---
title: "Medik8 vs SKIN1004: Which is searched more in New Zealand?"
description: "Is Medik8 or SKIN1004 more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Face cleanser brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/categories/nz-face-cleanser-brands/compare/medik8-vs-skin1004"
publisher: "Brandwave"
---

# Medik8 vs SKIN1004: Which is searched more in New Zealand?

Is Medik8 or SKIN1004 more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Face cleanser brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Medik8 and SKIN1004
- **Competitive set**: Face cleanser brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Medik8 Share of Search**: 2.3%
- **SKIN1004 Share of Search**: 0.93%

## Is Medik8 or SKIN1004 more popular in search?

- In September 2026, Medik8 had more branded searches than SKIN1004 among face cleanser brands in New Zealand. Medik8 had about 2,170 branded searches, while SKIN1004 had 870. Medik8 made up 2.3% of all face cleanser brand searches we track, and SKIN1004 accounted for 0.93%.
- Medik8 was ahead of SKIN1004 in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Medik8’s share of searches among face cleanser brands in New Zealand moved from 1.9% to 2.3%, and its estimated monthly branded searches moved from 1.4K to 2.2K.
- Across the 12 months ending September 2026, SKIN1004’s share of searches among face cleanser brands in New Zealand moved from 0.84% to 0.93%, and its estimated monthly branded searches moved from 630 to 870.

## Top face cleanser brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Medik8 nor SKIN1004 showed up in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| CeraVe | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Cetaphil | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| La Roche-Posay | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| COSRX | 4th | 0 of 3 | 1 of 2 | 1 of 5 |
| The Ordinary | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Kiehl's | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Beauty of Joseon | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Neutrogena | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Aveeno | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Bioderma | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Medik8 | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Garnier | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Eucerin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| SKIN1004 | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about face cleanser brands

- Asked ChatGPT "Which face cleanser brand should I buy in New Zealand?": 1. CeraVe, 2. Cetaphil, 3. La Roche-Posay, 4. The Ordinary
- Asked ChatGPT "What are the best face cleanser brands in New Zealand?": 1. CeraVe, 2. Cetaphil, 3. La Roche-Posay, 4. The Ordinary
- Asked ChatGPT "What's the best face cleanser brand in New Zealand for daily skincare?": 1. CeraVe, 2. Cetaphil, 3. La Roche-Posay
- Searched Google, AI Overview "best face cleanser": 1. COSRX, 2. CeraVe, 3. La Roche-Posay, 4. Kiehl's
- Searched Google, AI Overview "gentle face cleanser": named none of the brands we track

Not named in any answer: Beauty of Joseon, Neutrogena, Aveeno, Bioderma, Medik8, Garnier, Eucerin and SKIN1004.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026.

## How did search popularity change for New Zealand face cleanser brands in September 2026?

- Estimated monthly branded searches for Medik8 in New Zealand rose 51.7% over 12 measured months, from 1.4K to 2.2K in September 2026.
- Estimated monthly branded searches for SKIN1004 in New Zealand rose 38.1% over 12 measured months, from 630 to 870 in September 2026.

## Month by month

| Month | Medik8 estimated searches | Medik8 Share of Search | Medik8 rank | SKIN1004 estimated searches | SKIN1004 Share of Search | SKIN1004 rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.4K | 1.9% | 12 | 630 | 0.84% | 14 |
| Nov 2025 | 1.4K | 1.7% | 12 | 1.1K | 1.3% | 13 |
| Dec 2025 | 1.2K | 1.5% | 12 | 950 | 1.2% | 13 |
| Jan 2026 | 1.4K | 1.8% | 12 | 960 | 1.2% | 13 |
| Feb 2026 | 1.1K | 1.7% | 12 | 640 | 0.97% | 14 |
| Mar 2026 | 1.4K | 2% | 12 | 790 | 1.1% | 13 |
| Apr 2026 | 1.8K | 2.3% | 11 | 840 | 1.1% | 13 |
| May 2026 | 1.7K | 2.1% | 10 | 830 | 1% | 13 |
| Jun 2026 | 1.8K | 2.1% | 11 | 840 | 1% | 14 |
| Jul 2026 | 2.1K | 2.4% | 10 | 1K | 1.2% | 13 |
| Aug 2026 | 2.1K | 2.3% | 11 | 1K | 1.1% | 14 |
| Sep 2026 | 2.2K | 2.3% | 11 | 870 | 0.93% | 14 |

## How each brand is measured

Brandwave collects information about searches that people make online using Medik8’s and SKIN1004’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Medik8**: Measured on the search terms “medik8”, “medik8 cleanser”, “medik8 eye cream”, “medik8 retinol” and “medik8 skincare”, summed into one figure.
- **SKIN1004**: Measured on the search terms “skin1004”, “skin1004 cleanser” and “skin1004 serum”, summed into one figure.

- [Medik8 profile](/demand/nz/brands/medik8)
- [SKIN1004 profile](/demand/nz/brands/skin1004)
- [All face cleanser brands in New Zealand](/demand/nz/categories/nz-face-cleanser-brands): The set both shares are measured inside, 14 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Medik8 or SKIN1004 more popular in search?

In September 2026, Medik8 had more branded searches than SKIN1004 among face cleanser brands in New Zealand. Medik8 had about 2,170 branded searches, while SKIN1004 had 870. Medik8 made up 2.3% of all face cleanser brand searches we track, and SKIN1004 accounted for 0.93%.

## Cite this page

Brandwave. "Medik8 vs SKIN1004: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/categories/nz-face-cleanser-brands/compare/medik8-vs-skin1004

This page is also available as HTML at https://gobrandwave.com/demand/nz/categories/nz-face-cleanser-brands/compare/medik8-vs-skin1004. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
