6 | | Jun 2026 | ServiceTitan | 70 | 0.68% | 7 | | Jun 2026 | Housecall Pro | 40 | 0.39% | 8 | | Jun 2026 | Kickserv | 10 | 0.1% | 9 | | Jul 2026 | Tradify | 4.4K | 45.7% | 1 | | Jul 2026 | Simpro | 2.1K | 22% | 2 | | Jul 2026 | ServiceM8 | 1K | 10.4% | 3 | | Jul 2026 | Fergus | 810 | 8.3% | 4 | | Jul 2026 | Jobber | 720 | 7.4% | 5 | | Jul 2026 | NextMinute | 480 | 4.9% | 6 | | Jul 2026 | ServiceTitan | 70 | 0.72% | 7 | | Jul 2026 | Housecall Pro | 30 | 0.31% | 8 | | Jul 2026 | Kickserv | 10 | 0.1% | 9 | | Aug 2026 | Jobber | 18.1K | 66.7% | 1 | | Aug 2026 | Tradify | 4.4K | 16.4% | 2 | | Aug 2026 | Simpro | 2.2K | 8% | 3 | | Aug 2026 | ServiceM8 | 1K | 3.7% | 4 | | Aug 2026 | Fergus | 720 | 2.7% | 5 | | Aug 2026 | NextMinute | 590 | 2.2% | 6 | | Aug 2026 | ServiceTitan | 50 | 0.18% | 7 | | Aug 2026 | Housecall Pro | 40 | 0.15% | 8 | | Aug 2026 | Kickserv | 10 | 0.04% | 9 | | Sep 2026 | Tradify | 4.5K | 44.7% | 1 | | Sep 2026 | Simpro | 2.2K | 21.9% | 2 | | Sep 2026 | ServiceM8 | 1K | 10.2% | 3 | | Sep 2026 | Jobber | 880 | 8.8% | 4 | | Sep 2026 | Fergus | 830 | 8.3% | 5 | | Sep 2026 | NextMinute | 480 | 4.8% | 6 | | Sep 2026 | ServiceTitan | 90 | 0.9% | 7 | | Sep 2026 | Housecall Pro | 20 | 0.2% | 8 | | Sep 2026 | Kickserv | 10 | 0.1% | 9 | | Oct 2026 | Fergus | — | — | — | | Oct 2026 | Housecall Pro | — | — | — | | Oct 2026 | Jobber | — | — | — | | Oct 2026 | Kickserv | — | — | — | | Oct 2026 | NextMinute | — | — | — | | Oct 2026 | ServiceM8 | — | — | — | | Oct 2026 | ServiceTitan | — | — | — | | Oct 2026 | Simpro | — | — | — | | Oct 2026 | Tradify | — | — | — | ## How are branded searches counted for field service management platforms? - **Fergus**: Measured on the search terms “fergus app”, “Fergus Go”, “fergus nz”, “Fergus software”, “Fergus Software Ltd” and “fergus software nz”, summed into one figure. - **Housecall Pro**: Measured on the search term “housecall pro”. - **Jobber**: Measured on the search term “jobber”. - **Kickserv**: Measured on the search terms “kickserv” and “kickserv field service”, summed into one figure. - **NextMinute**: Measured on the search terms “next minute” and “nextminute”, summed into one figure. - **ServiceM8**: Measured on the search terms “service m8”, “ServiceM8” and “servicem8 app”, summed into one figure. - **ServiceTitan**: Measured on the search term “servicetitan”. - **Simpro**: Measured on the search terms “Simpro”, “simpro app”, “simpro digital forms”, “simpro eforms”, “simpro group”, “simpro mobile”, “simpro mobile app”, “simpro software”, “Simpro Suite” and “simprogroup”, summed into one figure. - **Tradify**: Measured on the search terms “Tradify”, “tradify app” and “tradifyhq”, summed into one figure. - [Fergus](/demand/nz/brands/fergus) - [Housecall Pro](/demand/nz/brands/housecall-pro) - [Jobber](/demand/nz/brands/jobber) - [Kickserv](/demand/nz/brands/kickserv) - [NextMinute](/demand/nz/brands/nextminute) - [ServiceM8](/demand/nz/brands/servicem8) - [ServiceTitan](/demand/nz/brands/servicetitan) - [Simpro](/demand/nz/brands/simpro) - [Tradify](/demand/nz/brands/tradify) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among field service management platforms in New Zealand? In September 2026, Tradify was the most searched among field service management platforms in New Zealand, with an estimated 4.5K branded searches, 44.7% of all searches for the nine we track. ## Cite this page Brandwave. "Field service management platforms in New Zealand: Which are most popular?". https://gobrandwave.com/demand/nz/categories/nz-field-service-management-platforms This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-field-service-management-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.